Records and information management (RIM) professionals' work focuses predominantly on managing records and information, but to accomplish that requires well-managed RIM programs. Ultimately, management's responsibility is to build programs that work and that provide value for the customers and beneficiaries of RIM services. Here are 10 critical tasks for successful program management: 1. Define program mission and scope. 2. Manage for consistency and change. 3. Manage in the information management context. 4. Operate in the legal context. 5. Proceed consistently with standards 6. Operate effectively in the program's administrative setting. 7. Make optimal use of modest resources. 8. Work through cooperative approaches. 9. Explain RIM's return-on-investment value. 10. Advocate for the program. Managing RIM programs effectively requires a well-developed set of talents, including understanding of RIM principles and practices, vision, leadership, communication, advocacy, and, perhaps most important, "people" skills that bring out individuals' best and, at the same time, foster team approaches.