twitter Guide

					Charity Marketing Solutions LLC 2009©
Jump Start Guide for Twitter Beginners.
AUTHORS:
Al Ferretti, Jim Grygar, Skeeter Hansen.
COMPANY:
Charity Marketing Solutions LLC
13055 Riverdale, Dr. NW, Suite 500, #123
Coon Rapids, MN 55448
http://www.charitymarketingsolutions.com

FULL DISCLOSURE:
This Jump start for Twitter beginners is a living guide that will continually change and continue to evolve with your
participation and community interaction.
Our goal is NOT to create rules to follow on Twitter. We simply want to give you the best secrets; tips, tools and ap-
plications to jump-start your success on Twitter.
Our mission is to help you avoid mistakes. As early tweeters we want to help you take advantage of the fastest
growing social network and micro-blogging revolution taking place today, Twitter.

ALL RIGHTS RESERVED.
You are not authorized to copy, modify or remove any of the contents in this guide. Nor are you authorized to mon-
etize this guide. However if you wish to pass along this guide or offer this guide as a bonus or gift, you are permitted
to do so. Digital image and copyright protection is applied to this pdf through our proprietary software. Any unauthor-
ized reproduction of content or images are subject to penalty of law.

LEGAL NOTICE:
While all attempts have been made to verify information provided in this guide, neither the Authors nor the Company
assumes any responsibility for errors, omissions, or contrary interpretation of the subject matter herein.
This guide is not intended for use as a source of legal or accounting advice. The Company wants to stress that the
information contained herein may be subject to varying state and/or local laws or regulations. All users are advised
to retain competent counsel to determine what state and/or local laws or regulations may apply to the user’s particu-
lar business. The reader of this guide assumes responsibility for the use of these materials and information. Adher-
ence to all applicable laws and regulations, federal, state, and local, governing professional licensing, business
practices, advertising, and all other aspects of doing business in the United States or any other jurisdiction is the
sole responsibility of the purchaser or reader.
The authors and Company assume no responsibility or liability whatsoever on behalf of any reader of these materi-
als. Any perceived slights of specific people or organizations are unintentional.

DISCLAIMER: “From time to time you may run into a grammatical hiccup or two but that only means we are human
like you too”. –Al Ferretti



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                                            CONTeNTS

Welcome............................................................................................... 4
Testimonies .......................................................................................... 5
Twitter explained .................................................................................. 6
Why is Twitter useful............................................................................. 7
How to Create your Twitter Account ..................................................... 8
Getting Started ..................................................................................... 9
Filling in the Create Account Form ..................................................... 10
Setting up your account ...................................................................... 12
Your account settings ......................................................................... 13
Account set up .................................................................................... 16
enabling your mobile phone ............................................................... 17
Setting your notification preferences .................................................. 18
Setting up your reply notices .............................................................. 19
Uploading your profile picture ............................................................. 21
Designing your Twitter background .................................................... 22
How the world will see your Twitter page ........................................... 24
Lets go following ................................................................................ 26
3 Ways to search people to follow ...................................................... 27
Advanced search ................................................................................ 29
Inviting friends to follow you ............................................................... 33
Lets go build relationships .................................................................. 35
Beginning with @replies ..................................................................... 36

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  Welcome and thank you for allowing us the opportunity
   to serve you with this Twitter guide. We believe that
            twitter is the fastest growing and the
        hottest social website on the Internet today.


   There are numerous and different methods available
   for driving traffic to your website. But Many people
        simply get lost, confused and buried in an
      avalanche of information on the internet today.

     We will rescue you from the information overload
            and provide you with a crystal clear
       step by step guide for your twitter experience.
    By removing the confusion out of Social Networking
      and Internet Marketing, this will jump start your
chances of success with your online business starting today.

           Are you ready to jump start?!?

                             Great~
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MargHamp @AlFerretti Thanks for “Twitter Secrets and Tips” email
-loads of resources for those of us who couldn’t make it on the call!
Appreciate you

DixieDynamite @AlFerretti My new hero! I’m a newbie but learning
fast. Thx for the info!

aydzb @alferretti you gave a powerful, great info on tonight’s call !
Great sharing!

PhoenixMonELdy @AlFerretti Awesome! Thank You, Thank You, I’ll
get this twittered out bit by bit, and almost NO one I personally know is
on twitter yet!

anthonymcneil @TrafficGen Hey there Jim! How’s the program com-
ing a long? I’m still using some of the techniques with great success.

