When America wanted to go to the moon, NASA didn't focus on building a rocket. It set the goal of "landing on the moon" and used money, technology and innovation to achieve it. As you look across the healthcare industry today, you can see successful organizations employing the same kind of approach. You should expand on these successes and embrace their core ideals by doing the following: 1. Drive the right health outcomes and payments to encourage innovation. 2. Connect and share data more securely within and between health organizations. 3. Empower consumers to be stewards of their own health data. 4. Encourage innovation in health information technology by setting objective goals and criteria. 5. Reward innovative doctors who make the Internet the foundation of the patient to physician connection. 6. Provide incentives for sharing data. 7. Enable the private sector to develop an information infrastructure that connects data systems and people.