Recognizing the unique challenges faced by women seeking trade support services in Africa, ITC developed the ACCESS! program in 2005 with the goal of providing greater participation of African business-women in international trade. Following the success of six training workshops that reached more than 60 business-women, ACCESS! Tunisia has already extended its core training and business counseling activities and developed targeted microcredit support for its clients. This pilot project allowed the participants to better understand international market trends and to create market niches, develop prototypes and test the receptiveness of foreign markets. Through this joint initiative, the ACCESS! Tunisia team and its focal point institution, La Maison de l'Exportateur-Tunisie, have helped to create entirely new collections of artisanal objects inspired by Tunisian culture and heritage.
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