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Introduction to Strategic Management _ Business Policy center doc


Ronaldo ParenteChapter 1Wheelen & Hunger –10ed1Introduction to Strategic Management & Business PolicyChapter 01Ronaldo ParenteChapter 1Wheelen & Hunger –10ed2•Strategic Management and Business Policy•How Strategic Management Evolves–Financial planning–Forecast-based planning–Strategic Planning: Externally-oriented planning–Strategic management: Seeks Competitive Advantage and Consider Implementation & Control)•Benefits of Strategic Management–Long term orientation and fit between environment, strategy, structure and processes may lead to competitive advantage•Challenges: Globalization & E-CommerceRonaldo ParenteChapter 1Wheelen & Hunger –10ed3Theories of Organization Adaptation–Theory of Population Ecology–Institutional theory–Strategic Choice Perspective–Organization Learning Theory•Learning Organizations•Strategic FlexibilityRonaldo ParenteChapter 1Wheelen & Hunger –10ed4Basic Model of Strategic ManagementFour Basic ElementsRonaldo ParenteChapter 1Wheelen & Hunger –10ed51. Environmental ScanningRonaldo ParenteChapter 1Wheelen & Hunger –10ed62. Strategy Formulation•Mission Statement–Setting Objectives & Goals–A statement of purpose (strategic intent) committing the organization to ambitious overarching (stretch) objectives.•Provides a sense of direction and purpose.•Drives strategic decision making and resource allocations. •Forces the seeking of significant performance improvements to attain objectives–Customer Orientation and Business Definition–Abell’s Framework for Defining the business–Consumer-oriented versusProduct-oriented business definitionRonaldo ParenteChapter 1Wheelen & Hunger –10ed72. Strategy Formulation•Selecting Strategy–Corporate strategy (Stability, Growth, Retrenchment)–Business strategy (Competitive, Cooperative)–Functional strategy (Technological Leadership, Technological Followership)•Defining Policies–Guidelines for decision making that links formulation to implementationRonaldo ParenteChapter 1Wheelen & Hunger –10ed83. Strategy ImplementationStrategy ImplementationProgramsBudgetsProcedures4. Evaluation & Control-Continuous processRonaldo ParenteChapter 1Wheelen & Hunger –10ed9Strategic Decision Making ModelRonaldo ParenteChapter 1Wheelen & Hunger –10ed10Strategic Decision Making
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introduction to business policy121
strategic management and business policy212
introduction to strategic management28
abell framework25
strategic management15
introduction to strategic management and business14
business policy and strategic management33
basic strategic management and business policy13
what are strategic models? business policy13
business policy introduction13
introduction of a business policy13
business policy and strategic management ppt12
ppt on business policy12
[doc]what is strategic business management12
business policies12
introduction to business policy12
notes on stretegic management102
strategic management notes42
benefits of strategic management62
business policy - introduction12
 
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