Scotland A Fair Trade Nation
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Scotland A Fair Trade Nation Foreword from the Across Scotland people are realising that the decisions I am determined Scotland will do whatever it can The First Minister they make on the high to help end the scandal of Scotland street can affect the lives of of widespread poverty in people on the other side of the developing world. Our the planet. We are beginning commitment to Fair Trade is to understand how our an integral part of our effort purchasing power can be to make poverty history. If used as a force for good, everyone in Scotland did a but we all must do more. little bit we could achieve a great deal. Countries in Africa and the developing world need I hope you ﬁnd this booklet ﬁnancial help, but they useful and informative. But cannot grow and stand I also hope it inspires you on their own two feet by to take action and to play relying on aid. The people of your part in tackling global Malawi don’t want to exist inequality. simply on handouts. With Fair Trade we can all Trade is one of the key ways make a positive contribution that Malawians can escape to the world. grinding poverty. Fair Trade is not about charity – it is a way to ensure workers receive fair prices and decent working conditions Jack McConnell that we in the developed First Minister of Scotland world take for granted. What is obtain a fair price for the products that What is the Good Business... Fair Trade? they produce. They are at the mercy of international trading and tariff agreements difference for Good Fair Trade is a trading partnership that and often suffer from unfair treatment by local brokers or middlemen. between Buying fairly traded goods ensures that seeks to establish greater equity in international trade. Fair Trade contributes Fair Trade means that workers get a price Fair Trade small scale producers get a fair, living wage for their produce. As the Fair Trade to sustainable development by offering better trading conditions and securing for their products that always covers the cost of production, no matter how low and Fairtrade? market grows in Scotland, the number of people beneﬁting from our consumer the rights of marginalised producers and the world price goes. choices grows. However, the entire workers – especially in the developing The term ‘Fairtrade’ is used to describe notion of “Fair Trade” makes clear that, in world. Fair Trade Organisations (backed Fair Trade also places importance on the certiﬁcation and labelling system that fact, the majority of trade is “unfair”. by consumers) are engaged actively in longer-term contracts with producers that is administered in the UK by the Fairtrade supporting producers, awareness raising allow them to plan for their future, make Foundation. This system is designed to The existing global trading system and campaigning for changes in the rules improvements in businesses and support help consumers easily identify goods is heavily loaded against poorer and practices of conventional trade. their families. produced under agreed labour and countries. Many rich countries can be environmental standards. very protective of their own agricultural Whether it’s a garment, tea, coffee, Fair Trade ensures a commitment to industries, providing enormous chocolate, bananas, sugar, jewellery improving working conditions, gender The term Fair Trade is a broader term subsidies to their farmers. This leads to or crafts, buying Fair Trade products equality, employment rights and beneﬁts often used to refer to the Fair Trade overproduction of certain basic goods ensures a better deal for producers, for workers, such as joining a trade union movement as a whole and can be used – with the excess goods then being workers and farmers in the developing and that no child or forced labour is used. to describe both labelled and unlabelled ‘dumped’ (sold at below-cost prices) world. goods and the work of Alternative on the markets of some of the world’s The Fair Trade price may also include a Trade Organizations (ATOs), Fair Trade poorest countries. This undercuts local Here are two ways of recognising Fair ‘social premium’ that beneﬁts producers, federations and other Fair Trade networks farmers and often forces them out of Trade products: workers and their communities. They such as IFAT, NEWS, EFTA and BAFTS. business. decide for themselves how to invest this • Through the FAIRTRADE Mark extra income and, for example, use it to: Trade justice would mean the end of which is a recognisable logo found such practices. It would also involve the on the packaging of an ever- • Improve housing creation of a truly fair trading system, in growing number of everyday • Build roads which developing countries are able to products. • Improve healthcare facilities nurture their own emerging industries in The Fairtrade Foundation, • Re-invest in the businesses with the same ways we have done in the past. with its partners, maintains the new equipment or by learning FAIRTRADE Mark standards. new skills Fair Trade and trade justice are inextricably linked, and many see • A Fair Trade product can also To ﬁnd out more about the Fairtrade campaigning for Trade Justice as a be bought through a Fair Trade Foundation and FAIRTRADE Mark natural progression from buying Fair Organisation, for example a BAFTS products go to: Trade. Trade