Harrison Fox Helps Brew a New Product by uoi11893


									GCC Page 3.13.09:GCC Page 3/11/09 10:57 AM Page 1

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                                                                                                                                                           Green eld, Massachusetts 01301
                                                                                                                                                           On the Web at gcc.mass.edu

                                                                                                                                                                                   PAID ADVERTISEMENT

 Harrison Fox Helps Brew a New Product
 By Mary McClintock ’82

                                                                                                                                Rob King, Vice President and Editor-in-Chief, ESPN.com
 GCC student Harrison Fox’s internship at Pierce Brothers included designing private labels for products like Fogbuster Ale.
                                                                                                                                ESPN.com Vice President and
     When people at the Natural             him many places, including four            business is very exciting. Last
 Products Expo West in California
 next month see a bottle of Fogbuster
                                            years at Saint Thomas Choir School
                                            in Manhattan, high school at
                                                                                       semester, through his class work in
                                                                                       Principles of Marketing, Harrison
                                                                                                                                Editor-in-Chief to speak at GCC
 Coffee House Ale, they’ll be looking       North eld Mount Hermon, and a              gained experience working on an              Rob King, Vice President and Editor-in-Chief, ESPN.com, will give
 at the work of a Green eld                 semester at West eld State College.        actual marketing plan for a local        the 8th Annual Henry Steele Commager Lecture on “Race and Sports,”
 Community College student.                 But it wasn’t until he took an             business. Recently, he came to           on Wednesday, March 25 at noon in Stinch eld Hall at Green eld
 GCC Business student Harrison Fox          introductory business class from           advertising class as our ‘client,’ and   Community College. The talk is free and open to everyone in the
 designed the label for Fogbuster Ale       Kathy Vranos at Green eld                  the students spent the session           community.
 that will be on display with other         Community College that he found            assisting him with print advertising         Rob King is responsible for supervision of all content and the
 fair-trade certi ed products at the        his passion for business and               development for Pierce Brothers. To      overall editorial direction for the leading online sports destination and
 trade show.                                marketing.                                 say that we are immensely proud of       its related properties, as well as the management of the award-winning
     Not many college students get             Harrison is currently in his last       Harrison is a ridiculous                 team of more than 200 editors, writers, designers and producers across
 the opportunity to help launch a           semester at GCC and this fall he           understatement. “                        ESPN.com and its network of related sites. He joined ESPN in the
 new product, design product labels,        will transfer to the Isenberg School          Harrison’s personal motto came        studio production unit in 2004.
 and create magazine advertising.           of Management at the University of         from his technical instructor in the         King received a bachelor of arts degree in English from Wesleyan
 But for Harrison Fox, it’s all in a        Massachusetts, Amherst. There he’ll        Air National Guard who said, “Get        University in 1984.
 day’s work at his internship with          pursue a bachelors in marketing.           out there and take it!” He knows
 Pierce Brothers Coffee Roasters in            Harrison is excited by all that         you can’t just sit around, waiting for
 Green eld. Fogbuster Ale is a new
 Pierce Brothers product – a fair-
                                            he’s learning and experiencing in
                                            his internship. He said, “I am in
                                                                                       things to happen. He believes that if
                                                                                       you want something, you have to
                                                                                                                                DON’T MISS THIS OPPORTUNITY!
 trade certi ed, organic ale that           awe that I get to do this. I’m             take it. Harrison’s internship with             GCC is offering free or discounted classes in the
 Paper City Brewery in Holyoke              learning about many aspects of             Pierce Brothers is just one way he’s
                                                                                                                                       North Quabbin Region at Athol High School starting soon.
 brews using Pierce Brothers’               business and developing an                 taking every opportunity he gets,
 signature Fogbuster coffee.                incredible portfolio.”                     and he said it’s the best thing he                •   Personal Financial Literacy
 Harrison’s work at Pierce Brothers            Harrison isn’t the only one             could have done. At Pierce Brothers,              •   Computers and the Internet
 includes designing private labels          excited about his accomplishments.         he’s doing more than launch a new                 •   Basic Math Skills
 and print advertising, production,         Kathy Vranos, Assistant Professor of       product, he’s launching himself into              •   Computer Basics for Beginners (credit-free)
 and coffee roasting. An ad he is           Business/Marketing, said,                  the world of business and
 currently creating will appear in          “Harrison has demonstrated his             marketing. For more information                   • Intro to Quicken/Quickbooks/Turbo Tax (credit-free)
 Private Label Buyer magazine, a            entrepreneurial spirit, sound              about the Business & Information
 publication with an international          strategic insights, and terri c            Technology Department, visit             CALL (413) 775-1438 ANYTIME TO REGISTER
 distribution.                              personal communication skills since        www.gcc.mass.edu/departments/bit/
     Harrison’s path from Shef eld          he arrived at GCC. Seeing him              or contact Thom Simmons,
 Elementary School in Turners Falls
 to a Pierce Brothers internship took
                                            apply these skills to developing a
                                            new product for a valuable local
                                                                                       Department Chair, 413-775-1482 or
                                                                                       simmonst@gcc.mass.edu.                   Upcoming Events:
                                                                                                                                Thursday, March 26

