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Venture capital
Wijnand vd Calseijde
Jaap Gordijn (some technicalities)
1
Content
• What is venture capital, largely based on
– The Twinning concept: Wijnand van de Calseijde
– Financing & Business Plans: Roel Pieper
• (both presentations are on the course website)
• Some financial technicalities (company
valuation, exit strategies)
• These lecture slides are compulsory for the
examination!
2
1
Characteristics of Venture Capital
• High risk
• High return
• Long term
• Equity
• Illiquidity
• Often investments in new technology, new
marketing concepts or new product application
possibilities
• Close involvement of investor
3
Rationale
• Negative cash-flow is financed in one or multiple
rounds
Cumulative
cashflow
Gap to finance
Break even
time
4
2
Stages of Financing (1)
• Seed Financing
– Initial capital for a start-up venture
– Provided by friends and family, informal investors or
by seed venture capital firms
– Often used to develop a business concept before a
company is really started
5
Stages of Financing (2)
• First Round Financing
– Capital for a venture that has successfully passed the
initial start-up phase. The business plan has been
written and the product is under development.
– Usually provided by informal investors and / or seed
venture capital firms
– Often used to further develop the product or service
and in some cases to attract the first customers
6
3
Stages of Financing (3)
• Second Round Financing
– Capital for a venture that already has paying
customers but is not yet profitable
– Usually provided by venture capital firms and
(investment) banks
– Often used for marketing purposes and growth of
the company
• Third Round Financing
– Sometimes another round of financing is necessary
before being profitable. In other cases the money is
used by profitable companies to be able to expand
7
more aggressively than they could do otherwise.
‘Parallel’ Financing
• Subsidies
– Dependent on the laws and regulations in a specific
country, (start-up) companies can often apply for
subsidy by the public sector
• Loans
– In some cases banks are willing to provide loans to
start-up companies, e.g. for financing working capital
8
4
Raising Finance
9
The Business plan
• Writing a business plan is a process in which the
entrepreneur is forced to think about all aspects of
the business
• Write it yourself
• Focus on
– The people, the opportunity / business model
– Risk and reward
• Write down the exit options (the investor wants
to get money out of it as well) but don’t focus too
10
much on the “IPO within 3 years”
5
Characteristics of Funders (1)
• Family, Friends …. and Fools
– Their goal: to help you, not necessarily interested in
the return on investment
– They don’t ask you difficult questions and don’t do a
due diligence
– They would like to get information from you, they
don’t want control in your company
– Hands-off, even when things don’t go very well
– Small amounts of money
11
Characteristics of Funders (2)
• Venture Capitalists (and incubators)
– Focus on future and return on investment
– Focus on large, fast growing markets
– Professionals and Selective
– They want some control in your company and request
detailed monthly or quarterly reports
– Hands-on
– 100K Euro up to 20M Euro
– Examples: NIB Capital, NPM, Gilde, Nesbic, 3i,
General Atlantic, Kleiner Perkins Caufield & Byers 12
6
Characteristics of Funders (3)
• Informal Investors (business angels)
– Often (ex)-entrepreneurs who invest their own money
– They like to work with entrepreneurs and return on
investment is not always first priority
– Want some control in your company
– Hands-on
– Focus on small companies
– 10k Euro up to 1M Euro
13
Characteristics of Funders (4)
• Banks
– Loans, not equity
– Pledge
– Avoid high risk
– Low return on investment (interest)
– Focus on mature companies with a history
– Good management necessary
14
7
Characteristics of Funders (5)
• Corporate Ventures
– Strategic investors in own industry
– Long term
– Acquire whole company when successful
– Hands-on even when things don’t go very well
– Examples: Cisco, Intel
15
Which one to choose?
• Fund raising can be a tough and lengthy process.