justice will ensure that all shop (British Association of Fair www.fairtrade.org.uk producers can be guaranteed fair prices Trade Shops) or organisations for generations, allowing developing such as Traidcraft or People Tree. To ﬁnd out more about IFAT (the countries to work their own way out of International Fair Trade Association) poverty. Fair Trade provides small-scale producers, and their work go to: farmers and workers with better terms of www.ifat.org Want to know more about the campaign trade and prices for their products. for Trade Justice? To ﬁnd out more about where to buy Buy Fairtrade products with this Mark www.tjm.org.uk Small-scale, remote producers in the Fair Trade products go to: developing world often ﬁnd it difﬁcult to www.bafts.org.uk What is a Focus on Fair Trade Malawi Nation? “The focus of much of our work is on the African country of Malawi which This is the national effort from is one of the 10 poorest countries in everyone in Scotland to make sure the world. Scots and Malawians have we do everything we can to ensure worked together for over 150 years workers across the developing world since David Livingstone travelled receive fair prices and decent working extensively there and encouraged conditions for the products we buy. trade as one way of fighting slavery in the region. Our relationship has endured to the present day and Fair What do we want to do? Trade is one of the ways in which Scotland can help to build a better • Increase awareness of Fair Trade future for the people of Malawi. • Increase the sale of Fair Trade goods “Malawi produces many products • Contribute to greater trade justice we in Scotland consume a great deal of: coffee, tea, sugar, nuts and To help achieve this, a detailed set of honey to name but a few. By making criteria have been drawn up to enable sure we buy Fair Trade we help us become a Fair Trade Nation. We the people who grow and produce all have a part to play – these are just these products earn a fair day’s pay, some of the targets we have set: which in turn guarantees them better working conditions and means they their crop directly to countries like can send their children to school or Scotland. Fair Trade Nation Criteria afford basic medical care for their families. “These project still have a long way • 75% of people to buy a Fair Trade to go, but to give an example of product every year “Through the International Development what we can expect in the future, • 40% of people regularly buy Fund the Scottish Executive is we need only look as far as Mchinji Fair Trade products supporting the work of Imani Enterprise Smallholder Farmers’ Association of • All local authorities have active Ltd, a Fair Trade consultancy with ofﬁces peanut farmers in the west of Malawi Fair Trade groups working towards in Scotland, Malawi and throughout producing the first Fairtrade salted Fairtrade status Africa, to encourage sustainable, peanuts in the world” • 55% of towns have active Fair mutually beneﬁcial trade between Trade groups working towards the two countries and help promote Fairtrade status Malawian products in Scotland. We are • Support from the Scottish also helping the Neno Smallholder Executive and Scottish Parliament, Macadamia Farmers of Southern for example by actively promoting Malawi develop their own business Fairtrade Fortnight each year and grow better quality nuts. The project, co-ordinated by Edinburgh- Find the full Fair Trade Nation based Fair Trade company criteria at: EqualExchange, will prepare the nut Patricia Ferguson MSP, www.scotland.gov.uk/News/ growers for market access so they Minister for Tourism, News-Extras/fair-trade themselves can profit from selling Culture and Sport Judith Harry house with concrete foundations and a – the face behind tin roof. the world’s ﬁrst “When I was a teenager, I became pregnant and the father of my daughter Fairtrade salted didn’t stay with me. We lived in poverty and lacked basic necessities which peanuts made me very miserable. I wanted things to be different for my daughter and I thought the only way we would have food would be if I became a Judith Harry is 34 and the single mother farmer. of a teenage girl. She is a peanut (groundnut) farmer in Malawi. Judith “I went over the border to Zambia and chairs the Mchinji Smallholder Farmers’ was hired to work on a farm and was Association (MASFA) of peanut farmers. given some groundnut seed as my pay Their peanuts carry the FAIRTRADE which I planted at home. When the Mark and are sold in supermarkets groundnuts grew I sold them but the across the UK. Twin Trading, the vendors who bought them used to bring organisation behind other Fairtrade tampered scales in order to steal and success stories Cafédirect, Divine they always paid low prices. Chocolate and AgroFair UK, brings the peanuts to the UK. “Then I heard about NASFAM – the National Smallholder Farmers “I am very proud to have grown some of Association of Malawi – an organisation the groundnuts which have become the which represents farmers all over world’s ﬁrst Fairtrade salted peanuts. Malawi, helping ﬁnd markets for the produce of farmers who are organised “In Mkanda where I live most farmers into groups. NASFAM helped the live below the poverty line. They earn Mchinji Association with production below $1 per day and do not have and training and a lot of things have enough food