TerryUpton @TrafficGen Thanks Jim. I appreciate your help. You
guys are providing a great service.

catttaylor @TrafficGen I signed up for your Twitter Secrets and Tips -
thanks you helped me get more traffic

dixiebrown @TrafficGenThanks Jim for allowing to share on the call
this evening.

retlawbiz @SkeeterHansen Hey Skeeter thanks for the gr8 tips and
secrets on twitter

fivefootperspec @trafficgen...thats for the message. I love your tips!




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                              What is Twitter
                             Twitter Explained
      Twitter is a social networking and microblogging service that allows you answer the
   question, “What are you doing?” by sending short text messages 140 characters in length,
                           called “tweets”, to your friends, or “followers.”


               The short format of a tweet is the unique characteristic of Twitter.
    This allows informal and quick information sharing that provides relief from rising email
  and instant message fatigue. You can use Twitter to share information with people that you
               wouldn’t normally exchange email(s) or instant message(s) with.
  This opens up your circle of contacts to an ever-growing community of like-minded people.


 You can send your messages using the Twitter website directly, as a single SMS alert, or via a
       third-party application such as Twirl, Snitter, or the Twitterfox add-on for Firefox.
        (you will learn more about these tools in our Accelerate on Twitter Guide)


Your tweets are displayed on your profile page, on the home page of each of your followers, and
        in the Twitter public timeline (unless you disable this in your account settings.)


                               Watch this video about Twitter

                     http://www.youtube.com/watch?v=ddO9idmax0o

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           Why Twitter is Useful
    Twitter has many uses for both personal and business use.
   It’s a great way to keep in touch with your friends and quickly
    broadcast information about where you are and what you’re
  up to. For example, “I’m downtown and aching for some sushi.
                       Anyone like to join me?”


      For business, Twitter can be used to broadcast your
company’s latest news and blog posts, interact with your customers,
       or to enable easy internal collaboration and group
   communication, allowing you to drive traffic to your website.



               Lets Dive in and
             Create Your Account


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How To Create Your Twitter Account
Go to http://twitter.com




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Click on the “Get Started—Join!” button.
You will be taken to the account creation page and presented with a form like this:




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Filling in the Create Account Form
Tip 1: Selecting your username
     A. You can have up to 15 alphanumeric characters in your username as long as
        there are no spaces.
     B. First name, last name, business name or pick a name that is in your niche. For
        example, If you are in real estate pick “realestate_sue”. Another example would
        be “seo_steve”, “trucker_bob”, or “healthy_betty”. (More on names on page 16)
        People can quickly see what you’re about and they know your name too. (Option-
        al-Use the underscore key if you wish to give the username more distinction).
     C. As you type in the characters for your desired username, Twitter
       automatically checks if the username is available.
       If someone is already using that username Twitter notifies you like this:




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We’re going to SKIP this step for now




The reason you’re skipping this step is because your account is not ready yet.
If you send out those invites to your contacts right now, this is what they’re going
to see when they come to your Twitter page:




Did you really want your friends to see how ugly your page is right now?
Not many people will want to follow a brown square like this.



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The only people that would follow you are your loved ones and… they will only do it
because they have to or more likely because you threatened them with grievous
bodily harm if they didn’t! ☺
All right, let’s “fix up” your account – make it look pretty – and tell Twitter how
you want to use it. One more thing before I forget…

Congratulations, you are now officially an active user on Twitter! Your
“homepage” on Twitter is now http://twitter.com/username (where username
is the one you chose earlier on.)

Setting Up Your Account
You will be taken to the following screen when you skip the “Invite Friends” step:




Under: What are you doing?
enter something you would like to say, like “Hello everyone I am new to Twitter”
Then press the update button


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Congratulations on your first Twitter post. Now let’s get down to business… we
want to change your account settings and smarten up your Twitter page.

Your Account Settings
Your first move from here is to click on the settings link to access your account
settings.




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You will come to a this window to update or change your settings




                                                                IMPORTANT NOTICE
                                                                    One Line Bio
                                                            enter a one-line description
                                                            of yourself here.
                                                            Make it interesting.
                                                            Something to encourage
                                                            like-minded people to
                                                            follow you or click
                                                            on your “More Info
                                                            URL” before they
                                                            start following you.
                                                            Please read the next page
                                                            before you enter your info.




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                                        This is your bio. The
                                        keywords that you
                                        select for your bio will be
                                        searchable by others.
                                        So take your time .
                                         Let people know more
                                        about yourself.




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Let’s go through the fields and fill them in.
      Name : This is the name that will appear in your Twitter bio. This is not the same as
             the “username”, unless you want it to be.

