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					PRESS RELEASE
Issued: 24 March 2010
For Immediate Release


      Natural Beauty – Show highlights at Natural & Organic Products Europe


Next month’s Natural & Organic Products Europe, taking place over 11-12 April at
London’s Olympia, is now firmly established as being home to the UK’s biggest and
only dedicated natural beauty and spa event. The trade show’s popular Natural
Beauty & Spa Pavilion will feature over 100 exhibitors – including many of the
industry’s leading producers and suppliers of natural and organic beauty and
cosmetic products. From new product launches to brand innovations and packaging
re-designs – the following is just a taste of what show press and industry buyers can
expect to see at the UK’s only dedicated trade event for natural and organic
products.


This year’s New Product Showcase is packed full of exciting new natural beauty and
cosmetic products, including the latest skincare range from Wisdom of Nature –
Simply Olive. Simply Olive combines ancient tradition with advanced technology to
create a totally unique range of liquid soaps from 100% naturally occurring
ingredients. Containing no synthetic foaming agents, no preservatives, no irritants,
no viscosity agents, no copra or coconut oil derivatives, it’s as simple as soap can be.


First time exhibitors *A’kin+ will be introducing several new products including the
latest addition to their award-winning, pure and effective skincare range – *A’kin+
Kaolin Clay & Activated Carbon Express Purifying Facial Masque. This fast-acting,
express masque, works in a matter of minutes to deeply cleanse the skin by drawing
out pore clogging toxins and impurities whilst absorbing excess oils. With astringent
witch hazel, plus lemongrass and cedar wood, it helps minimise the appearance of
pores to deliver a smooth, glowing purified complexion. All *A’kin+ products are free
from sulphates, ethoxylates, parabens, propylene glycol, petrochemical cleansers,
silicones, phthalates, mineral oils, DEA and artificial colours; all ingredients are


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vegan, 100% natural botanical aromatherapy and formulated without animal
ingredients or animal testing.


NATorigin, a new concept in natural eye and skin care, will be marking its UK debut
at the show with two entries in the New Product Showcase – its 100% natural Eye
Liner Pencils and its isotonic Eye Make-Up Remover, which has been formulated to
replicate similar pH as tears. They will also be sponsoring the Best Independent
Retailer Award at the show’s prestigious Natural & Organic Awards on the evening of
Sunday 11 April. Exclusively distributed by ocular specialist Butterflies Healthcare,
NATorigin is a new ‘extreme tolerance’ range of affordable, natural eye care and
cosmetics from France, especially formulated for contact lens wearers and the most
sensitive eyes or skin.


Australian company, Sukin Organics will launch their extensive range of skin, body
and hair care to the UK market at Natural & Organic Products Europe 2010. Sukin
burst onto the Australian market in 2007 and has since made its mark becoming a
leader in affordable natural products in the pharmacy and health food channels. In
addition, Sukin’s top selling product in Australia – the Facial Moisturiser will be
highlighted in the show’s New Product Showcase. Sukin have as recently appointed
The Natural Brands Company Ltd, an established distributor of Australian health and
wellbeing products, to complement their launch into the UK and Ireland.


First time exhibitors, Boo Boo are a British brand known for creating luxurious,
paraben-free skin care for mummies and babies but now everyone can experience
their 100% natural, extremely effective skin care formulas with two new specifically-
targeted products. Meet Super-Stretchy Miracle Oil – appearing in the show’s New
Product Showcase – and Magic Balm. These two very special, luxurious and hard-
working skin heroes are packed with wonder ingredients that will smooth, soothe
and solve skin care concerns from the first application. To complement the range,
they have gorgeous new gift boxes Mummy and Me and Congratulations Mummy
Kit, which are guaranteed to pamper any new mum!




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Fen & Carr will launch their range of natural peat therapy products at the show. The
range uses natural bog peat fragranced with essential oils and is completely organic.
Natural peat has many healing properties and it works in three ways – internally to
relieve muscle and tissue pain, externally to treat skin complaints, and also mentally
to relax and rebalance the mind. Bronze and Iron Age people recognised these
powerful attributes and therefore believed peat bogs to be a home for spirits and
gods. The range includes – New Product Showcase entry – Refresh Facial Therapy,
plus Renew Whole Body Therapy, Balance Foot Therapy, Touch Hand Therapy and
Imagine Bath Therapy.


