; Viking, Rev-A-Shelf Lend Support to 2008 Seminar Initiative
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Viking, Rev-A-Shelf Lend Support to 2008 Seminar Initiative

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Being introduced in 2008 to five markets, a new program, "Pathways to Profit," explores the key design and product trends driving today's kitchen and bath market, as well as the factors behind those trends. The program also explores how kitchen/bath professionals can generate additional revenue, and increase profitability, by honing their marketing, sales and merchandising techniques in ways that appeal to key consumer "hot buttons."

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