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                              ("OFFICIAL RULES")


1.      PROMOTION PERIOD: The Taco Entourage Promotion (“Promotion”) starts on August
6th, 2008 8:00 AM Pacific Time and closes on December 31st, 2008 11:59 PM Pacific Time. The
Promotion is sponsored by Taco Bell Corp., 17901 Von Karman Avenue, Irvine CA 92614 (the
“Sponsor”). Vision Critical Communications Inc., Suite 700, 858 Beatty Street, Vancouver, BC,
V6B 1C1. (“VCCI” or "Administrator) (Collectively, "Promotion Parties") has been retained by the
Sponsor to administer the Promotion.

2.        ELIGIBILITY: This Promotion is open to all registered members of the Taco Entourage
Panel and other individuals directly contacted by VCCI and invited to participate in the Profiling
Study (“Entrants”). All Entrants must have reached the age of majority in the state in which he or
she resides at the time of entry into the Promotion, and be a legal resident of one of the fifty (50)
United States or the District of Columbia with a valid email account. Employees, agents and
representatives of the Sponsor and its subsidiaries and affiliates, VCCI and its subsidiaries or
affiliates and each of their respective advertising and promotion agencies are not eligible to win,
nor are the parents, siblings and children of any such employee, agent or representative or any
person with whom such employee, agent or representative is domiciled.

3.      PRIZES: Five (5) winners will receive a Taco Bell® Gift Pack including Taco Bell®
merchandise, one hundred ($100) Taco Bell® Bucks, redeemable at participating Taco Bell®
restaurants, a one hundred dollar ($100) Target gift card, and one iPod® Nano four (4) GB MP3
Player. Average Retail Value (ARV) of Taco Bell Gift Pack is $100; total ARV of all prizes is
$850. Odds of winning depend on number of eligible entries received. Limit one prize per
person/email address. All prizes properly claimed will be awarded. Taxes and other fees are the
responsibility of the winner.

4.       HOW TO PARTICIPATE: The Promotion is offered electronically via the Internet. All
Entrants who are members of the Taco Entourage are automatically entered into the Promotion.
All other Entrants may enter the Promotion by following the link in the Entrant’s invitation to the
Taco Entourage website and completing the initial questionnaire online. Entrants will receive one
(1) entry for completion of the Taco Entourage Profiling Survey and one (1) entry for completion
of subsequent surveys during the Promotion period. Completion of Taco Entourage Surveys is
not required to enter the Promotion. Entrants may enter the Promotion by using the alternate
means of Promotion entry set out in item 5. Entrants may receive one (1) entry by legibly printing
the Entrant’s name, street address, city, province, postal code, telephone number, complete
email address, on a 3 x 5 inch (or 7.5 x 12.5 cm) piece of paper and mailing it to Vision Critical
Communications Inc. Taco Entourage Panel Promotion, Vision Critical Communications Inc.,
Suite 700, 858 Beatty Street, Vancouver, BC, V6B 1C1. Each entry must be in a separate,
postmarked envelope. All entries become the exclusive property of VCCI and will not be
acknowledged or returned.
Please note the URL address of the survey is necessary to identify the specific Promotion
being entered. Mail-in entries that do not include the URL address will not be valid. Only two
entries per person/per email account, regardless of method of entry.
Personal information, including contact information, that you provide will be used in accordance
with Sponsor's Privacy Policy available at If you
are selected as a Winner, you will be notified by email to the email address you provided when
registering to be a Panel member and your information may be publicly disclosed as part of a
winner's list. In the event of a dispute, the winner will be deemed to be the legal holder of the
email account.

