Creativity In Business[1]

Creativity in Business: 2006Laura BergellsBubbly Advicefor the Creative Business Person 2006 Creativity in Business: 2006Laura BergellsTell Them Where to Go….If someone tells you that you’re not creative, tell them go hell.Everyone business is creative.Creativity in Business: 2006Laura BergellsSome of people I’ve ever met are .They actually products that change the world.Who’s Most Creative?Creativity in Business: 2006Laura BergellsSome of the least creativepeople I’ve ever met are advertising.They spend most their creative energy telling manufacturers that they…aren’t creative!Who’s Least Creative?Creativity in Business: 2006Laura BergellsSalespeople Are Creative.Natural Born Story Tellers.Creativity in Business: 2006Laura BergellsAccountants are Creative.Tax Loop-de-Loopholes.Creativity in Business: 2006Laura BergellsBest Creative Exercise EverWrite down your ideas. You have a ton every day.But most of the time, you can’t remember them by day’s end.Creativity in Business: 2006Laura BergellsYes, You CAN Write.Don’t let spelling & grammar issues or relentless self-editing stop you.Get your ideas on paper.(Let someone else edit it.)Creativity in Business: 2006Laura BergellsHow Do You Noodle?Blackberries and PDAs may look cool, but they stink when you want to noodle with ideas.carry a notebook, pen, calendar into your meetings.Creativity in Business: 2006Laura BergellsGo Retro!Where the great ideas are:This is still true 2006.Creativity in Business: 2006Laura BergellsEyes up here, Buster!Blackberries and PDAs eliminate eye contact.Look at people. Creativity in Business: 2006Laura BergellsStory First. Technology Last.Don’t invest a presentation class called“How to Use PowerPoint”….…until you’ve take called “Tell Stories and Connect with Your Audience”.Creativity in Business: 2006Laura BergellsA Simple Creative Exercise…Simplify everything. Your life, your home, office, desk, processes, vision, policy, procedures. Everything.Creativity in Business: 2006Laura BergellsFixing Problems is CreativeYour job to fix problems, not complain.Creativity in Business: 2006Laura BergellsMe-too trendy hip…Wearing designer duds is NOT a sign of creative flair.It playing it safe.Get your own sense style.Creativity in Business: 2006Laura BergellsBrainstorming 101Don’t tell people that their ideas are bad, especially if you don’t have a better one.Creativity in Business: 2006Laura BergellsIt’s only your life’s work.Never say, “It’s not my job to be creative.”Creativity in Business: 2006Laura BergellsHow to Lose an Audience…Show your audience slides with columns of numbers. Refuse tell them a story about the meaning Creativity in Business: 2006Laura BergellsEyes on the Audience, Buster!Do not read your speech or presentation.Instead, audience. Creativity in Business: 2006Laura BergellsHow about a puppet show?Try “giving performance” instead of merely presentation.”Creativity in Business: 2006Laura BergellsEveryone Sales Knows…Tell stories. Don’t just provide data.Creativity in Business: 2006Laura BergellsAvoid Meetings.Do not attend more than two meetings a day, or else you will never get any real creative work done.Creativity in Business: 2006Laura BergellsGet Fresh Ideas.Leave the office building at least once a day.Creativity in Business: 2006Laura BergellsStay Sane.The idea that creative people are always[emotionally unstable –drunk -crazy dangerous high bad at math]is a myth.Creativity in Business: 2006Laura BergellsThe Insanity Clause….It’s a bad idea to hire on the outside chance that he/she might turn out be .just as silly assume you can’t because he or is bound Creativity in Business: 2006Laura BergellsDrinking is a bad excuse.I know designer who says he only drinks so that people will think he’s genius.(He’s crappy, unhappy designer.)also an alcoholic.Creativity in Business: 2006Laura BergellsGet off the pot.Doing drugs doesn’t make you creative, either.Nothing clouds creativity and productivity as much dope.Creativity in Business: 2006Laura BergellsAnother Lame Excuse…I wish designers would put more of their passion into instead endless (boring) discussions about the Macintosh over PC!Creativity in Business: 2006Laura BergellsThe Lame Excuse Factory…“I can’t [write/design/create] because don’t have the latest software/hardware/upgrade]….”Creativity in Business: 2006Laura BergellsStop Whining Already!You don’t need a Macintosh to be creative. It’s just machine.You’re the one with creativity.Creativity in Business: 2006Laura BergellsMAC v. PCYou can’t let a machine take credit for your creativity.And you blame creative failures, either.Creativity in Business: 2006Laura BergellsDon’t Blame the Tool!The more you become a master of your particular creative form….….fewer tools will use.Creativity in Business: 2006Laura BergellsGo Gadget Free!Master carpenters use fewer tools than novices.So do cooks.Use what works. Creativity in Business: 2006Laura BergellsCreativity: Use it or Lose it.Don’t just have a nice day.Create something every Creativity in Business: 2006Laura BergellsCreativity is Interesting.The most interesting people I know are creative.Creativity in Business: 2006Laura BergellsCreativity is your life’s work.takes place every day, not once a while.It’s rare. just been mystified.Creativity in Business: 2006Laura BergellsWho Mystified Creativity?It doesn’t matter.Own your creativity.Creativity in Business: 2006Laura BergellsLike I said the beginning….If someone tells you that you’re not creative, tell them to go hell.Everyone business is creative.Creativity in Business: 2006Laura BergellsDon’t Have a Happy New Year…Creativity in Business: 2006Laura BergellsWriter. Speaker. Podcaster. Internet Marketing Coach.You just watched the break screen from an January address on creativity business. These were my index cards! Contact Laura Bergells.phone: 616-241-5195 email: laura@bergells.comwww.com