The ultimate in lovely lathery luxury, ethical pioneer Bubble & Balm is proud to
announce the launch of the world’s first natural liquid soaps carrying the FAIRTRADE
Mark. Offering everyday luxury, the range includes a natural yet MRSA and E-coli
effective anti-bacterial formulation. The soaps are created using a blend of plant
and essential oils enriched with glycerine, and the stylish packaging features 100%
recycled plastic bottles. The liquid soaps can be seen in the New Product Showcase,
and will be complemented on the Bubble & Balm stand by the company’s range of
clear glycerine bar soaps, which are also natural and Fairtrade certified.


Launched in October 2009 and making its debut at the show, the 100% Organics
skincare range is 100% organic Soil Association accredited. Containing the highest
quality, totally organic ingredients this superior skincare range is recommended for
all skin types. Since water acts as an astringent on the skin, the 100% Organics range
is oil based and designed to work effectively with the skin’s own sebum to ensure
that skin retains the perfect balance. The range includes: 100% Organics Moisturiser
(appearing in the New Product Showcase), 100% Organics Cleanser, 100% Organics
Lip Balm, 100% Organics Night Cream, 100% Organics Anti-Wrinkle Cream, REAL
Organics Toner, and 100% Organics Body Butter – nominated for a UK Beauty Award
2010 in the ‘Best New Bodycare Product – Luxury’ category.


Nana’s Organic Remedies will be launching its range of exciting new baby products at
the show. Certified 100% organic by the Soil Association and created and endorsed


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by mothers, these products are exactly what mothers and their babies have been
waiting for. Appearing in this year’s New Product Showcase is Baby Bottom Oil for
NRT (Nappy Rash Treatment). Nappy rash can be painful and uncomfortable, leaving
babies feeling sensitive and sore. This 100% organic blend of essential oils will
soothe the affected area, relieving all signs of redness and discomfort. Also new is
Baby Massage oil – Mama Loves You – a soft blend of chamomile and avocado oil
that forms a rich emollient, soothing and calming the most sensitive of skin.


Inlight’s organic Cosmedics range now includes a new Organic Acn-easy Balm and
Organic Joint-easy Balm. Featuring in the show’s New Product Showcase, they have
been specially formulated by Inlight’s Dr Mariano Spiezia, a medical doctor,
homeopath and herbalist. Acn-easy is a 100% organic, anti-inflammatory and
antiseptic formula that combines propolis, neem oil, tea tree oil, marigold and
plantain to help treat acne as well as other skin problems; including athlete’s foot,
bed sores, general cuts, abrasions and scars. Inlight will also be showcasing their
Organic Ecz-easy Balm, which helps soothe red, inflamed, cracked, itchy skin, prone
to eczema, psoriasis and other allergic skin conditions, and also their Organic nYp
Balm - designed to nourish and support the breast and nipples during pregnancy and
breastfeeding.


The award-winning natural and organic skincare brand MÁDARA launches its
reformulated lip care range, which consists of two nourishing lip balms and two
subtle coloured lip glosses at this year’s Natural & Organic Products Europe. All four
lip products are 100% natural and come in a handy new 15ml tube applicator
packaging, which is the perfect handbag essential as it fits into even the smallest of
handbags and will keep your lips looking great wherever you go. Like all MÁDARA
products, the lip care range is free from harmful chemicals and preservatives,
environmentally friendly, not tested on animals and certified by ECOCERT.


Launching at this year’s show are Gaia Skin Naturals, the leading Australian range of
organic baby skincare products stocked in over 5,000 Australian retail outlets.
Combining natural and certified organic oils and extracts, which have all been chosen


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for their abilities to be gently cleansing, moisturising and soothing, all products are
Australian made from organic certified ingredients specially formulated for sensitive
skin. Distributors 2012 Ltd will also be launching new product Gaia Made for Men.
Using certified organic Lime, certified organic Patchouli and certified organic
Spearmint pure essential oils for a fresh and masculine scent, Gaia Made for Men
stimulates your senses, helping to awaken, refresh and re-energise your skin to meet
the day (or night!) ahead.


Already a huge success story in Australia, Kosmea – a totally natural Australian skin
care company founded on the unique properties of certified organic rose hip oil – is
now launching in the UK exclusively. Founded in 1994 by mother of three Marie
Jenkins, Kosmea prides itself on being positioned at the forefront of natural
ingredient technology, including the latest natural solution to using surgetics.
Kosmea is driven to providing a premium but affordable range of natural products
that delivers effective results to all skin types, especially sensitive. The founder
Marie Jenkins will be on hand at the show, stand 2055, to answer any questions
about Kosmea.


