EskoArtwork announced its series of Spring 2009 Innovative Solutions learning seminars, conducted throughout the U.S. Attendees will learn how in each step in the production workflow they can raise productivity, reduce time-to-market, lower costs, and expand business. Each Roadshow event will feature product management executives from EskoArtwork headquarters in Europe - all technical and user-oriented experts. The free events are scheduled for: NYC/Philadelphia: Doubletree Guest Suites, Mt.
14 EVENT CALENDAR march 30-April 2 (Mon.-Thurs.) The On Demand Conference & Expo will be held at the Pennsylvania 19-April 9 (Thurs.-Thurs.) Convention Center in Philadelphia. The event encompasses all the technolo- EskoArtwork announced its series of Spring 2009 Innovative gies used to create, manage, personalize, print, and deliver content. The Solutions learning seminars, conducted throughout the U.S. “What’s New for 2009 Conference Program” will include: New Tracks and Attendees will learn how in each step in the production workflow they Themes include Sales & Business Development Strategies for Printers; can raise productivity, reduce time-to-market, lower costs, and expand Pricing Strategies for Printers; Web-to-Print Technologies; Hardware & Software business. Each Roadshow event will feature product management Investment Analysis; Vendor Assessment & Selection Tools/Strategies; and executives from EskoArtwork headquarters in Europe—all techni- Becoming a Marketing Service Provider. For information, visit www.ondemand- cal and user-oriented experts. The free events are scheduled for: expo.com or call (888) 824-3004. NYC/Philadelphia: Doubletree Guest Suites, Mt. Laurel, N.J., March 19; Cincinnati Marriott at RiverCenter March 24; Chicago: Hilton Indian Lakes Resort, March 25; St. Louis: Airport Marriott Lambert/ Sheraton Westport, March 26; Dallas: Sheraton Suites Market Center, April 7; and Minneapolis: Marriott Minneapolis West, St. Louis Park, April 9. Anyone interested in registering for one of these Business Leaders Voraciously upcoming seminars can visit www.esko.com/roadshows2009. Guests are also invited to e-mail email@example.com or call (413) 583-4100. Consume Print, TV, Internet Despite recent gloom-and-doom reports for some traditional print and broadcast 19-20 (Thurs.-Fri.) media, the highest echelon of C-Suite business executives in the U.S. remain heavy Register now to attend Mutoh’s Vehicle Wrap Seminar, hosted by consumers of newspapers, TV, and magazines in addition to online sources. Mutoh, Justin Pate, and CEO of Carwraps Inc., Todd LaBrie, at Mutoh The study, which examines the media habits, technology use and top concerns of America’s headquarters in Phoenix. Wrap Training Seminar entails affluent businesspeople, finds that print readership among this demographic— information about the ideal printer for the job, the ValueJet 1614-64; though down slightly from 2007—remains relatively stable across categories. a clear explanation about the material used; design, rip, and print Findings also indicate that the “business elite” turn to different media sources for overview; hands on demonstration for prepping vehicles; wrapping different types of news. techniques for any type, style, or size of vehicle; cutting, positioning, Some 88 percent of the Ipsos Mendelsohn’s Business Elite report reading the and layout tips; guidelines for the heating process; lamination tips last issue of any print media, with 60 percent having read the last issue of any for maximum performance of vehicle graphics; and techniques that daily publication, and 57 percent saying they read the last issue of any monthly ensure seamless, long lasting results. For more information, contact publication. Marisol Vargas at (800) 996-8864 or firstname.lastname@example.org. Top newspapers read by the business elite include The Wall Street Journal, USA Today, and The New York Times. Top news magazines are Newsweek, BusinessWeek, 23-April 13 (Mon.) and Sports Illustrated. The Institute for Graphics and Imaging (IGI) announced a series of When asked which media are “main” sources of information for U.S. news, 28 training courses featuring Adobe Creative Suite 4. Individual course percent of business executives say they turn to the Internet, offerings include specialized sessions on InDesign, Photoshop, while 23 percent turn to local newspapers, 18 percent Illustrator, and Acrobat. Courses will be held at the IGI facility in turn to national newspapers, 7 percent turn to business suburban Milwaukee. The course will be taught by Clint Funk, a magazines, 5 percent turn to cable TV, and 3 percent turn highly regarded trainer with more than 25 years experience as a to national TV. graphic designer and prepress specialist in a number of different Though the Internet gets high ratings overall as a top printing environments. For more information, visit www.igi.org or call
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