 Username : First name, last name, business name or pick a name that is in your niche. For
            example, If you are in real estate pick “realestate_sue”. Another example would
            be “seo_steve”, “trucker_bob”, or “healthy_betty”. People can quickly see
            what you’re about and they know your name too. (Optional-Use the underscore
            key if you wish to give the username more distinction).
            Usernames on Twitter are becoming hot commodities like dot com websites.
            Get your personal or business name(s) before they’re gone.

      Email : Many Twitter applications only work with Gmail accounts. Getting a separate Gmail
              account for your Twitter account is recommended. (We will share the power of this later on)

Time Zone : enter the TimeZone you are located in or wish to be in.

More Info URL : If you have a website, blog, facebook or other website you would like people to see,
                insert your link here. Be sure you include “http://” before you domain name or your link
                will be unclickable.

One Line Bio : The keywords you select for your one line bio will be searchable by others and can give you
               immediate visibility and exposure on twitter. Check out our one line bios
                Al Ferretti http://www.twitter.com/AlFerretti or
                Jim Grygar http://www.twitter.com/TrafficGen or
                Skeeter Hansen http://www.SkeeterHansen
                You may use up to 160 characters in your bio.
                ( I would enter as many characters as it allows without sounding “spammy”.)

  Location : Simply enter the City and State where you are located. When you enter in your
             location, other people who are in your same City or even in your same State
             may start to follow you...

Language : Press 1 for english, lol.

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Protect my    First lets define updates. Updates are the actual micro blogs aka “tweets” posted
  updates:    with 140 characters or less under home or everyone. Protecting will only let people
              whom you approve follow your updates. Protecting does not allow for public view-
              ing nor will your updates be indexed by the search engines, like google. People will
              not be able to follow you without your approval and will be unable to search you on
              Twitter. Most people on Twitter do NOT protect their updates, but it’s your choice.

 Password: Be tricky! Your password should be at least 6 characters and not a dictionary word
           or common name. Change your password on occasion. Note: If you have trusted a
           third-party Twitter service or software with your password and you change it here,
           you’ll need to reauthenticate to make that software work. (Never enter your pass-
           word in a third-party service or software that looks suspicious.)

enabling Your Mobile Phone For Twittering
This step is only necessary if you want to receive or send Twitter updates from your mobile phone.




WORD OF CAUTION: Depending on your service provider and the mobile plan you have, you could
end up paying for every Twitter message received or sent. One person we know of found out the
“hard way” when he received a bill of $150.00 for text messaging!
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Setting Your Notification Preferences
Notifications are “self-explanatory”. Simply enable the types of messages you want
to receive in your email inbox when the following events occur:




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How to change your reply settings
What are the @reply settings?
example: you follow Skeeter and Al. Skeeter follows you, Al and Jim. You love reading and replying to Al and
Skeeter’s updates but you don’t know Jim, so you don’t want to see Skeeters’s replies to him. You don’t want to
stop following Skeeter, nor do you want to follow Jim. What to do?
Twitter offers @reply timeline settings to control the display of replies between people you follow on your homep-
age. These settings are like filters for the replies posted by your followers. There are three settings

       • @replies to the people I’m following: see @replies posted by people you follow to other people that you
         also follow. In this case, you would always see replies between Skeeter and Al because you follow both
         of them, but never between Skeeter and Jim, because you don’t follow Jim. (This is the default setting.)
       • All @replies: see all @replies posted by people you follow, whether or not you follow the person to
         whom the reply is directed. In this case, you would see all of Skeeters’s replies to Jim and anyone else
         she replied to, regardless of whether you follow them or not.
       • No @replies: never see any @replies in your timeline, ever. In this case, you would not see a reply from
         anyone, regardless of follow state, including replies between Skeeter and Al, Jim, or anyone else.




 Note: these settings don’t affect your replies tab; all replies made to you appear in your own replies tab regard-
 less of follow state, even if your settings are “no @replies.” The replies setting is like a timeline filter for replies
 made by people you follow, it’s not for managing replies made to you. To change your @reply settings:
         1.Log in to Twitter
         2.In the upper right hand navigation bar, click Settings www.twitter.com/account/settings
         3.Click the fourth settings tab, Notices www.twitter.com/account/notifications
         4.Select the appropriate setting: all or nothing, or somewhere in between.
         5.Save your changes
 Use your reply settings to show a comfortable number of replies for you.
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Don’t Start Tweeting yet. (You need to finish setting up your profile page)




People often wonder...