to last them the whole improved in our lives year. The guaranteed fair price, which comes with Fairtrade, is important as “One of the great things about Fairtrade we will make a proﬁt when we sell our is the Fairtrade premium – the money nuts and we can use the money to lift which comes directly to us to spend up our lives. on our community. In the future we will use the premium to start a clinic which “I start work at 3.30am every morning will mean health facilities are nearer for to work in my garden where I grow families…” maize for my family. Before seven I cook porridge for my daughter who Judith’s peanuts can be found in is 13 and two orphans who I also look Tesco own-brand Fairtrade peanut after who are a girl of 14 and a boy of and raisin mix and own-brand 17. I also look after my mum who is 66. Fairtrade peanut, cashew and dried Last year I grew enough peanuts to mango mix. They can also be found make 14,000 jars of peanut butter. We in Co-op own brand packets of “ I am very proud to have grown some of used to live in a mud house but I have roasted, salted peanuts. Delicious! the groundnuts which have become the been able to build my family a brick world’s ﬁrst Fairtrade salted peanuts.” Products, Did you know that there are now over 2,000 Bananas | St Vincent Chocolate | Ghana places FAIRTRADE Mark products available in the UK? “As long as I am selling in Fairtrade I can earn enough to support my life.” “Fairtrade is good! We are not cheated. We trust we are being paid fairly and we have a and the good group to share our worries. Denise, banana farmer, Here’s just a few – some St Vincent, Windward Islands, “If we have 3 bags of cocoa we get more cash producers Buy Fairtrade products with this Mark you’ll know but others might surprise you! West Indies for our cocoa. More cash from our sweat. It is progress.” Fati Issah, Kuapa farmer, Bayerebon, Ghana. Honey | Nicaragua “Alternative trade allows the famers to sell their products without middlemen for better prices. Forming the co-operative has given us much courage and self-conﬁdence.” Footballs | Pakistan Sameena Nyaz stitches FAIRTRADE Francisco Aguilar Guido, Mark balls. She’s 18 years old and single. Bee Keeper-Equal Exchange, Recently Sameena has had to undergo an Fairtrade Honey operation. All the costs were paid by the Fair Trade Welfare Society, which is made possible by the Fairtrade premium. Pineapples | Costa Rica “Fairtrade has given me a better living. It has freed me from debt and now I even have my own capital I can invest in my farm. Before Cotton | India Fairtrade life was stressful… now thanks “We will beneﬁt economically, but more to Fairtrade I have a sense of pride… This than this, we will be able to improve the is what I want for my children and what all education of the children in the village.” fathers want – to give their children a future and feel secure about it.” Khima, Cotton farmer Roberto Ugalde, Asoproagroin pineapple farmers, Costa Rica (AgroFair) Peanuts | Malawi Tea | Sri Lanka Mangoes | Burkina Faso “Over the past year Fairtrade has already made Wine | Chile a difference to our lives. It has brought a better, “A year ago, we didn’t have any electricity “The most important thing for me is to in our houses. All the members of the reliable and more stable market for our “We think the relationship that exists is have an income and provide for my family. Joint Body got together and discussed peanuts. The Fairtrade premium will help really good: it ensures us a fair price for Thanks to AgroFair we have discovered how we could pay to install it. Some alleviate poverty in the area and it will improve our grapes and also respects the values of that the world market accepts small money came from the Fairtrade premium the lives of the entire community. When we the peasant farmers. We wouldn’t ﬁnd this producers next to the large ones. There is and we each took out a loan. With can dig more boreholes we will have cleaner in other markets.” a lot of poverty in Burkina Faso. Fairtrade electricity, my children can study at night... and safer water, fewer diseases and ultimately helps to ﬁght poverty.” I am happy that Fairtrade helps me healthier and better lives.” Heriberto Olave Espinoza, support my family.” Grape Grower, Andrew Traore, Rosemary Kadzitche, 57, peanut grower, The Co-operative’s Fairtrade FEDAF mango farmers, Mchinji Smallholder Farmers’ Association Sivapackiam, Chilean wine Burkina Faso (AgroFair) (Twin Trading) Tea picker Sri Lanka. Everyone across Live in it “I’m really delighted the country can that Scotland is making Now that all our cities have Fairtrade status, such a big commitment get involved in Scotland’s aim is for over half our towns to have active Fair Trade groups working to Fair Trade. It’s easy supporting Fair towards Fairtrade status – an ambitious target. to feel helpless about Trade and making The Fairtrade Towns initiative develops international poverty, Scotland a Fair support for Fair Trade. A Fairtrade Town, but by switching to City or Zone is a community that has Trade Nation made a commitment to supporting Fair Trade products, Fair Trade, and through it to support you’re making a real Here’s some top tips for supporting disadvantaged workers in developing Scotland’s Fair Trade Nation Campaign countries. You’ll ﬁnd lots of information on difference to lives of and playing your part