FrOm tHe editOr
FOOd FOr tHOugHt
It’s no secret that eating right is important to your health. In fact, the food choices we make throughout our lives
can increase or decrease our risk of succumbing to many diseases that cause premature death or disability in
later years, including heart disease, cancer, stroke and diabetes. There is now overwhelming evidence to suggest
that the same lifestyle and dietary factors that contribute to heart disease also increase the risk of Alzheimer’s
disease and age-related cognitive decline. This supplement takes a look at recent developments in nutraceutical
brain health management and reviews some of the products and ingredients that may help manufacturers to
gain a foothold in this important market.
ut, is the world ready for this new benefits of these nutrients for brain development, update and educate the consumers and their carers.
approach to cognitive function? Not function and maintenance. Furthermore, according It’s not enough for the bench-based scientists and
so long ago, a review paper, “Utility to Martek, it is also becoming easier to incorporate clinicians to provide data and statistics, it’s up to
of Nutraceutical Products Marketed these functional ingredients into supplements, us — and you — to translate and disseminate this
for Cognitive and Memory Enhancement,” was foods and beverages. Particularly in Europe and the information to the people that need to know about
published in the Journal of Holistic Nursing. The USA, as consumer awareness and understanding it — the holistic nursing professionals, for example.
authors identified a sample of 14 commercially of its advantages increases, a growing number Quoting from the Cognis article, once again, we
available memory-enhancing herbal products. They of product labels now display omega-3 content; clearly need to invest more time and resources
examined their active ingredients and evaluated the recent EU health claims legislation, which aims to in telling an intriguing story that “they” can really
obtainable evidence to determine their efficacy. The alleviate consumer confusion, will remove generic understand. For both regulatory reasons and the
analyses subsequently identified four problematic claims for classes of nutrients and replace them strength of competition in the industry, companies
areas. First, a majority of the products used cognitive with more specific and precise claims underpinned will increasingly be forced to demonstrate the
terminology, which, in the researchers’ view, led by human clinical studies. claimed effects in human studies. Brain health is a
consumers to anticipate an intended cognitive It is undeniable that progress is being made, and complex topic and claims cannot be derived from
benefit. Second, some ingredients were found