Therefore, do carefully select possible funders
– Type of money (loan / equity)
– Amount
– Market or technology focus of investor
– Added value and involvement of investor
– Reputation of investor
• When your plan is rejected, try to find out why
without showing any resentment
• When your plan is rejected several times, adjust or
reconsider your proposition 16
8
The Investor’s
Perspective
17
How the money flows
Investors
Fundraising Returns (Cash)
Cash
Third Party /
Private Equity Fund
Stock Market
Equity
Cash Equity
Company
18
9
The Investment Process
Deal Flow Generation
Assessment &
selection
Deal making
Monitoring
Exit
19
Assessment & Selection (1)
• Process
– Screening businessplan
– Interview(s)
– On site visit
– Second opinion
– Research
– Due Diligence
– Investment Proposal
20
– Internal Approval
10
Assessment & Selection (2)
• Business plan and Interview
– “We have a six-month lead” … means … “we tried not
to find out how many other people have a six-month
lead”
– “Customers are clamoring for our product” .. means
… “We have not yet asked them to pay for it. Also,
all of our current customers are relatives”
– “We only need a 10% market share” … means … “So
do the other 50 entrants getting funded”
21
Assessment & Selection (3)
• Often, the most important selection criteria are the
quality of the entrepreneur and the
management team, “bet the jockey, not the
horse”
– Working definition of entrepreneur: “The relentless
pursuit of opportunity without regard to resources
currently controlled”
– Is able to build a relationship based on trust
– Not only knows his/her strengths but also knows when
to put others in action hence knowing his/her
shortcomings
– Is market driven, not product driven
– Is willing to take risks
22
11
Assessment & Selection (4)
• “bet the jockey, not the horse”….. continued:
– Negotiation skills
– Ability to raise next round financing
– Ability to attract and motivate staff
– An entrepreneur is not necessarily a good manager
– Complementary skills in management team
23
Assessment & Selection (5)
• Other criteria often applied:
– Innovativity. Some economists say that the main
driver of the strong US economy is innovation backed
by venture capital.
– Scalability. This implies a large market and ultimately
high return.
– Intellectual Property Rights. This implies a high
entry-barrier for possible competitors. Important
criterion in Life Sciences investments.
24
12
Dealmaking (1)
• Negotiate
• Collect termsheet(s)
• Select termsheet
• Negotiation
• Concept contract
• Negotiation
• (Lawyers)
• Final contract
• Deal closing - Signature
25
• First payment
Dealmaking (2)
• Negotiation
– Transparency required
– Maintain trust
– Balance risk with reward (entrepreneur and investor)
– Look for solutions that satisfy all parties involved (a
compromise is often not a good deal)
– Stay focused, don’t drown in all these clauses...
26
13
Dealmaking (3)
• Valuation
– Depends on the aforementioned criteria, but
– Many methods
– Rules of thumb
– Valuations of start-up companies tend to be
unsteady/uncertain
– Market sentiment has much influence
– The financing market for start-ups is not really
transparent which makes it difficult to get a ‘fair
market value’ (illiquidity)
– However, the more mature a company is, the better
valuation methods apply, e.g. the discounted cash flow
27
(DCF) method
Dealmaking (4)
• Contract: Business plan
– The business plan is the basis for the contract. The
entrepreneur must execute the plan
• Contract: Milestones
– The investment is paid in tranches which depend on
milestones achieved
• Contract: Control of investor
– The investor doesn’t want daily control but wants a
(blocking) vote when important decisions are being
made, like large investments by the company, a merger
28
with another company or a change of strategy
14
Dealmaking (5)
• Contract: anti-dilution
– If the company later issues new shares with a share
price below the share price the investor has paid, the
investor wants to be compensated
• Contract: reporting & information rights
– Usually the company has to report on a monthly or
quarterly basis and has to inform the shareholders
about all important matters
• Contract: salaries & management fees
– In the start-up phase employee-salaries are usually
modest, especially for those who are shareholder as
29
well
Dealmaking (6)
• Contract: incentives & terms
– The great Russian pole vaulter, Sergei Bubka, received
a modest salary from the government, plus expenses.
He also received a substantial bonus for every world
record he set at a track and field event.
– In an industrialized country pollution standards for
rivers by water consuming firms are set by the national
government. Local municipalities have the option to
set tougher standards.
One municipality rules that any firm who takes water
out of a river must do so at a location at least 200 yards
downstream from the location where the firm pumps
water back into the river 30
15
Monitoring
• After the deal is closed, investors should conduct
the following activities:
– Help you with operational or strategic issues
– Use their network
– Form Supervisory Board
– Read the company reports and discuss it with the
management
– Monitor milestones
– Look for exit opportunities
– “Pull the plug” when necessary
31
– Warn when to raise new financing
Exit
• For an investor an exit means selling the shares
in a company.