 TV to a Degree                                                                                                                 4:00 p.m., Practical Nursing Certi cate Program Informational Session.
                                                                                                                                VA Medical Center, Building #25. Contact (413)-582-3055.
 By Natalia Muñoz                                                                                                               5:30 p.m., JOIN US at the GCC Alumni Association meeting.
                                                                                                                                Downtown Center Campus. Contact (413) 775-1426 for more information.
     There are hundreds of                      “These programs are primarily          at noon on the Main Campus for
 compelling videos archived at              for students enrolled in the courses       those who can be there.) For those
                                                                                                                                Monday, March 30
 Green eld Community College that           and are posted on a media server           who can’t, it will be available on       12 Noon, Gallery Talk featuring Peter Scott.
 educators and students can access          for them to access through the             video.                                   Exhibit through April 8, South Art Gallery, Main Campus.
 inVHS or DVD format or download            internet,” said Longe. “Copies are            According to the United States
 from the college’s media server for        also placed in the Library on reserve      Distance Learning Association,
 use in an on-line or hybrid class.         for these students. Sometimes these        online learning is as instructive as
     The list is growing each semester      recordings are edited down for             being in the classroom. More than
 thanks to the college’s state-of-the-      distribution on cable access as a          50 million people nationwide take
 art robotic camera technology in the       sample of GCC classes and                  advantage of online classes to
 Educational Technology Center,             learning.”                                 further their careers and attain a
 Stinch eld Lecture Hall, and Sloan             Longe’s job is ever owing,             college degree.
 Theater.                                   adapting to current situations.               For the growing number of
     The equipment allows one                   “Some days I do equipment              students who use the computer as
 person to tape events, classes and         speci cation, systems design, or           their window into academia, GCC’s
 lectures with two or three cameras         installation,” he said. “Other days I      videos make learning online
 from a remote control room, in             do media production work;                  possible. Toward that end, GCC is        Award to be Given for Outstanding Service to
 contrast to three on-site individuals      shooting and editing video,                setting up an account with
 it once required.                          designing graphics, animations, or         YouTube.com to make some of its
                                                                                                                                Young Children in Franklin County
     “Videotaping allows us to move         photo manipulation. I can honestly         videos available through the                The Franklin County Collaboration for Children and Green eld
 the classroom to the student,” said        say no two days are the same and I         Internet as well.                        Community College are seeking nominations for the Abigail Adams
 Garry Longe, the instructional             am constantly challenged and                  “It’s now Internet TV,” said          Elliot Award for Spring 2009. We have expanded our goals this year and
 media specialist for the Educational       learning new things.”                      Longe of the new media option.           are looking for two different nominations: one for educators and one for
 Technology Center (ETC). “It’s not a           Longe encourages whoever is               Longe gets an added bene t.           administrators/community leaders. This award seeks to recognize an
 replacement for the classroom              sitting in the director’s chair to         “Going to work, is really going to       individual working directly with children ages 0-5 in the eld of early
 experience; it’s a supplement or           make the lm interesting to watch,          school for me, I get to learn            childhood education who has made an exemplary contribution to young
 enhancement.”                              because after all, he said, “People        something new every day,” he said.       children and their families in Franklin County. Nominations may be
     The ETC videotapes several             don’t want to watch bad TV.”                                                        submitted by parents, early childhood practitioners or other community
 classes that meet regularly in the             So, what’s on TV at Green eld                                                   members. The deadline for submissions is March 26.
 college’s TV Studio for distance           Community College?                                                                     For more information and to download a nomination form, visit the
 learning classes, as well as lectures          Coming up, the vice president of                                                Education Department website at gcc.mass.edu/departments/edu or call
 and events that occur in other             ESPN.com, Rob King, will talk                                                       Emily at (413) 863-3280.
 spaces on campus.                          about “Race and Sports” (March 25

                                                  Thank You to Our Pacesetter Businesses for Supporting GCC!
     Anonymous • Bank of Western Massachusetts • Channing Bete Company • Entergy Corporation • Ford Lincoln Mercury of Green eld • GBI Realty, Inc. •
                  Green eld Savings Bank • Lunt Silversmiths • The Recorder • Rice Family • The Sandri Companies • Small Corp • WHAI

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