VIEWS: 21 PAGES: 2 CATEGORY: Social Sciences POSTED ON: 6/5/2010
Despite mixed reactions from tech reviewers, Apple's iPad is selling steadily, accompanied by a growing number of apps for the device. Apple reported that 300,000 devices were sold on its April 3 release, with an additional 700,000 sold in the month after. By comparison, the original iPhone took more than 2 months to sell the same number. After the iPad's initial release, news stories began circulating on sites such as Yahoo! and TechCrunch that claimed several universities had "banned" the device, including Cornell, Princeton, and George Washington universities.
InformationToday 15 www.infotoday.com June 2010 For the Record: iPad News and Rumors D espite mixed reactions from tech considers it a violation of the company’s later revealed to be an exaggeration of an While some universities experienced reviewers, Apple’s iPad is selling copyrights, due to its reliance on modified earlier Wall Street Journal article that de- compatibility issues with the iPad, others steadily, accompanied by a grow- versions of Apple’s own software. scribed technological difficulties relating moved to embrace the device wholeheart- ing number of apps for the device. Apple After the iPad’s initial release, news to the iPad at these three academic insti- edly: Pennsylvania’s Seton Hill University reported that 300,000 devices were sold stories began circulating on sites such as tutions. No such bans ever existed, ac- announced that all incoming freshmen will on its April 3 release, with an additional Yahoo! and TechCrunch that claimed sev- cording to the universities. The country of receive an iPad and 13" Macbook laptop this 700,000 sold in the month after. By com- eral universities had “banned” the device, Israel briefly banned the device due to fall. Students will be charged a $500 fee parison, the original iPhone took more than including Cornell, Princeton, and George technological concerns, but it later lifted each semester in exchange for the devices. 2 months to sell the same number. The Washington universities. The reports were the prohibition. —Kurt Schiller sales figures coincided with the release of the iPad’s 3G variant, which lets users ac- cess the internet via the 3G networks used by cell phones and other mobile devices. However, not everyone was impressed by the sales numbers. Analyst firm Ovum, Manage part of the Datamonitor business infor- mation group, released a statement com- paring the iPad’s initial release to that of Intranet Deployment Quickly the iPhone in 2007. According to the firm, the iPad was not subject to stock shortages and sold-out inventory that characterized iPhone’s launch. Ovum called the result a AND Confidently “miscalculation” on the part of the consumer electronics giant and described the ability to create such shortages as a major strength and part of Apple’s prior sales strategy. Investment firm Piper Jaffray conduct- ed its own analysis of the later iPad 3G release and reported that of the 50 Apple Stores surveyed, 49 sold out of the device by the end of the device’s first weekend on sale. Apple also announced that more than 12 million apps and 1.5 million ebooks were sold in the device’s first month in stores.
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