The award-winning Skin Blossom Organic Bloom range has some new additions this
year, as the company launches Complete Care Shampoo and Complete Care
Conditioner. A delight for hair and senses, the shampoo lathers beautifully and the
Pracaxi Seed conditioner is amazing – working to leave hair clean, healthy and
radiant, and looking its best. The Skin Blossom Organic Bloom range offers effective
and affordable skincare, which is certified by the Soil Association and registered
Vegan. This great range offers all you need for face, body and hair care.


After two years of intensive research and development, Faith in Nature is proud to
introduce an all new affordable skin care range. Comprising seven products for the
face, body and hands, the range features a striking new branding with real consumer
shelf appeal. The all new Exfoliating Face & Body Polish includes Blackcurrant
exfoliant to gently remove dead cells and polish the skin, whilst the enriching
Organic Calendula leaves the skin feeling soft and rejuvenated. Each formulation


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contains carefully selected certified organic, natural and Community Traded
ingredients. The entire range is both hypoallergenic and paraben free, as well as
being Vegan Society and BUAV approved. This will be a luxury everyone can afford.


Alva is to launch their innovative range of liquid cosmetics, including eye shadows
and lip balms, into their already established COLEUR make-up range. COLEUR is
made unique by the inclusion of patented Wellmune® beta glucans, making COLEUR
suitable for sensitive skin conditions. All COLEUR products are certified organic by
EcoCert®, PETA approved, and are vegan friendly, talc free and carmine free. Spring
2010 also sees Alva launch Caffeine Shampoo for Thinning Hair and its companion
product, Caffeine Conditioner for Thinning Hair, following the success of For Him
ReActivate Caffeine Shampoo – the world’s first shampoo to contain caffeine from
certified organic coffee. EarthSolutions is the sole agent for Alva products in the UK
and Ireland.


Nature’s Dream will be unveiling not one, not two but three new additions to its
product portfolio at Natural & Organic Products Europe! As well as showcasing the
already hugely successful Naturtint colorant ranges (the leading brand of gentle hair
dye), their pre-biotic e’lifexir Flat Tummy Plus tablets, and another recent addition
Patch-It Spa-in-a-Patch natural foot patches (already proving hugely popular) – they
will be introducing a new Blue-Black 2.1 shade in the Naturtint Permanent range, a
new SLS-free Naturtint Shampoo, and a smaller 150ml bottle of the Nutrideep
Multiplier, to allow for easy and effective merchandising with the Naturtint Hair
Colours and the new Naturtint Shampoo.


It will all be happening on Planet Health’s stand (3026) at Natural & Organic Products
Europe where an evolution in natural health has arrived in the UK! Australia’s №1
distributor and marketer of exclusive, innovative natural health, skin and hair care
products will be introducing several premium brands. These include Qsilica – beauty
from the inside out – Australia’s №1 selling product for healthy and strong skin, hair
and nails; Australian Bush Flower Essences – pure Australian essences for emotional
care and well being; and new Watson & Son ‘Black Label’ Manuka Honey – the


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unique healing properties of the world’s best Manuka honey from Spirits Bay, New
Zealand.


TIANA®, the only registered importer and supplier of certified fair trade organic
coconut products, will be launching its Organic Fair trade skincare cream at Natural
& Organic Products Europe. The first cosmetic product produced by TIANA®, it has
been formulated with premium quality certified organic fair trade ingredients. Fresh
Coconut TLC is a luxurious, super-rich, multipurpose moisturiser with the divine
scent of roses. It is a great value ultra-concentrated product and the use of a small
amount can make your skin feel like silk. In addition to its fair trade agreements in
the Philippines, TIANA® is also engaged in an annual coconut tree planting project in
Southern Luzon.


The next generation takes over Natural by Nature Oils Ltd. After 35 years in the
business, Franzesca and David Watson have transferred ownership to their son Des
and his wife Sarah so that they can enjoy a well earned retirement. Des and Sarah
will continue to offer all their customers the highest quality products and advice on
all aspects of Aromatherapy; and are also looking forward to taking Natural by
Nature Oils to a new level, with some exciting new developments on the horizon.
The first of which is an extension to their premises and they will soon be opening a
new sales office and manufacturing unit in Bedfordshire.


Popular organic skin care brand Rawganic has launched a new range of skin care
toiletries aimed at people with sensitive skin. Small enough to pop into a handbag,
Rawganic’s new Organic Sensitive Hand Cream is a nourishing, sweet-smelling treat
for dry skin. Fragranced with frankincense and sandalwood, and enriched with cedar
wood, wild chamomile, rose geranium, palmarosa and patchouli, this luxurious
moisturiser will soothe and smooth even the most delicate hands. Dermatologically
tested, the hand cream contains 85% organic ingredients, is non-GM and not tested
on animals. The Rawganic range, which is accredited by the Soil Association and the
Vegetarian Society, is chemical-free, non-GM and is not tested on animals.




