Trust Your Employees (Or Fire Them)

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					after thought                                                         
				
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Description: The author has had an opportunity to casually explore the attitudes of hundreds of large and small companies whose employees attend his New Rules of Marketing seminars and keynote speeches. Through his process of very unscientific questioning, he estimates that more than 25% of companies block employee access to YouTube, Facebook, and other social networking sites. The author thinks the big issue here is really one of trust, and the things listed by company representatives as dangers are just excuses. if you trust your employees, they might surprise you with the ways they promote your business on social media sites.
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