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Fashion Institute Seventh Avenue at 27 Street
Department Web Page: www3.fitnyc.edu/AMC
of Technology New York City 10001-5992
www.fitnyc.edu
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2 YEAR A.A.S. DEGREE IN ADVERTISING and MARKETING COMMUNICATIONS
EFFECTIVE FALL 2007, SPRING/FALL 2008, SPRING 2009 STUDENT WORKSHEET
This is your department worksheet. Your DARS audit is the only official document of progress toward graduation.
Students may see any Full-Time Faculty for advisement, or your assigned advisor, in 8-403, during their posted office
hours without an appointment. If you need to see Professor Richard Balestrino, Chairperson or Professor Albert
Romano, Assistant Chairperson, come to Room 8-403, or call (212) 217-4470 for an appointment, between the
hours of 9:00am to 4:45pm.
Major Area Requirements 29-30 credits
o AC 111 Advertising and Promotion
o AC 113 Strategic Planning for Integrated Marketing Communications
o AC 141 Journalism
DAC 161 Multimedia Computing for Advertising and Communications
D AC 171 Mass Communications
o AC 221 Publicity Workshop
D AC 231 Advertising Copywriting
o AC 271 Audiences and Media
o AC 272 Research Methods in Integrated Marketing Communications
o Major Area Elective
Related Area Requirements 8 credits
D CD 122 Digital Layout I (name change)
o DM 211 (FormerlyDM311) Workshop in Direct Marketing
o FM 114 Introduction to the Fashion Industry
Major Area Electives (Choose 1)
AC 211 Workshop in Business Communications
AC 232 Radio and TV Copywriting Workshop
AC 242 Fashion Journalism Workshop
AC 262 Multimedia Presentations
IC 291 Internship
Liberal Arts Requirement 24 credits
o American History Choose one: EN 271, 272, 274, LA 221 or 392
DEN 121 English Composition (Prerequisite: College-level English as demonstrated by placement test
OR completion of appropriate Educational Skills courses), and.
o English/Speech Choose one: EN 241, 242, 243, 244, 245, or 341 before the fourth semester.
o HA 112 History of Western Art and Civilization: Renaissance to the Modern Era
o Math Graduation requirement: Arithmetic proficiency as demonstrated by placement test OR
completion of appropriate developmental mathematics course(s).
Choose one: MA 131,161,213,222, or 331
o Science Choose one: SC 111, 112, 121, 122, 045/145, or 032/332
D SS 141 Macroeconomics
o Social Science Choose one: SS 131,151, or 171
Elective 2-3 credits
o General Elective
Physical Education 2 credits
o Physical Education
D Physical Education
A State University of New York College of Art and Design, Business and Technology
2 Year A.A.S. Degree in AMC (continued)
Semester 1 credits Semester 3 credits
Major Area Major Area
AC 111 Advertising and Promotion 3 AC 221 Publicity Workshop 3
AC 161 Multimedia Computing for AC 2 AC 272 Research Methods in IMe 3
Related Area Related Area
CD 122 Digital Layout I (name change) 2 DM 211 Workshop in Direct Marketing 3
FM 114 Intra. to the Fashion Industry 3 Liberal Arts
Liberal Arts Choice see Requirements* 3
EN 121 English Composition 3 Choice see American History* 3
Choice see Requirements* 3 15 credits
16 credits
Semester 2 credits Semester 4 credits
Major Area Major Area
AC 113 Strategic Planning for IMC 3 AC 231 Advertising Copywriting 3
AC 141 Journalism 3 AC 271 Audiences and Media 3
AC 171 Mass Communications 3 Choice see Major Area Elective** 3-4
Liberal Arts Liberal Arts
Choice see Requirements* 6 ss 141 Macroeconomics 3
15 cree its Choice see Requirements* 3
Elective
Choice General elective 2-3
17-18 credits
Total Credit Requirements
Major Area 29-30
Related Area 8
Liberal Arts 24
Elective 2-3
Health and/or Phys. Ed. 2
Total 65 credits
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