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Enough is Enough: The Treated Lumber Industry Stands Up to a Destructive Campaign


As an industry we have a long and well-established history of providing safe and reliable pressure-treated lumber products. Today, we're taking the unusual step of coming together to denounce the recent efforts being employed by Viance LLG to discredit micronized copper pressure-treated lumber. Some of us manufacture these products; some of us do not. We all are concerned about the negative impact this campaign is having on our industry.

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									                               Enough is Enough:
                                          The Treated Lumbe
                                                            r Industry
                                          Stands Up to a Dest
                                                              ructive Campaign
Febr uary 17, 20

Viance LLC
                 President & CEO
Steve Ainscough,                  0
                  n Road /Suite 35
200 East Woodlaw
Charlotte, NC 28

 D ea r St eve,                                                                                    fe and reliable
                                                                             y of prov id in g sa
                                                   l-e st ablished hi st or                              g together
                             ve a long and wel                                    ua l step of com in
 As  an indu st ry we ha                            y, we’r  e ta ki ng the unus                            d copper
                               r products. Toda                                        scredit m icroni ze
          re-treated lu mbe                                      Viance LLC to di
                      recent efforts be
                                           in g employed by                                       us do not. We al l
                                                                             oducts ; some of
 to denounce the                             us m an   ufactu re these pr
                        lu mber. Some of                                                  ou r industry.
 pressu re-treated                                               pa ig n is havi ng on
                       out the negativ    e impact th is ca m
  are concer ned ab                                                                                       r addressing
                                                                                    opriate method fo
                                               d marketin    g ploy or an inappr
                        either an ill-adv ise
  This campaign is
                                                                                                                   e and
  tech nica l concer
                       ns.                                                                   r indu st ry to voic
                                                                   lis hed foru m s in ou                rest Products
                                              e are wel l-e st ab                and include the Fo
                         tions ex ist, ther
   If tech nica l ques                              y en  gaged in th is issue                              are st rong ly
                              foru ms are alread                                      vation (I RG). We
   addr   ess them. Those                                  ou p on Wood Preser                                     m s:
                                   iona l Research Gr                                       ents in these foru
    Jour na  l and the Intern at                s to le ar n ab ou   t re cent developm
                          concer ne d pa rt ie                  http://www.irga
                                                                                    m /.
    encour ag in g al l                  atures.html and
                /fe                                                               t a self- serv in g
    http://www.fore                                                             ion; th is is ab ou
                                                    is no  t ab out competit                                tire industry.
                               mpetit ion. Th is                                        integrity of an en
     We   va lue he althy co                     e reputation    and questions the
                           e that threatens th                                                                 abandon
     marketing crusad                      
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