Compass Bank introduces new brand - BBVA Compass

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					Compass Bank introduces new brand - BBVA Compass
Anonymous
Texas Banking; Dec 2008; 97, 12; Docstoc
pg. 20




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Description: Compass Bank is launching its new brand, BBVA Compass, across its six-state footprint, beginning in the bank's Colorado Springs, CO, market and completing the transformation with its West Texas markets in the first quarter of 2009. The new brand is a result of Compass' year-long efforts to combine four of the BBVA Group's US operating companies -- Compass Bank, State National Bank, Texas State Bank and LNB -- under one enterprise. The BBVA Compass brand is more than just a logo, it represents the bank's ongoing commitment to its communities and the bank's future.
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