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					For Immediate Release Media Contact: Bonnie White Calzone & Associates (337) 235-2924 Ext. 2 bonnie@calzone.com EatLafayette Contact: Charlie Goodson Co-Chairman Charley Gs (337) 981-0108 ctg@charleygs.com Fourth Annual EatLafayette Kicks Off on June 16th Campaign Features Lafayette Locally-Owned Restaurants (Lafayette, La.) – What started as a conversation between two local businessmen in Lafayette has evolved into a successful promotions campaign that provides a unique opportunity for people to experience local cuisine in Lafayette. Charlie Goodson, owner of Charley G‟s Seafood Grill, and Gerald Breaux, Executive Director of the Lafayette Convention and Visitors Commission got together in early 2005 to discuss how locally owned restaurants could gain visibility in a market flooded with big-dollar franchise restaurant advertising. The result of those conversations was a summer EatLafayette campaign, which is now in its fourth year. EatLafayette is a two-month celebration showcasing the restaurants that make Acadiana culture so appetizing. It is an attempt to boost the success of locally owned restaurants for the good of the Lafayette community. Last year‟s campaign was a true success with 32 restaurants signing up to participate. This year‟s campaign will begin on June 16 and run through August 15. Many restaurants have already signed up to participate with more participants anticipated. These restaurants will offer a special for diners during the campaign. A unique twist to this year‟s campaign – a cruise, donated by Carnival Cruises and Travel Machine, will be given away at the end of the campaign. All you have to do to register is visit any of the participating local restaurants. “EatLafayette has done more than promote locally-owned restaurants,” said Gerald Breaux, executive director of the Lafayette Convention & Visitors Commission. “Our follow-up surveys indicate that it has increased business especially in the summertime when customer counts generally trend lower as compared to the rest of the year.” “We find that it increases the awareness about which restaurants are locally-owned,” said Charlie Goodson, owner of Charley Gs and co-chairman of the campaign. “How many times have you asked the question „where should we go eat tonight‟ and had a hard time answering the question? We have customers telling us that the campaign reminded them about our restaurant as well as other Lafayette restaurants.”

The campaign is funded with a grant from the Lafayette Convention & Visitors Commission, sponsorships from local and national businesses and a nominal fee from each restaurant. A multi-media campaign will promote the restaurants and any specials they are offering as a part of the event. The official Web site, www.eatlafayette.com, has a complete listing of all of the participating restaurants and their specials which runs June 16-August 15.

Participating restaurants are: 2 Paul‟s Radically Urban BBQ Antoni‟s Italian Café Bailey‟s Bella Figura Bisbano‟s Boulevard Grill Blue Dog Café Café Habana City Café Vermilionville Charley G‟s Seafood Grill Chris‟ PoBoys Dean-O‟s Ema‟s Fezzo‟s Seafood, Steakhouse & Oyster Bar Ground Pati Guamas Restaurant & Bar Hub City Diner Joey‟s Specialty Foods and Catering Judice Inn La Pizzeria Lil Daddy‟s Bar-B-Q Marcello‟s Wine Market and Café Nash‟s Restaurant Nimbeaux‟s Restaurant Pamplona Tapas Bar and Restaurant Pete‟s Family Sports Grill Poor Boy‟s Riverside Inn Prejean‟s Randol‟s Restaurant Southside Bakery T-Coon‟s Tsunami Sushi Vermilionville‟s La Cuisine de Maman Zeus EatLafayette sponsors are Atmos Energy, AT&T, Coca Cola, Konriko, Lafayette Regional Airport, FOX 15/MY KLAF TV, COX 4 “Cooking Acadiana”, Mello Joy, Travel Machine and Carnival Cruises with a major grant the Lafayette Convention & Visitors Commission. ###


				
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