5.       WINNER NOTIFICATION: Winner will be notified by email within 15 days of the drawing.
Prizes will be awarded only on verification by VCCI that all Promotion requirements have been
met by the winners. Each Prize must be accepted as awarded and no substitution, transfer, or
assignment of Prizes will be allowed, unless at the discretion of the Sponsor which may substitute
a Prize of equal or greater value. VCCI will notify the winner by email within 15 days of the
Drawing Date. The winner will have ten (10) calendar days from notification to accept the Prize by
email. The winner notification email will include instructions on how to claim a prize. VCCI and
Sponsor are not responsible for and shall not be liable for late, lost, misdirected, or unsuccessful
efforts to notify the winner. If a selected Entrant cannot be contacted, VCCI and Sponsor reserve
the right to void that entry and select another eligible Entrant from among the remaining entries.
In order to be declared an official winner the selected Entrants will be required to complete, sign
and return to VCCI or Sponsor a Declaration and Release Form within seven (7) days of receipt.
If a selected Entrant(s) fails to complete, sign and return the Declaration and Release Form within
seven (7) days, Sponsor reserves the right to void that entry and select another eligible Entrant
for that Prize. By completing, signing and returning the Declaration and Release Form, the
Entrant confirms compliance with these Promotion Rules and Regulations and gives permission
to the Sponsor, except where prohibited by law, to publish or otherwise use the Entrant’s name,
address, photograph, voice and comments, without compensation, in any publicity carried out by
the Sponsor or its advertising agencies. If prize notification letter or any prize is returned as
undeliverable, the corresponding prize will be awarded to an alternate winner. Sponsor is not
responsible for any change of email, mailing address and/or telephone number of entrants.

6.       PROMOTION GENERAL RULES: By entering the Promotion, Entrants agree to abide
by these Promotion Rules and Regulations and the decisions of Sponsor, VCCI, and their
respective affiliates subsidiaries, advertising and promotional agencies, retailers, sales
representatives, licensees, and each of their officers, directors, employees and agents
("Releasees"), which are final. As a condition of entering, Entrants (or their parent or legal
guardian if an eligible minor) agree (and agree to confirm in writing): (a) to release and forever
discharge the Releasees from any and all liability, loss, damage, claim, demand, or causes of
action incurred, arising out of, relating to, or with respect to the awarding, receipt, possession,
and/or use or misuse of any prize; (b) under no circumstances will Entrant be permitted to obtain
awards for, and participant hereby waives all rights to claim, punitive, incidental, consequential, or
any other damages, other than for actual out-of-pocket expenses; (c) all causes of action arising
out of or connected with this Promotion, or any prize awarded, shall be resolved individually,
without resort to any form of class action; and (d) any and all claims, judgments, and award shall
be limited to actual out-of-pocket costs incurred, excluding attorneys’ fees and court costs.
Neither the Sponsor nor VCCI is responsible for lost, interrupted or unavailable network server or
other connections, miscommunications, failed telephone or computer or telephone transmissions
or technical failure, jumbled, scrambled or misdirected transmissions, or other error of any kind
whether human, mechanical or electronic. No facsimiles or mechanical reproductions. Persons
found tampering with or abusing any aspect of this Promotion or the operation of the Taco
Entourage Panel website or any other Sponsor or VCCI hosted website, as determined by
Sponsor, in its sole discretion, will be disqualified. If disqualified for any of the above abuses,
Sponsor reserves the right to terminate the Entrant’s eligibility to participate. Sponsor reserves
the right, in its sole discretion, to suspend or terminate the Promotion in the event any portion of
this Promotion is compromised by virus, bugs, non-authorized human intervention or other
causes beyond the control of Sponsor, which in the sole opinion of Sponsor, corrupts or impairs
the administration, security, fairness or proper entry into the Promotion, or for any other reason in
the sole determination of Sponsor.

By entering, Entrants agree that all issues and questions concerning the construction, validity,
interpretation and enforceability of these Official Rules, participant’s rights and obligations, or the
rights and obligations of the Sponsor in connection with the Promotion, shall be governed by, and
construed in accordance with, the laws of State of California, without giving effect to any choice of
law or conflict of law rules. By entering, entrants consent to the jurisdiction and venue of the
federal, state and local courts located in California.

7.       WINNERS LIST: To obtain a copy of the winner list or a copy of the Promotion Rules
and Regulations, send your request to: Vision Critical Communications Inc, Taco Entourage
Promotion Winners List, Suite 700, 858 Beatty Street, Vancouver, BC, V6B 1C1. Requests must
be received no later than June 30 , 2009 and must enclose a self-addressed stamped envelope.
Winners list will not be available until after all winners have been selected.

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