Ignite Health

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Ignite Health Powered By Docstoc
					Ignite Health
Tanya Lewis
Medical Marketing and Media; Jul 2009; 44, 7; Docstoc
pg. 107




Reproduced with permission of the copyright owner. Fur
				
DOCUMENT INFO
Description: Ignite, part of inVentiv Health, accomplished a lot of great work in 2008. And, given the turbulence in the overall market, co-founder and CEO Jackie Herr is very pleased revenue was up about 5% over 2007. There were many digital highlights last year, including the launch of oncology site Gemzar.com for long-time client Eli Lilly. The agency has since won additional work from Lilly in oncology. A major social networking site, juvenation.org, was launched for new client Juvenile Diabetes Research Foundation. About five employees were let go last year, bringing headcount down to about 92. Herr explains that the cuts were made due to changes in the agency business rather than slowing of work.
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