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					                                                                                                       FIRM DESCRIPTION AND PROJECT LIST




601 West 26th Street   .   Suite 415   .   New York   .   New York 10001   .   T 212 . 680 . 3500   F 212 . 680 . 3535   www.studiogaia.com
Studio GAIA Company Profile

Since the late ‘90s, it has been nearly impossible to experience hip hospitality in Manhattan without
encountering Studio GAIA’s mark. Thanks to dramatic designs for the new W Hotels in Mexico
City and Seoul, the firm’s influence is now being felt internationally.

Beginning with hip noodle eatery Republic, a 1996 James Beard Award finalist for restaurant
design, Studio GAIA has artfully blended chic minimalism with a theatrical flair to design a
succession of fashionable institutions. Chelsea restaurant Cafeteria’s ultra-mod interpretation of
the ‘50s diner was followed by sexy sushi emporium BondSt. in Noho, then Harlem hotspot
Jimmy’s Uptown. These enduringly popular destinations have inspired the spin-offs: Cafeteria
Miami, as well as Jimmy’s Downtown in New York.

As Studio GAIA expanded, Founder Ilan Waisbrod developed the firm’s unique philosophy an
approach that focuses on creating harmony between interior and exterior architectural forms while
eschewing the purely ornamental. To insure the clarity of their vision, Waisbrod designed nearly all
of the furniture for their projects. Inspirations ranged from Le Corbusier and Mies van der Rohe to
art installations and natural forms.

Then Michael Jordan called. Studio GAIA was tabbed to design his 23 Restaurant in college
basketball Mecca Chapel Hill, NC, and the firm’s stunning abstract riff on the sport helped extend
the firm’s reach across the United States, including another 23 and a Michael Jordan’s The
Steakhouse at the Mohegan sun Casino in Connecticut, Neyla restaurant in Washington, D.C., the
Light Nightclub in Las Vegas, and the Wave Restaurant at the W Lakeshore in Chicago. New
York projects included a Rockefeller Center flagship for Kenneth Cole and posh Chelsea lounge
Suede.

Mirroring the firm’s diverse creative output, Waisbrod assembled a creative team hailing from nine
countries as Studio GAIA grew: Israel, India, Hong Kong, Korea, Turkey, Brazil, Mexico, Japan and
Dominica. Titles were spurned to encourage a collaborative atmosphere and free flow of ideas.
Linking Studio GAIA’s innovative composition was a unique brand of imaginative, Zen-infused
minimalism.

Well-established as a force in restaurant and nightclub design, Studio GAIA is now expanding inter-
nationally onto the broader canvas of hotels. The firm’s bold, provocative collaboration with W
Hotels in Mexico City and W Walkerhill in Seoul, Korea represent an exciting aesthetic departure
for W’s first Latin American and Asian ventures. Recent Projects in include Busan Paradise Hotel
in Korea, Tao Restaurant and Nightclub in Las Vegas, Alliance Capital’s Corporate Cafeteria,
STAND and Dishes in New York.

Also in the works are: PLAYBOY MANSION EAST for Macau Studio City in Macau, China;
Durango Stations and Aliante Stations Entertainment Lounge Theatres and Center Bar in
Las Vegas and a breathtaking private residence perched on a seaside cliff in El Tamarindo Mexico.

HOTELS RESTAURANT BAR CLUB DESIGN by Studio GAIA was published in June 2006. An
exclusive GAIA Furniture Line taken from our projects that will be available to the general public
soon.

Waisbrod summarizes his company’s philosophy: “At Studio GAIA, we continually seek clients with
whom we can explore the possibilities of architecture and design while challenging the conventions
of a genre, be it hotels, restaurants or retail projects. By focusing on our passion and the creative
potential of our work, we will continue to thrive as designers and human beings.”
Biography

ILAN WAISBROD    I PRESIDENT
Ilan Waisbrod was born in 1961. He attended the Tel Aviv University to study Architecture and
Interior Design. A few years later he attended the Politecnico di Milano School of Architecture,
acquiring experience in furniture, lighting, product and interior design that planted the seeds of
Studio GAIA's philosophy of "interior architecture." One of his highest honors was being named to
design team chosen to redesign the "Casa dello Studente" of the Politecnico di Milano. Before
leaving Italy, he also designed complete lines of furniture and lighting for The Rare Furniture
Company in Milan.

In 1990, Waisbrod moved to United States to collaborate with a variety of architectural and interior
design firms, acquiring considerable experience in hospitality, corporate and retail design. Among
his clients were Burlington Fabrics, Elizabeth Arden, Panasonic, Nabisco and Hertz. Upon
establishing STUDIO GAIA in 1995, Mr. Waisbrod was hired to participate in the complete
renovation of the famed New York Palace hotel on Madison Avenue, where he met renowned
designer Adam D. Tihany.

