Robert Greene

Document Sample
Robert Greene Powered By Docstoc
					Robert J. Greene 11 Campbello St. Hudson NH 03051 603.880.3929 home | 978.502.5014 mobile Portfolio: LinkedIn:

PROFILE Web design, development, content and marketing professional with Secret security clearance and experience in Windows and Macintosh platforms, Adobe Creative Suite, JavaScript and ActionScript as well as Microsoft Word, PowerPoint, Excel and Access. Possess solid knowledge and 8 years experience in web site and GUI creation and analytics, e-mail marketing, copy writing, graphic design, animation, content uploading and management, and implementation of best search engine optimization (SEO) practices. Adept and versatile HTML, XHTML and CSS developer via hand coding, Adobe Dreamweaver or CMS. Highly capable in-house technical lead for web issues. Seasoned manager, instructor and mentor. Strict attention to detail and passionate about quality. Eager to contribute to a corporate ecommerce or defense contractor environment by supporting marketing and communications objectives.

EXPERIENCE Online Marketing Specialist (December 2007—January 2008) Network Resource Solutions—Nashua, NH • Developed and executed best practice HTML email campaigns via Eloqua campaign management tool • Recoded templates; improved content rendering and compatibility in wide range of popular email clients • Updated website branding and copywriting (emails, logos and color palettes) for upcoming merger • Liaised with corporate, field and channel marketing; optimized workflows; improved service efficiencies • Improved intranet image library; purchased stock photography; optimized product photos via Photoshop Website Content Reviewer (July—November 2007) Millipore Corporation—Billerica, MA • Migrated entire FAQ page inventory (1200+ pages) via Lotus Notes content management system from Domino to JSP server environment • Built and refined FAST search engine taxonomy structure for online product catalog of over 8,000 items • Created landing pages with Photoshop-optimized logos and graphics; updated trade show schedules • Updated and re-coded country image map GUIs pointing to worldwide field sales rep pages • Monitored/documented database URL aliases, navigation templates, links, and web surveys via Excel • Utilized pass-through HTML markup (hand coding) within Lotus’s WYSIWYG GUI to create elegant code • Troubleshot and repaired navigation, content and link bugs • Revamped/stylized technical publication pages content via XHTML and CSS • Produced online forms containing check boxes, dropdown lists, radio buttons, text fields and text boxes • Proposed conversion of static map graphics to AJAX-based applications; created working prototypes • Worked closely as part of a team of content reviewers, Java developers, UI and QA specialists, graphic designers and e-commerce directors to improve Millipore’s $100M annual life science web revenues Instructor of Web/Graphic Design (March 2007–August 2007) New Horizons Computer Learning Center—Nashua, NH • Taught Photoshop/ImageReady Web Production course to evening students (preparing/optimizing Web images, cross-platform viewing, creating Web page and GUI layouts, exporting Web pages for slicing and rollovers, automation techniques and creating .gif animations) • Provided hands-on instruction in Photoshop and ImageReady in a PC classroom environment

Robert J. Greene Page 2

Web Publishing Specialist (April 2007–June 2007) Wellington Management Company—Boston, MA • Assisted in development and production of company’s new CSS-based (no tables) Web portal • Assisted with site architecture; built file directories and site map • Hand-coded/edited CSS documents (no WYSIWYG) • Populated directories with 120+ XHTML and JSP coded documents featuring dynamic breadcrumb links • Assisted in building comprehensive global- and sub-navigation menus (over 50 .jsp include files) • Utilized Photoshop and ImageReady applications for graphics creation and optimization • Conducted browser testing on IE7/Firefox (Windows) and Safari/Firefox (Mac) Adjunct Professor of Web/Graphic Design (August 2006–May 2007) Mount Ida College—Newton, MA • Developed and taught new Web/multimedia courses (Graphic User Interface Design and Interactive Coding) • Incorporated hands-on instruction in Dreamweaver and Flash to provide students an in-depth understanding of the art and science of creating effective Web and multimedia experiences (i.e. the UI design process, goal setting and needs assessment, menus and controls, specifying designs, usability and accessibility design considerations, and usability testing) • Advised Web/Graphic Design faculty on program development, curriculum and budgetary issues Director of Media Relations and Director of Visual Information (2003–April 2007) United States Air Forces Band of Liberty—Hanscom Air Force Base, MA • Web design; created GUI (navigation structure, buttons, forms); edited and repurposed graphics, photos, audios and videos, composed stories/text, and produced and maintained a 475 MB website viewed by over 9,000 visitors per month ( – no longer live but archived at • Produced new HTML-based e-newsletter; achieved 55% open rate (42% clicked through to website) • Graphic design; produced CD album packaging, logos, posters, flyers, newspaper ads, concert programs, outdoor banners and trade show exhibits • Copywriter/editor; created effective messaging to achieve unit and Air Force Public Affairs strategic communication objectives • Conceived, led and developed branding and marketing campaigns (concert tours and local events) • Managed and supervised a Media Relations department of six • Concert photography/videos; captured/edited/implemented imagery for website and print materials • Prepared budgets for procurement of department’s computers, software and peripherals Graphic/Web Designer (2000–2003) United States Air Forces in Europe Band—Sembach Air Base, Germany • Directed unit’s Media Affairs staff on all facets of marketing, graphic and Web design • Conceived and created graphic layout, design and packaging for three CD album projects • Produced photo collages and certificates for Band’s awards and recognition programs Assistant Director of Media Relations/Director of Marketing (1995–1999) United States Air Force Band of Mid-America—Scott Air Force Base, IL • Published new band newsletter Spotlight, distributed to over 3500 high school and college band directors, concert/venue sponsors, military bands, music merchants and organizations worldwide • Wrote copy/stories and produced/edited graphics/photos/video stills for band’s website

Robert J. Greene Page 3

EDUCATION/TRAINING Certificate in Graphic and Web Design (2002–2005) Sessions School of Graphic Design, New York NY ( Belleville Area College, Belleville IL (1996–1997) • Completed courses in Beginning and Advanced Desktop Publishing Master of Music Performance (1985) University of Northern Colorado, Greeley CO Bachelor of Music in Music Education, cum laude (1983) Lawrence University, Appleton WI

SKILLS Copywriting/Editing/Proofreading (Web and Print) Advertisements, Press Releases, Biographies, News Articles, Newsletters, Posters, Concert Programs and Recordings/CDs Graphic Design Design Requirements, Creative Development and Screen Comps Web Site Development and Design Wire Frames, XHTML/DHTML, CSS, PHP, SQL, XML, XSLT, ASP, JSP, PDF, JavaScript, Flash, ActionScript, Search Engine Optimization and Graphic/Photo/Video/Audio Content Operating Systems Windows XP & 2000, Macintosh OS X & 9 Graphic Design Software Adobe Creative Suite 3 (Illustrator, InDesign, Photoshop) Web Design Software Adobe Creative Suite 3 (Dreamweaver, Fireworks, Flash) Audio and Video Editing Software Final Cut Pro Other Digital Photography, Videography, Microsoft Office (Access, Excel, PowerPoint, Word)

REFERENCES Available at my LinkedIn page: Additional references available on request

Shared By: