sample slogans

					 T. II C.A.N.N. 
1775 “T” Street, NW Phone: (202) 588-1775 Email: Weaids@tiicann.org
A Not for Profit 501( C ) (3) Policy & Program information Exchange & Service Organization for AIDS/HIV Education, Advocacy, Support & Action .

Washington, D.C. 20009 Fax: (202) 588-8868

“ALMS FOR AIDS” Campaign
February 11th ,2004 An ADAP crisis focused 11 month public relations advocacy campaign with multiple roles, action opportunities, media and AIDS advocacy “windows” and a goal of firmly establishing adequate ADAP and CARE Act funding as a publicly recognized desirable outcome in the United States - together with universal access to HIV healthcare and treatment across the globe.

THEME Congress and the administration (and/or specific state legislatures) are unwilling to fund ADAP at a level insuring access to treatment for everyone who needs it – regardless of their ability to pay - or to obtain adequate health insurance coverage. Therefore we are reduced to publicly “begging” for the funding – the richest country on the planet. If the “payer of last resort” can not save our lives – then we have no choice but to “beg”. We “beg” as part of advocacy and education efforts, as part of political events, anytime, and in any appropriate place, where public attention and education is needed. We are NOT too proud to beg. HIV+ Americans are in danger of dying needlessly. We are NOT embarrassed to “beg” – our governments SHOULD be embarrassed that Americans HAVE to “beg”.

VISUALS & SONICS Costumes: Ragged, obviously poverty associated, clothing. Think “bag ladies” or “panhandlers”. A slow shambling gate/walk with a doleful, slow – but loud and clear chant of “Alms for AIDS” or “Alms for Americans with AIDS” – with whatever local variations make sense. One hand carries a tin (aluminum, or other metal OK) “begging cup” with a few coins in it. The coins are audibly “jingled” in rhythm, and in concert with the slow chanting. The jingling of “begging cups” lends itself to periodic “crescendos” of cup rattling. Useful in various public venues (campaign stump speeches) when well orchestrated.

VENUES City Halls. State capitals & Governors’ offices. State legislatures. Offices of ALL local, State & Washington, DC elected officials and administrative offices. Congressional local & district offices. This specifically includes Congress, The White House, HHS etc Any HIV/AIDS event – open to the public. AIDS walks and runs in local AIDS fundraising events. Any HIV/AIDS event – where attempts to exclude the HIV+ “public” are apparent. Political rallies “Town Hall” type meetings. All public “political events” in connection with any campaigns for elected office at any level of government. Any “public” venue where local “grass roots” recognize an opportunity to create media or public attention. This th could range from church events to county fairs to 4 of July picnics. SAMPLE SLOGANS – placards (or both)

Ryan White Title II Community AIDS National Network, Inc.

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 T. II C.A.N.N. 
1775 “T” Street, NW Phone: (202) 588-1775 Email: Weaids@tiicann.org
A Not for Profit 501( C ) (3) Policy & Program information Exchange & Service Organization for AIDS/HIV Education, Advocacy, Support & Action .

Washington, D.C. 20009 Fax: (202) 588-8868

Poor Latinos are allowed to die STOP THE DYING America – land of unnecessary death Rationed US Health Care ALMS for AIDS – West Virginia US HEALTH CARE FALLING APART! We TEST YOU – BUT WE DON’T TREAT YOU TREATMENT FOR HIV+ Americans POOR = DEATH AMERICANS BEG FOR LIFE Etc…………..

Two AIDS decades and American die needlessly U.S. AIDS is NOT Over AIDS DRUGS NOT FOR ALL Treat HIV+ Americans ALMS FOR AIDS – Alaska ADAP in Crisis! American Healthcare FAILS AGAIN SAVE OUR ALABAMA PATIENTS RURAL AIDS = DEATH WAITING LISTS FOR AIDS MEDS?

MATERIALS Simple ONE PAGE (can be two sided) “flier/hand outs with brief facts and phone and website information for additional ADAP CRISIS details. Can be national data, state data or local AIDS data. A selection of LARGE LETTERS (TV clarity) slogan signs as locally appropriate. Some AIDS advocates and a simple organized plan of action. A 10-15 minute demonstration scenario/plan – which can be repeated in cycles as needed should work in most settings. Single audience “plants” can ask “tough” ADAP/AIDS questions in campaign speech settings and one-on-one with any candidate for public office when face to face. Political leaders can be given a hand out with a request to respond to the contact shown on the hand out. TACTICS & STRATEGY This lends itself to groups as small as two-three people on State Capitol or Church steps to very large organized “demonstrations”, “marches”, “rallies” etc. It lends itself to combination with other more direct “ACT UP” or political rally type first amendment exercises. It lends itself to cumulative actions with growing numbers of participants. For example the Oklahoma month “AIDS begging tramp/march” could be on the steps of the State Capitol every other Wednesday at noon during the months of June through September. It can conclude with “civil disobedience” such as sit downs with a chorus of rattling begging cups and arrests – or a traditional AIDS “die in”. Two committed AIDS advocates can start the process – it can grow from local support. It’s VERY cheap except for the time of committed advocates. All the needed facts and figures – and ADAP crisis data - are readily available from existing AIDS advocacy organizations and web sites. An “AIDS begging tramp/march” can proceed any already planned AIDS advocacy efforts such as visits with elected officials or “AIDS Lobby Days”. It has the inherent ability to generate public and media attention by being repetitive in nature so that at the local level any Mayor announcing he/she will participate at an “AIDS Begging Tramp” at a State capital automatically insures additional participants and media attention. Plus it can help the Mayor in a heavily HIV/AIDS impacted city. Civic leaders and community leaders may also welcome “signing on”, or participating, especially if initially scheduled events prove non violent, effective – and they draw media attention during an election process. This tactic and basic strategy is easily modified to address global AIDS issues. It’s also very adaptable to foreign settings and cultures and could prove – with modifications to be effective in any global setting or country. By definition – conferences and large meetings of all types – with an HIV/AIDS theme lend themselves to a 15 minute “mini ALMS FOR AIDS march” even if it’s just around the block to attract local attention.

A SPECIFIC CONGRESSIONAL or White House FOCUS – Proposal.
Ryan White Title II Community AIDS National Network, Inc.
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 T. II C.A.N.N. 
1775 “T” Street, NW Phone: (202) 588-1775 Email: Weaids@tiicann.org
A Not for Profit 501( C ) (3) Policy & Program information Exchange & Service Organization for AIDS/HIV Education, Advocacy, Support & Action .

Washington, D.C. 20009 Fax: (202) 588-8868

A schedule of pre announced “AIDS BEGGING TRAMPS/MARCHES” through Congressional Office buildings and once around the Capital from February 2004 through October 31st. Monthly might work. If appropriations and White House actions during this period do NOT address the ADAP/AIDS issue then a follow-up press conference on the Capitol steps hosted by committed member of congress could be followed by a pre announced “AIDS BEGGING TRAMP/MARCH” to say HHS or the White House followed by “civil disobedience” (say blocking traffic for 5 minutes) and arrests of participants including Members of Congress. This type of action - a few weeks prior to elections should guarantee considerable media attention. Regularly scheduled AIDS advocacy events can all be preceded by – or include - a mini “ALMS FOR AIDS TRAMP/MARCH” Public advertisements in the European press and AIDS community seeking to raise funds for Americans unable to access HIV/AIDS treatments could also add an interesting “hook”. “Alms for AIDS” Campaign Endorsements: In the event that support for a Washington, DC focuses “ALMS FOR AIDS “ becomes apparent. TII CANN is willing to serve as a coordination point and lead for coordinating such an action – including recruiting Members of Congress willing to participate. This concept is released for whatever use any HIV/AIDS advocacy organization might find helpful and is deliberately neither trademarked nor copyrighted. Use it – or not – as you see fit. ################# ]
I am indebted to the two Members of Congress who have helped me develop this concept and to two longtime European and American AIDS activists who contributed their suggestions up to this point. Further refinements and details may be forthcoming or developed from “grass roots” inspiration. William E. Arnold 10 February, 2004

Website at: www.tiicann.org

Ryan White Title II Community AIDS National Network, Inc.

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