With Adam Tihany, Mr. Waisbrod's projects included Oscar Restaurant at the Waldorf-Astoria Hotel;
the Edwardian Room of the Plaza Hotel; the complete renovation of the King David Hotel in Jerusa-
lem; the public spaces for the new Disney Wonder Cruise Ship; Wolfgang Puck's Spago Palo Alto;
The Fontainebleau Hilton in Miami; Neyla Restaurant in Las Vegas and Lupo, an Italian restaurant
for Wolfgang Puck at the Mandalay Bay Hotel in Las Vegas.

This was the revelation of Studio GAIA, who in the following years would create a string of hit
restaurant designs in New York , with Republic, Bond St. and Cafeteria, and would later move on
to Washington DC and Chicago to create Michael Jordan's restaurants. With Studio Gaia,
Waisbrod has created a fresh and innovative language in the hospitality field that transcends the
conventional, and explores the senses with a unique and elegant approach.

Ilan lives in New Jersey with his wife Ronit and three children, Leeor, Noam, and Gaia, the firm's
namesake.
SERVICES
Pre-Design Services
Interior Architectural Design Services
Construction Management of Specialty Items and FF&E
Presentation Services
Graphic Design and Direction
Furniture Design and Development



Pre-Design Services
Project Scheduling
Project Budgeting
Space Schematics and Layouts
Coordination and review of all specialty consultants


Interior Architectural Design Services
Schematic Design
Design Development
Construction Documents
Construction Administration
Design of Custom FF&E including Lighting, Furniture, Carpeting, Fabrics, etc.
Lighting Design


Construction Management of Speciality Items and FF Sourcing
On-site Management of Speciality Items and FF&E
Proposal and Contract Review
Selection of Contractors and Subcontractors


Presentation Services
Renderings and Animations
Models


Graphic Design and Direction
Logo Design
Enviromental Graphics
Signage
Printing and Fabrication Administration


Furniture Design and Development
AWARDS AND HONORS

TAO Restaurant and Nightclub, Las Vegas                      2006
Perspective Design Recognition Awards
Best Restaurant Interior Award

ON12 Corporate Cafeteria, New York                           2006
Interior Design Magazine: Gold Key Award
Best Restaurants – Casual Dining Design Finalist

Busan Paradise Hotel, Korea                                  2006
Interior Design Magazine: Gold Key Award
Best Suite Design Finalist

Busan Paradise Hotel, Korea                                  2006
Interior Design Magazine: Gold Key Award
Best Guest Room Design Finalist

TAO Restaurant and Nightclub, Las Vegas                      2006
Hospitality Design Awards
Best Night Club, Bar and Lounge

W Seoul Walkerhill, Korea                                    2005
Interior Design Magazine: Gold Key Award
Best Lobby / Reception Area

W Seoul Walkerhill, Korea                                    2005
Interior Design Magazine: Gold Key Award
Best Lounge/Bar

W Seoul Walkerhill, Korea                                    2005
Interior Design Magazine: Gold Key Award
Best Guest Room

W Seoul Walkerhill, Korea                                    2005
Interior Design Magazine: Gold Key Award
Best Hotel Design Finalist

W Seoul Walkerhill, Korea                                    2005
PDRA Perspective Design Recognition Awards: Asia Runner UP
Best Hospitality Space (Hotel)

Solea Restaurant, W Mexico City                              2005
James Beard Foundation
Outstanding Restaurant Design

TAO Restaurant and Nightclub, Las Vegas                      2005
Club World Awards
Best New Club and Best Interior Design

W Mexico City, Mexico City                                   2004
Interior Design Magazine: Gold Key Award
Best Hotel Design

Republic Restaurant, New York                                1996
James Beard Foundation
Outstanding Restaurant Design Finalist
PROJECT LIST

Hospitality

AROMA ESPRESSO BAR 72ND STREET - New York, NY                          2009

DONAVAN HOUSE HOTEL - Washington, D.C.                                 2008
McD URBAN LIVING Prototype - New York, NY                              2008
McD FRESH AND VIRBANT Prototype - Florida                              2008
FRESCO ON THE GO - New York, NY                                        2008
AMERICAS Restaurant - Woodland, Texas                                  2008
TOKYO DISNEYLAND HOTEL RESTAURANT - Tokyo, Japan                       2008
ALIANTE STATIONS ENTERTAINMENT LOUNGE - Las Vegas, Nevada              2008

SAKAE Japanese Restaurant – Busan Paradise Hotel, Korea                2007
BUSAN BUFFET RESTAURANT – Busan Paradise Hotel, Korea                  2007
NAMPOONG RESTAURANT – Busan Paradise Hotel, Korea                      2007

