Seven Habits of Strategic CFOs

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Seven
 Habits of
  Strategic
        CFOs
                            BY KUR
				
DOCUMENT INFO
Description: Chief financial officers (CFOs) were once specialists in accounting and maybe taxes and treasury as well. Traditional CFOs were also gatekeepers, ensuring that company initiatives didn't go forward unless they promised to generate acceptable rates of return. There's nothing wrong with the traditional CFO. These are all functions essential to the success of any company. But the role of the CFO has expanded significantly in the past decade -- so much so that you can no longer tell where the accountant ends and the strategist begins. There are seven habits of strategic CFOs. While not revolutionary, these habits can nevertheless help ensure that CFOs sustain their new roles as corporate change agents. These are: 1. Take a seat at the strategy table. 2. Define and manage return expectations. 3. Manage to the portfolio. 4. Help nurture a customer-centric growth culture. 5. Don't be afraid to prune. 6. Fertilize in the winter. 7. Know when to buy and when to build.
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