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When searching for big CRM ideas that can stand the test of time, the phrase "easier said than done" comes to mind. Customers, analysts -- even vendors -- say there really is no "secret sauce" to CRM -- and if there were, a business would be wise to keep that tucked away from competitors. The following eight sticking strategies may not seem like rocket science, yet they all can be applied to any size business, in any location, and in any time period. These strategies are: 1. Be transparent. 2. Listen more. 3. Align sales and marketing. 4. Develop internal visibility. 5. Update, upgrade and innovate. 6. Make adoption easy. 7. Stay the course. 8. Be proactive and reactive.
BY LAUREN McKAY can be a tough animal to tame. We’ve gathered a handful of tunes that actually soothe the sometimes-savage beast W hen searching for big CRM ideas expose best practice
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