; RESPONSE TO HURRICANE KATRINA: A SMALL BUSINESS APPROACH
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RESPONSE TO HURRICANE KATRINA: A SMALL BUSINESS APPROACH

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In this exploratory study, we examine the response of two small businesses to the crisis situation in the aftermath of Hurricane Katrina. Using a case study approach, we build on a three-stage model of crisis management response with small business applications. Our cross-case analysis yielded four factors that inhibit the response of small businesses to externally-induced crisis situations and six factors that enhance the small business response. The inhibiting factors include limited financial resources, communication difficulties, supply logistic problems, and government bureaucracy. The enhancing factors include a sense of proximity, the ability to move rapidly, concern for employee welfare, versatility, networking, and concern for the community. [PUBLICATION ABSTRACT]

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               RESPONSE TO HURRICANE KATRINA:
                 A SMALL BUSINESS APPROACH


                     John James Cater III, Nicholls State University
                        Ken Chadwick, Nicholls State University

                                                ABSTRACT

          In this exploratory study, we examine the response of two small businesses to the crisis situation in
the aftermath of Hurricane Katrina. Using a case study approach, we build on a three-stage model of crisis
management response with small business applications. Our cross-case analysi
								
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