Logo Design Briefing Form - PDF

							                                                      Logo Design Briefing Form


Please complete as much as possible and email to: design@telligence.com.au
or fax to (02) 4967 7266.

Date:

Client Name:

Address:


Phone:

Email:

Other:




Timing
Deadline/Timing


Company information
Company Name

Where did your businesses name
come from?

Brief history of the company



Where is the company heading
(looking 5 years out)


The personality of your business
How would you describe your
business?
Use words like: progressive, bold, active, relaxed,
corporate, high-tech, serious, cutting edge,
inexpensive, fun, warm, traditional, conservative,
flexible, dependable, conventional, exclusive,
brave, stable, friendly, dependable, flexible,
positive, vibrant.
Telligence – Logo Design Briefing Form


Tell us about your company
What is/are the product/s you are selling?


Key selling point

Why do people buy/use the
company/product?

Who are your customers?

Where do you see upcoming growth?

Who are your major competitors (Please
list web links of ones you admire)


How are you different from your
competitors?

How big are you?

Where do you want to be in 5 years?


The Design
Is there a style that you are after?

What ideas do you have for your logo

What do you like?

What don’t you like?

List/show some logos that you like?

Do you know your competitors and
what do you think about their logos?


Getting down to the details
Exact name you need on the logo

Do you have a tag line?

When will the tagline be used?

Colours or theme you may have in
mind
Telligence – Logo Design Briefing Form


Logo usage
Where will your logo be used?
eg Web Site, Printed Materials (Business Card,
Stationery, etc...), Full Colour Brochures,
Embroidery, Promotional Products (Pens, Mugs,
etc...), on billboards, sides of trucks etc


Do you have any additional comments?
Comments



If we are producing stationary, please supply
Address

ACN/ABN

Licence numbers that you need to show

Accreditations

Phone Number

Fax Number

Email address

Website address

Other Details



For each person requiring a business card supply

Name

Degrees (if applicable)

Phone Number

Fax Number

Mobile

Email address

IMPORTANT! - Guide to supplying images?...
Partner/affiliate logos or images must be supplied as either: jpg, ai, eps, PDF and at 300dpi, CMYK.