RED ROCK CASINO RESORT SPA I CHERRY Suite – Las Vegas, Nevada          2006
RED ROCK CASINO RESORT SPA I LUCKY Suite – Las Vegas, Nevada           2006
WALKER HILL PARADISE CASINO – Seoul, Korea                             2006
BUSAN PARADISE HOTEL – Seoul, Korea                                    2006
STAND Restaurant – New York, NY                                        2006
AROMA ESPRESSO BAR Prototype - New York, NY                            2006
DISHES Park Avenue, New York, NY                                       2006
HIKARI Residential Lobby and Model Apartments – Los Angeles, CA        2006

INCHEON HYATTE HOTEL CASINO – Incheon, Korea                           2005
TAO Restaurant, Venetian Hotel and Casino – Las Vegas, Nevada          2005
TAO Temple Night club, Venetian Hotel and Casino – Las Vegas, Nevada   2005
ALLIANCE CAPITAL CORPORATE CAFETERIA ON12 – New York, NY               2005

W SEOUL WALKERHILL– Seoul, Korea                                       2004
GREEN ROOM Bar and Lounge – New York, NY                               2004
DISHES Restaurant, Madison Ave – New York, NY                          2004

W MEXICO CITY – México City, México                                    2003
40/40 JAY-Z Night club – New York, NY                                  2003
CAFETERIA Restaurant – Miami Beach, Miami                              2003
CARRIAGE HOUSE Restaurant – New York, NY                               2003
WONDER FOODS Modern Deli – New York, NY                                2003
JIMMY’S CITY ISLAND Restaurant – New York, NY                          2003
SUMILE Japanese restaurant and building – New York, NY                 2003

SUEDE Lounge – New York, NY                                            2002
JIMMY’S DOWNTOWN Restaurant – New York, NY                             2002
RADIUS Restaurant and lounge – New York, NY                            2002
ZEST Restaurant, Intercontinental Hotel – Chicago                      2002
PICK-A-BAGEL Modern Deli – New York, NY                                2002

MICHAEL JORDAN STEAK HOUSE, Mohegan Sun Casino, CT                     2001
23 MICHAEL JORDEN RESTAURANT – Mohegan Sun Casino, CT                  2001
LIGHT Night club, Bellagio Hotel – Las Vegas, Nevada                   2001
WAVE Restaurant, W Lakeshore Hotel – Chicago                           2001
SUSHI SAMBA Roof Garden – New York, NY                                 2001

JIMMY’S UPTOWN Restaurant and lounge – Harlem, NY                      2000
EUGENE Nightclub, bar and restaurant – New York, NY                    2000
NEYLA Restaurant – Washington, DC                                      2000
TRIOMPHE Restaurant at the Iroquois Hotel – New York, NY               2000

BELLECLAIR HOTEL Renovation – New York, NY                             1999
23 MICHAEL JORDAN RESTAURANT – Chapel Hill, NC                         1999
BONDST Restaurant and Lounge – New York, NY                            1999
PROJECT LIST

Commerical

CONTINENTAL VISION Optical - New York, NY                                     2005
WESTPORT Residential building interiors and model apartments – New York, NY   2003
SIERRA Residential Building Lobby – New York, NY                              2002
KOKOPELLI Jewelry store – Soho, New York, NY                                  2001
KENNETH COLE Flagship Store at Rockefeller Center – New York, NY              2000

Residential

NEW YORK PENTHOUSE - New York, NY                                             2006
LAVAR ARRINGTON Private Residence – Annapolis, Maryland                       2005
GLASSBERG Penthouse – West Village, New York, NY                              1999


PROJECTS IN PROGRESS

Hospitality

PAMPANO Restaurant - Doha, Qatar                                              2009
DON COQUI Restaurant - Xandau, New Jesey                                      2009
THOMPSON HOTEL Toronto - Toronto, Canada                                      2009
THOMPSON HOTEL RESTAURANT - Toronto - Toronto, Canada                         2009
HOTEL WILLIAMSBURG - Williamsburg, New York                                   2009
HOTEL WILLIAMSBURG RESTAURANT - Williamsburg, New York                        2009
THOMPSON HOTEL Normandie - Puerto Rico, USA                                   2010
HOTEL MADISON - New York, New York                                            2010
BRYANT PARK HOTEL - New York, New York                                        2011
HERTZELIA HOTEL - Hertzelia, Israel                                           2011
DURANGO STATIONS ENTERTAINMENT LOUNGE - Las Vegas, Nevada                     2011


Commercial

DDC Showroom – New York, NY                                                   2009
BLOCK 8 Residential Lobby and Model Apartments – Los Angeles, CA              2009
FAME Multi-plex prototype - India                                             2010

Residential

POLINI Residence - Brechia, Italy                                             2010
GERSON Residence (Pent House) – New York, NY                                  2010
TWO PRIVATE HOUSES -Lake Iseo, Italy                                          2010
PRIVATE HOUSE, El Tamarindo, México                                           2010

				
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