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MissionStatementWorksheet

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					Mission Statement Worksheet
To develop an effective mission statement, ask yourself these questions:

   Why does my company exist? Who do we serve? What is our purpose?

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   What are our strengths, weaknesses, opportunities and threats?

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   Considering the above, along with our expertise and resources, what business should we be in?

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   What is important to us? What do we stand for?

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Now that you’ve answered those questions, you are ready to write your own mission statement.
Use the area below.

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posted:2/15/2008
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Steve  Rossow Steve Rossow General Manager www.smallbusinesslawfirms.com
About I joined Moxy Media as Vice President of Business Development in 2007 and I am responsible for growing new media sales and developing opportunities for Moxy Media. I bring 25 years of sales, marketing and business development experience, applying technology, Internet products and services to consumers, SMB and Fortune 500 organizations. I joined Moxy Media from Eforcemedia, growing their lead generation business through strategic alliances. I was the Business Development Director for AVAYA, launching IP Telephony into the cable industry, Fortune 500 and SMB markets. I was also recruited to AT&T, getting its WorldNet service launched from scratch. As Worldnet’s first Business Development Director, I created strategic alliances with over 80 companies and created the “Internet for Everyone Sweepstakes.” I also launched Worldnet’s e-commerce initiatives. I left AT&T to become the Vice President of Business Development of iMall, Inc., a publicly-held e-commerce enabler. I played a pivotal role in a $14 million investment from First Data Corporation to build their e-commerce gateway and created the relationship and eventual sale of iMall to Excite@Home in 1999 for $565 million.