      1. If I @reply to someone who doesn’t follow me, will they see my reply in the replies tab?
        Yes. A person’s replies tab shows all replies made to them regardless of timeline set-
        tings or follow state. The only exception to this is block-- replies from people you’ve
        blocked will not show up in the tab.

      2. Can I receive notifications on my device when someone sends me an @reply?
        Yes. If you have Twitter turned ON, and notifications are ON for the person you’re following,
        you will receive their @reply on your device. There is no setting for receiving replies only.

      3. What is the difference between an @reply and a Direct Message?
Direct messages can only be exchanged between mutual followers; they are private and only the
author and recipient see them. @replies are public messages sent between people, regardless
of follow state. Direct Messages are sent with this formula: D+username+message. (example: D
Jim_Grygar are you going to that movie?)

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Upload Your Profile Picture
Your Twitter profile picture instantly indentifies you to the Twitter world.


Tips:
  * A real picture of yourself is encouraged. This will add character to your tweets.
  * Because the images are usually seen in a small version, a crop of your face works best.
  * People can see the full-sized version when they click on your picture from your profile page. So
    don’t upload a tiny one -- Twitter will create the thumbnail for you.
  * If you want to control exactly how it will be cropped, upload a square picture.
  * Nudity or obscene images are not allowed.
  * Be sure you have permission to use the photo you’re using.
    (And don’t use a celebrity’s picture -- unless you’re that celebrity, of course.)




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DESIGN: Customize your Twitter page and how your profile looks to others.
        Start with a pre-designed theme -- and then, optionally, customize it with your
        own color scheme and background image.
        http://www.tweetbacks.com can help you customize your design.
        While tweetbacks is template driven, if you have editing software you can
        change colors, add pictures and text. We recommend “Gimp” it has advanced
        features of photoshop, yet is absolutely free go to http://www.gimp.org and
        download your copy today.




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Once you have uploaded your new background. You can see what your changes look like instantly,
but they’re not saved until you click “save changes.” If you want to start over, click “cancel.”

You are now ready to discover how to jump start on Twitter.




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   How The World Sees Your Twitter Page




                                     Here you see
                                      the default
                                     twitter design



This is what you look like when you are logged in
    Notice the different background I added




                                    Now You can
                                   see the custom
                                 design background
                                       I added


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                                         This is your home
                                         page where you can
                                         begin tweeting




HOMe:
Before following anyone, it is important to start by sending out 6-8 updates aka “Tweets”
at the top of the screen where it states “What are you doing?”

Here’s how you can jump start with a few tweets.
You can tweet a few cool things about yourself, perhaps your niche, quotes, or even a
question. Caution: Do not start talking all about your business or people will quickly smell
that food called spam.




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Enter your first update and click on the grey “Update” button
That’s it. You have just made your first update. Simple isn’t it?

There is more to know
If there is 1 thing that you must completely understand about Twitter.
Twitter is all about Followers and building relationships.




                       LETS GO FOLLOW…




                Click here to begin following




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There are 3 ways to search people and 1 way to invite
friends by using this section on Twitter.
Start with the button “Find on Twitter”
You may search for people by their username or first/last name or people in your niche. IE
Marketing, Al Ferretti, Wellness, etc. These search words must be located in the persons
username or name on Twitter, in order for them to appear in your search. The keywords
listed in their bio are not part of this search.

Click on the follow button to begin following the person that you see. You can click on the
persons photo to read their bio. This will help you decide if this is the person suitable for
you to follow.

You may also take advantage of the section Find People, Follow Them by using the tabs
“Find on other networks”, “Invite by email”, and “Suggested Users”




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    Another great way to search people you may be interested in following is by clicking on
    the Search Tab on the very bottom of your Twitter user screen.




Two additional resources to find people and/or to follow




                                 Search Twitter
                            http://search.twitter.com



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           Search Twitter
http://search.twitter.com/advanced
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Once you have entered your search your results will look like this.
 Choose who you would like to follow then click on their profile.




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             When you see their profile you will see under their picture
                a follow button, simply click, now you are following.
             To get more followers click on the people following them.




You are now following TrafficGen




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   Now you can click the follow buttons and follow multiple people.
                              WARNING
           Following more than 400 people per day may be
hazardous to your Twitter account, Twitter could suspend your account.




