Over the past few years, corporations have been practically falling over themselves trying to establish operations in China. Expanding to China should not be viewed as an automatic win, however. Companies should undertake investments in China the same way as they would any other strategic investment. Businesses must recognize the unique challenges they will face in China regarding supply chain challenges, physical risks, and Chinese customs and culture, to name just a few. China's rapid economic growth has drastically increased electricity consumption in recent years, putting enormous strain on both its power generation and distribution resources. Aside from infrastructure risks, China is vulnerable to severe natural catastrophes, including earthquakes, floods, windstorms and blizzards. Companies moving into China must learn to cultivate close relationships with local counterparts -- not only to help them understand the domestic markets, but also to create avenues for assistance in times of trouble.