2008 Email Marketing Plan

							NAME                                                                                         Q1
                                                             January
 2009 Email Marketing Plan                    Week 1                       Week 2   Week 3

                             3-Jan
Send Date

                             11:00 AM
Send Time

                             Winter Sale: Stock Up Today
Subject Line
                             40% Off All Winter Apparel
Call To Action

                             Free Shipping
Incentive (if offered)

                             Today Only
Sense of Urgency
                             N/A
List(s)
                             Remail to those that didn't open last email
Segment(s)

                             s=e010308
Tracking Code
          Q1
                    February                              March
Week 4   Week 1   Week 2   Week 3   Week 4   Week 1   Week 2   Week 3   Week 4
                                                  Q2
             April                                May                            June
Week 1   Week 2   Week 3   Week 4   Week 1   Week 2   Week 3   Week 4   Week 1
                                                                             Q3
    June                                 July                              August
Week 2   Week 3   Week 4   Week 1   Week 2   Week 3   Week 4   Week 1   Week 2
 Q3
August                          September                             October
    Week 3   Week 4   Week 1   Week 2   Week 3   Week 4   Week 1   Week 2   Week 3
                              Q4
ober                      November                             December
       Week 4   Week 1   Week 2   Week 3   Week 4   Week 1   Week 2   Week 3   Week 4