in building a the criteria for gaining Fairtrade status for small scale farmers sustainable future for workers across the where you live at: developing world. www.fairtrade.org.uk/ and workers across the get_involved.htm developing world” Shop for it “Aberfeldy became a Fairtrade Town Edith Bowman By switching to Fair Trade choices when because we wanted to lead the way for Presenter Fair Trade in Scotland.” doing your shopping, you are helping to Faith Aitken, build a positive and sustainable future Alberfeldy Fairtrade Co-ordinator for workers and their families in the developing world. “Our awareness-raising sessions moved out to anyone who would listen. We Small scale Fair Trade producers care spoke to Rotary Clubs and playgroup passionately about their produce and that mums, we visited companies large and usually means that you’re buying great small, held lunch and learn sessions, quality as well. So with literally thousands organised Fairtrade wine tastings and of products to choose from, from held workshops for anyone that wanted to chocolate to cotton t-shirts, and everything convert their particular group to Fairtrade.” in between – it’s time to go shopping! Sue Good, “I’m really proud to Aberdeen Fairtrade Steering Group There is a growing number of Fair Trade support Scotland’s Fair shops in Scotland. They stock a wide variety of both FAIRTRADE Mark products “Orkney is a small community which Trade Nation Campaign. relies heavily, like many third world and fairly traded products such as clothing, countries, on ﬁshing, farming and By choosing Fair jewellery, accessories, toys and craft products. For your nearest shop go to: tourism, although enjoying a much higher Trade you’ll be doing standard of living. Being very aware of www.bafts.org.uk this, the people of Orkney are conscious your bit to help end “The One World Shop and other BAFTS supporters of Fair Trade.” extreme poverty in the Leanne Rendall, Trenablies shops give the public access to a wide Bistro & Fair Trade Gift Shop, developing world” variety of excellent Fair Trade products” Fiona Sinclair, Shop Manager, Orkney Fairtrade Group Gail Porter One World Shop, Glasgow TV Presenter Think Global Work at it Learn about it – Act Local* By switching your workplace to Fair Trade certiﬁed tea, coffee and other products, you can help make a Lots of schools, colleges and universities across Scotland are already switched on to Fair Trade and difference to the lives of farmers and have gained Fairtrade accreditation workers in some of the world’s poorest through the Fairtrade Foundation. countries. There’s lots of information and More than 2,000 products in the UK resources available to help get you from 58 developing countries now started including: carry the FAIRTRADE Mark, including hot drinks, biscuits, fresh fruit and www.fairtrade.org.uk/ juices. And because these items are get_involved.htm now so widely available from catering suppliers, wholesalers, online and all www.peopleandplanet.org/ major supermarkets, it’s simple for your tradejustice place of work to join the thousands of others who’ve made the change. www.oxfam.org.uk/what_we_do/ fairtrade/uniguide To ﬁnd out more about Fairtrade at work and making the switch www.co-opfairtrade.co.uk/ www.fairtradeatwork.org.uk schools_pack “At Edinburgh Zoo we have an obvious www.sciafyouth.org.uk/youth/ interest in operating as ethically as make_a_difference/fairtrade_ possible. Using Fair Trade products in action_guide our restaurants and shops is a natural partnership for us and we have been “Haddington Infant School supports pleased with the quality and variety of Fair Trade because we want to Fair Trade products available.” encourage our children to be Tim Blow, Head of Commercial responsible citizens.” Services, Edinburgh Zoo Jill Wareham, Acting Head Teacher “There is now cross-party support for a Fair Trade Scotland in the Scottish “Staff and students have really got Parliament – but to make it happen behind the concept of Fair Trade, we need people working in their own and given that St Andrews is also a communities to make the switch. Fairtrade town, this movement has Making all global trade fair is a huge gained momentum that will only task – but Fair Trade Scotland would continue to grow in the future.” be a great beginning.” Susan Horsman, Environment Mark Ballard MSP, Ofﬁcer, University of St Andrews Scottish Green Party *Quote from Sir Patrick Geddes 1854—1932 Ballater, Scotland, early pioneer of sustainable development Apples Avocadoes Baby food Bananas Beer & ale Buy Fairtrade products with this Mark Cakes & biscuits Cereal & snack bars Chocolate Chutneys & sauces Clementines Cocoa Coconuts Coffee Cosmetics Cotton products Dried fruits Flowers Fruit juices Grapes Herbal & fruit teas Herbs & spices Honey Ice-cream Jam & marmalade Lemons Limes Lychees Mangoes Muesli Nuts, nut oils & nut spreads Oranges Pears Pineapples Plums Quinoa Rice Roses Satsumas Spirits Sports balls Sugar Sweets & toffees Syrup Tea Wines Yoghurt Produced by Hand Up Media, the ethical publishing and media company, with the support of The Scottish Executive. www.handupmedia.co.uk With thanks to: The Touch Agency [Design], Angus Bremner [Photographer], IFAT, The Fairtrade Foundation & Twin Trading All wood used to manufacture the paper used for this publication was sourced from sustainably managed forest.