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Inviting Friends To Follow You
Remember that step you skipped earlier on when we were setting up your account?
Well, now you’re ready for it… Click on the “Find People” link in the navigation bar. You’ll
be presented with three tabs or options to finding people




Inviting people from other networks you belong to




Twitter supports integration with the following networks:
Hotmail, Yahoo, AOL, MSN and Gmail. Here’s a quick overview of what happens
when you use this option:
      • You’re prompted to enter your account details for the network
      • Twitter logs into your account (e.g your Gmail) and retrieves your email
         contact list from that account.
      • Twitter then searches it’s database for their email addresses and creates a
         list of your contacts who are already on Twitter. All you have to do is: click
         on who you’d like to follow and click on the “Continue” button – Twitter
         takes care of adding them to your “following” list for you.
      • In the next step Twitter lists all your contacts who are NOT on Twitter and
         asks if you would like to send them an email invitation to join and start
         following you. As in the previous step, you can pick the ones you would
         like to send an email to.



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         This is a sample of the email that your friends will receive:
         From: [Your Name] your@emailaddress.com
         Subject: [Your Name] wants to keep up with you on Twitter
         Message:
         To find out more about Twitter, visit the link below:
         <link to your Twitter homepage>
         Thanks,
         -The Twitter Team
         About Twitter
         Twitter is a unique approach to communication and networking based
         on the simple concept of status. What are you doing? What are your
         friends doing—right now? With Twitter, you may answer this question
         over SMS or the Web and the responses are shared between contacts.
         This message was sent by a Twitter user who entered your email
         address. If you’d prefer not to receive emails when other people
         invite you to Twitter, click here:
         <link to your Twitter homepage>




In this step you enter a list of email addresses of people you know and want to follow on Twitter. The
process is similar to the previous step, except you have to manually enter the email addresses.

Tip: Personally we don’t recommend using this option. In our opinion it’s probably better to send your
friends an email from your own computer, using your own email account. You’ll probably achieve
much better results with this because your friends will recognize your normal email address in their
email inbox. Also, email service providers might incorrectly flag Twitter’s email as SPAM. Using your
own email increases your chance having your invitation delivered and read.


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LETS GO BUILD RELATIONSHIPS




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Beginning with @replies.
@REPLIES: When you send a tweet, anyone can reply to you by using the @replies .
You may also reply to a tweet by using @replies. Think of it as sending an instant or text message.
All of your followers can view @replies. This is a great way to start a conversation or join in on one.
Additionally, from the main screen you can enter the @ symbol followed by the persons username
to send a tweet to that person.) every @replies sent to you whether you see it on the main screen
or not will be saved in the @replies section. .

DIRECT MESSAGES: There are two ways to send a direct message on twitter. The first way is by
typing the letter “d” followed by a space then the persons username. Ie “d SkeeterHansen Did you
see the website http://alssecret.com ? ”(You do not include the @ symbol when sending a direct
message this way.) The second way is by replying to a direct message that was sent to you.
All direct messages sent from you and to you will appear in the section that says direct messages.

 Note: All direct messages are private between you and who you are tweeting with. Lastly, you can
only send a direct message to a person that follows you. (Screenshot example of @direct message
in action using and displaying our username and our URL with a short testimony)

        FAVORITeS: This is nice for saving testimonials or quotes you want to keep. Just click on
        the star next to the message and it will be saved to your favorites. You can save
        every message to your favorites except for direct messages. Favorites will come in handy
        for saving testimonials, quotes or any other form of information you wish to save in your
        favorites.




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EVERYONE: This is everyone using Twitter throughout the world. Many people will ask
questions or just post a comment in this section.




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This wraps up Jump start on Twitter and its basic functions.

In closing, we at http://www.mymarketingvideos.com hope you find this informa-
tion useful and helpful. Now that you understand Twitter better you will love our
next guide…… “Accelerate on Twitter”.

 Accelerate on Twitter is an advanced guide designed for the individual or busi-
ness owner that wants to take Twitter to the next level. Such as how to ethically
generate 1,000’s of followers in just days and how to increase the amount of
leads and sales for your business for FREE. This guide will include Twitter Traffic
Secrets, Tips, Tools and Applications that most people wish they knew about.

If you have any questions you may contact us anytime on Twitter. We are always
open to comments and suggestions to improve our content for your use.
Thank you for allowing us to serve you with this Jump Start on Twitter guide.

Until we tweet or meet again,


Al Ferretti http://www.twitter.com/AlFerretti
         (Yes that is Marie Osmond with Al)




Jim Grygar http://www.twitter.com/TrafficGen




Skeeter Hansen http://www.twitter.com/SkeeterHansen



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                                   Version 2.0

				
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Description: Als Twitter Guide Jumpstart