Campaign Advertising and American Democracy

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Campaign Advertising and American Democracy Powered By Docstoc
					Campaign Advertising and American Democracy
Tricia M Farwell
Journalism and Mass Communication Quarterly; Winter 2008; 85, 4; Docstoc
pg. 921




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DOCUMENT INFO
Description: For the authors, campaign ads "serve as vital information supplements; they enable people, in the absence of necessary information or sufficient motivation, to make reasonable electoral decisions." [...] these ads are not sole providers of information, but beneficial additions to available campaign information. [...] incorporating some theories from outside political science would add depth to the findings.
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