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VALUE CHAIN MANAGEMENT IN ONLINE REVERSE AUCTION: TOWARDS STRATEGIC AND OPERATIONAL EXCELLENCE

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This paper examines the impacts of e-business strategies on existing value chain management settings and the implications for change based on the strategic and operational excellence of those strategies. Reverse auctions as a mean of e-procurement is analyzed toward the concepts of value chain management. Further, the paper identifies the fundamental necessity and relationship of value chain management for the successful conduction and implementation of ebusiness strategies. [PUBLICATION ABSTRACT]

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         VALUE CHAIN MANAGEMENT IN ONLINE
        REVERSE AUCTION: TOWARDS STRATEGIC
           AND OPERATIONAL EXCELLENCE
                 Leslie Leong, Central Connecticut State University

                                           ABSTRACT

        This paper examines the impacts of e-business strategies on existing value chain
management settings and the implications for
								
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