• 2 most common ways to realize an exit are
– Trade sale
– Initial Public Offering (IPO)
• With some companies an exit is not realized
because
– it was decided and agreed with the investor that there
was no reason to continue business (“stop before
bankruptcy”)
32
– the company goes bankrupt
16
Tips for the business plan
• Think which kind of financing you need
(seed financing, first round financing, …),
select a specific type of investor and keep this
in mind while writing the business plan
33
What should be in the business plan (1)
• A statement how much money you need
(from the VC): the investment (possibly
spread over time)
– Based on the money flows, operational expenses,
and investments (you can ignore taxes and such)
Cumulative Gap to finance
cashflow
Break even 34
Time
17
What should be in the business plan (2)
• A statement what (and when) the VC gets in return for investing in your
company:
– Initially mostly equity shares:
– Equity sharevc =Investmentvc/(Investmentvc+pre-money-valuecompany)
– Share value = (Investmentvc+ pre-money-valuecompany)/Total number of shares after
investment
– Total number of shares after investment= Total number of shares before investment/(1- Equity
sharevc )
– Number of shares for VC = Equity sharevc x Total number of shares after investment
– Finally (at IPO) money for shares
• So, how do we know the pre-money value?
35
What should be in the business plan (3)
• How to determine the pre-money-value?
– Very subjective in general
– Depends on the stage the company is in
• Techniques:
– Comparables
– Discounted Cash Flows
– Venture Capital Method
36
18
Pre-money-value: Comparables
• Find a similar company (in terms of product,
market size, and financial ratios) for which
valuation is already known
• Value can be calculated as:
– # outstanding shares X share value
• In most cases, it is not possible to find a
reasonable similar company (because you are
requesting venture capital).
37
Intermezzo
Time-value of money
• A same amount of money we have in the future has a
different (lower) amount of value now
• Suppose we have Euro 1,000.- Euro to invest
• We can do so risk-free in state-bonds, e.g. with an
interest of 5%
– After a year, we have guaranteed 1,000.- x 1.05 = 1,050.-
• Or: if we have Euro 1,050.- next year it is worth now
– 1,050/(1+0.05) = 1,000.- (1/(1+i), where i=interest-rate)
38
19
Pre-money-value: Discounted Cash
Flows
• Sums up future present value of
– free cash flows
– terminal value of the enterprise
• For the period: investment – exit
• Value = PV1(FV(free cash flow))+
PV2(FV(free cash flow)) + … + PVexit(FV(net
cash flow)) + PVexit(FV(terminal value))
• PVn=FV/(1+i)n
39
Pre-money-value: VC method (1)
• Estimate terminal future value (FV) (at exit year n):
– Usually: FV = P/E ratio x Net income exit date
• P/E ratio = market value share/earnings share
• Examples: P/E ratio’s (as of 29/11/05) Google: 93.48, Cisco: 20.33, MS: 23.52,
IBM: 17.34
– Example: 300 ME (FV) = 15 x 20 MEyear 7
• Discount the terminal future value to the present terminal value:
– PV = FV/(1+i)n
– i = interest rate and is very high (40 – 100 %)
– Example: 17.5 ME (PV) = 300/(1+0,5)7
• Calculate Required Ownership Percentage:
– Ownership vc = Investment vc /present terminal value
– Example: 28.5 % (ownershipvc)= 5 ME / 17.5 ME
– (at IPO, the VC gets 28.5% x 300 ME = 85.5 ME)
40
20
Pre-money-value: VC method (2)
• Price per share:
– # shares after investment = # shares before investment/(1- ownershipvc)
– Example: 700,000 = 500.000 / (1 – 0.285)
– VC will own 200,000 shares
– Price per share = Investment vc / shares vc
– 25 E (price per share) = 5 ME/200,000
• Pre money valuation:
– # shares before investment x price per share
– Example: 12.5 ME (pre money valuation) = 500,000 x E 25,-
• Post money valuation:
– # shares after investment x price per share
– Example: 17.5 ME (pre money valuation) = 700,000 x E 25,-
• For more information, see
http://www.unb.ca/web/jhsc/TME_courses/FIN320_content/Valuations/valuations.
pdf
41
For your business plan
• State
– required investment(s)
– # shares the VC gets (using the VC method)
– IPO or other exit strategy, plus projected result for VC
• Use:
– Assume a P/E ratio (e.g. 25)
– Assume an interest rate, depending on the risk of your
venture (20 – 100 %)
– Estimate projected cash flow at IPO
– Choose the number of shares you have before financing
42
21
More information
• www.cs.vu.nl/~gordijn/ecommerce contains
some additional presentations and pointers
• For technicalities:
– http://www.unb.ca/jhsc/resourcectr/TME_cours
es/FIN320_content/Valuations/valuations-
01.htm
– Venture Capital – The Definitive Guide for
Entrepreneurs, Investors and Practitioners, Joel
Cardis, Sam Kirschner, Stan Richelson, Jason,
Kirschner, Hildy Richelson
43
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