Flashpoint Medica - PDF

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					Flashpoint Medica
Tanya Lewis
Medical Marketing and Media; Jul 2009; 44, 7; Docstoc
pg. 86




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DOCUMENT INFO
Description: Eight new account wins propelled Flashpoint Medica to 35% growth last year. Though 2008 wasn't as explosive as 2007 (when the agency doubled in size and increased revenue by 65%), last year's growth was still impressive given the worldwide economic crisis. Numerous creative awards rolled in as the agency has racked up five In-Awe nominations this year. Social media sites such as LinkedIn and Facebook, have helped Flashpoint connect with and recruit young talent. The agency also recruits at colleges, and co-president and managing partner Charlene Prounis says she's seeing and hiring "even higher caliber" graduates compared to this time last year. As expected, the agency's digital practice expanded dramatically last year.
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