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Vivatinell Ltd is launching several products in the UK market at this year’s show,
including its Revigen Vinifolin Spray Tonic; part of the Revigen Haircare brand.
Revigen Vinifolin Spray Tonic contains 1% procyanidin B2, which clinical trials show is
a promising cure for male pattern hair loss. Vivatinell is also launching its Enjoy Sun
Cream, which protects from the UVA and UVB radiation of sun light. Its special
formula, which includes nanoparticles of titanium dioxide, not only provides daylong
protection with a single application but also moisturises, soothes and cares for the
skin. It’s available in SPF 30 (UVA+ UVB) High Protection and SPF 50+ (UVA+ UVB)
Very High Protection.


Honey New Zealand return to the show with their unique range of pure honey bee
products. Containing naturally occurring health-giving properties, which are found in
the native plants and trees of New Zealand, they will be showcasing their award-
winning skin treatment range, including Intensive Skin Repair Cream, Hand & Nail
Cream, Lip Balm, Blemish Cream, and Fungal Ease Gel. Samples of Honey New
Zealand’s UMF Manuka and other Native honeys, as well as other ranges they
distribute such as RJ’s Liquorice, will be available at the show.        Their hugely
successful and wonderfully tasty Honey Fruit Infusionz range will also be launching in
the UK.


Hubble Bubble Organics was quoted as being one of the top eco beauty brands by
The Ecologist magazine following its launch in 2008. Its core range of seven products
for professional and retail use include: Deep Purifying Cleansing Balm, Hydrating
Floral Spritz, Intensive Cell Repair Potion No.1, Super Skin Saver Potion No.2,
Radiance repair and revitalise eye cream, Detoxification treatment oil, and Luscious
Replenishing Elixir.    Founded by Clinical Aromatherapist and Homeopath Helen
Bebbington, Hubble Bubble Organics use only carefully selected ingredients full of
potent vitamins, trace elements, minerals and antioxidants work to dissolve and
repair free radical damage caused by the weather, internal environment, diet and
lifestyle.




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Created to encourage the growth of strong, healthy nails and banish ragged cuticles,
Absolute Aromas’s Organic Nail & Cuticle Oil is made from 100% pure essential oils;
and is certified by the Soil Association. The anti-fungal properties of Tea Tree and
Neem combined encourage the growth of beautiful healthy nails.           The Sweet
Almond Oil softens and protects the cuticles. Apply to finger nails and toe nails
twice daily by massaging oil into nail and wiping off excess with a tissue. This
product is good for fungal infection and a good treatment following post nail
enhancement.


To find out more about any of the products or companies featured in this show
highlights press release, visit Natural & Organic Products Europe on 11-12 April. The
two-day event is free to attend for pre-registered trade visitors and members of the
press. To register, please visit www.naturalproducts.co.uk.


### ENDS ###




Media enquiries to:
Emma-Louise Jones, PR Executive
t: +44 (0) 1273 645134 | e: ejones@divcom.co.uk


Notes to Editor (not for publication):


• Photography - A variety of photographs are available to support this release.
Please email your requirements to ejones@divcom.co.uk.


• Natural and Organic Products Europe is the UK's biggest trade show for the natural
products, health food and organic sectors. It is the key event of the year for
independent health store retailers, wholesalers and distributors, supermarket and
multiple buyers, and specialist and organic shop owners looking to source the very
best in natural products, and organic, biodynamic, fair trade, artisan and local food
and drink.


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VISTOR INFORMATION:
Admission: Free to all trade visitors
Location: The Grand Hall Olympia, Kensington, London W14 8UX
Opening hours: Sunday 11 April 9.30–17.00 & Monday 12 April 9.30–17.00
Website: www.naturalproducts.co.uk


• Members of the media can reserve press passes to Natural & Organic Products
Europe by contacting Emma-Louise Jones at ejones@divcom.co.uk.


• Diversified Business Communications (UK) Ltd (Diversified UK) is a fast growing
event organising and publishing company based in Brighton. Diversified UK publishes
Natural Products – the industry’s leading trade magazine, and the Natural Beauty
Yearbook. In addition to Natural & Organic Products Europe, the company also
organises camexpo, the UK’s leading event for complementary and alternative
healthcare, the Independent Health Store Conference, lunch!, and, new for 2010,
Office*.


• Diversified UK is part of Diversified Business Communications, a leading
international media company with a successful portfolio of sector leading exhibition,
conferences, publications and websites.




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