ROI CommunicationCapabilities PresentationAugust 20072August 2007ROI Communication Capabilities PresentationCommunication is…As old as civilizationFundamental to who we areEssential forhow we interactIncreasinglyimportant tobusinesssuccess―Ask a group of employees about communication at work… You will soon discover that communication is like the air they breathe.It’s the climate they work in and the process by which work gets done.‖Roger D’AprixAuthor and Internal Communications Pioneer3August 2007ROI Communication Capabilities PresentationCommunication MattersAnd we are passionate about it We are ROI Communication4August 2007ROI Communication Capabilities PresentationAbout ROI Communication•The ROI team is composed of more than 60 professionals with experience at the highest levels of business,governmentand the media•We are a dynamic company committed to excellenceand integrityin everything we doWe are an internal communicationconsulting firm focused on helping large organizations adapt and succeed in times of change.We work with our clients to design andexecute proactive communication strategies that engage employees, enhance leadership credibility,and improve business performance.5August 2007ROI Communication Capabilities PresentationOur Tools and CapabilitiesJourney MapsEvent PlanningMeeting FacilitationSurveysBlogsRSS FeedsMessage DevelopmentSpeechwritingSocial NetworkingIntranetsCommunication CoachingPulse SurveysAudience SegmentationFocus GroupsPrint Collateral Instructional DesignWebinarsManager ToolkitsCommunication AuditsPodcasts WebcastsInterim StaffingWikisProject ManagementJourney MapsEvent PlanningMeeting FacilitationSurveysBlogsRSS FeedsMessage CoachingPulse SurveysAudience GroupsPrint DesignWebinarsManager ToolkitsCommunication AuditsPodcasts StaffingWikisManagement6August 2007ROI Communication Capabilities PresentationWhat We DoEmployee engagementLeader and manager communicationInternal brandingCommunication strategy and planningChange communicationCommunication governanceInterimstaffingCommunication measurementCommunicating business strategy7August Communication Capabilities PresentationAre you surfing the wave of organizational change?Change CommunicationChange CommunicationOur work with you•Articulate leadership’s vision•Tell the story with honesty and clarity•Align messaging•Create communication and engagement strategies that move employees from awareness through behavior change •Guide managers to lead the change•Gather metrics that illustrate and track business resultsOutcomeAn organization where everyone understands the change and is ready to get on boardJune 2007ROI 8August 2007ROI Communication Capabilities PresentationAre you planting the seeds to develop an integrated communication strategy?Communication Strategy and PlanningOur work with you•Engage teams in an interactive process to capture current state and create the future state vision•Perform a communication audit and stakeholder analysis•Create strategic project plan to orchestrate the process with clear definition of dates, vehicles and accountabilities •Draft messages and action plans that drive understanding and behavior change•Define leaders’ and managers’ communication roles•Set and measure success targetsOutcomeA strategy and plan to achieve measurable communications that engage employees and strengthen the businessAugust 2007ROI 9August 2007ROI Communication Capabilities PresentationEmployee EngagementAre you looking for ways to encourage employees to spread their wings?Our work with you•Assess current employee engagement through quantitative and qualitative methods•Identify employee engagement drivers•Develop engagement plan that supports business goals•Deliver communications that intrigue, inform and excite employees •Design workshops to educate leaders and managers on their role in employee engagementOutcomeEmployees actively give their all at work10August 2007ROI Communication Capabilities PresentationCommunicating Business StrategyAre you helping your employees keep their eyes on the prize?Our work with you•Assess current understanding and support of the business strategy•Define measurable communication objectives•Create a compelling story that brings the business strategy to life•Ensure that the story addresses the reasons for the strategy from a marketplace perspective•Identify the appropriate communication approaches to tell the story•Design tools to help leaders and managers connect the business strategy to each employee’s workOutcomeLeaders, managers and employees all follow a coordinated path to business success11August 2007ROI Communication Capabilities PresentationAre your leaders, managers and employees singing from the same song sheet?Leader and Manager CommunicationLeader and Manager CommunicationOur work with you•Develop a framework that clearly defines leaders’ and managers’ communication roles•Design and facilitate leadership meetings •Develop plans and tools to help leaders and managers communicate effectively with and get input from employees•Create custom approaches to improve leader and manager communication skills•Write dynamic speeches and presentations for leadersOutcomeAligned leaders and managers who effectively communicate with one another and their employeesROI 12August 2007ROI Communication Capabilities PresentationInternal BrandingDo your employees champion your company’s spot in the marketplace?Our work with you•Create alignment of external, internal and recruiting brands •Draft internal brand messages•Develop inspired design and creative direction•Design and deliver brand training and workshops•Create tools, vehicles and programs to promote brand-right behavior•Extend the internal brand to processes such as recruiting, onboarding and performance managementOutcomeEmployees live the brand internally so customers experience it externally13August 2007ROI Communication Capabilities PresentationAre you hitting your numbers?Our work with you•Identify communication success factors and measure effectiveness •Assess communication tools, events and activities•Conduct organizational surveys, communication audits, pulse surveys, interviews and focus groups•Design and conduct benchmarking research•Perform in-depth analysis, focusing on communication objectives and audience segmentation•Create targeted recommendations for action, resulting in strategic and measurable outcomesOutcomeMeasure and demonstrate the impact of the organization’s investment in communicationCommunication Measurement14August 2007ROI Communication Capabilities PresentationCommunication GovernanceAre you eager to blaze the trail?OutcomeEmployees receive and exchange information when and how they need itOur work with you•Establish a communication philosophy and set of guidelines to manage how communication takes place within your organization•Audit and map all communication flows by business, function and region•Define communication roles and responsibilities across the organization•Create a process to ensure alignment of organization-wide communication•Design and facilitate a cross-business internal communication governance team15August 2007ROI Communication Capabilities PresentationInterim StaffingDo you need help filling someone’s shoes?Our work with you•Seamlessly supplement your communication team as needed, including:–Transitioning the communication function to meet new business needs–Delivering complimentary skills and capabilities not presently available in-house–Providing short-term support while permanent roles are being filled–Staffing up for a major initiative or busy period–Filling a position for a team member on temporary leaveOutcomeYou always have the talent you need, when you need it16August 2007ROI Communication Capabilities PresentationExperience with Large Clients17August 2007ROI Communication Capabilities PresentationWhat is Unique about ROI Communication?•We specialize exclusively in internal communication within large organizations•We have extensive experience managing large projects in complex situations where we partner with many stakeholders•We are flexible and develop customized solutions to fit the dynamics of your business •We take complexity and turn it into understandable information, systems and processes•We are committed to telling clients what they need to hear, not just what they want to hear•We collaborate closely to meet client needs; the work is about your organization, not about us18August 2007ROI Communication Capabilities PresentationThe ROI Communication PhilosophyPARTNER.ENGAGE.EMPOWER.When you work with ROI, you get a true partner. Someone who listens closely, jumps right in, and works with you side by side.We help you develop plans and tactics to engage and mobilize your workforce, providing both strategic counsel and hands-on support.We help you empower your employees to accomplish your business objectives—and we empower you to make an even greater impact on your organization.TMThank You!Contact Information:ROI Communication831.430.0170www.roico.com5274 Scotts Valley DriveScotts Valley, CA 95066Barbara Fagan-Smith: bfs@roico.com