Mission Statement Worksheet To develop an effective mission statement, ask yourself these questions: Why does my company exist? Who do we serve? What is our purpose? ___________________________________________________________________________________________ ___________________________________________________________________________________________ ___________________________________________________________________________________________ ___________________________________________________________________________________________ What are our strengths, weaknesses, opportunities and threats? ___________________________________________________________________________________________ ___________________________________________________________________________________________ ___________________________________________________________________________________________ ___________________________________________________________________________________________ Considering the above, along with our expertise and resources, what business should we be in? ___________________________________________________________________________________________ ___________________________________________________________________________________________ ___________________________________________________________________________________________ ___________________________________________________________________________________________ What is important to us? What do we stand for? ___________________________________________________________________________________________ _________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________ Now that you’ve answered those questions, you are ready to write your own mission statement. Use the area below. ______________________________________________________________________________________________________________________________________________________________________________________________________________________ ___________________________________________________________________________________________________________ ___________________________________________________________________________________________________________ ______________________________________________________________________________________________________________________________________________________________________________________ ______________________________________________________________________________________________________________________________________________________________________________________ ___________________________________________________________________________________________