Job Title: Senior Director
Department: Payer Product Marketing
FLSA Data: FT - Exempt
Reports to: Sr. Vice President, Marketing
Founded in 1994, MedeAnalytics delivers healthcare performance management solutions that improve
financial, operational and clinical outcomes, with compelling return on investment and rapid time-to-value.
For hospitals and health systems, MedeAnalytics provides solutions for the revenue cycle, patient access,
clinical operations, staff productivity, regulatory compliance and enterprise performance management.
For healthcare payers, the company’s solutions address network management, medical management,
pharmacy management, employer reporting and operations management. MedeAnalytics provides on-
demand analytics and client services to over 700 healthcare organizations using a hosted, Software-as-a-
Service (SaaS) model, which reduces up-front costs and expedites implementation.
Our company is privately held and has a high-energy work environment that rewards innovation and
represents a tremendous personal growth opportunity for the right professional.
MedeAnalytics offers an extensive company-sponsored benefits package including medical, dental and
vision insurance, 401(k) and FSA plans, life insurance and long term disability and long term care plans
and generous PTO. MedeAnalytics also offers a competitive base salary and performance bonus.
In addition, we offer formal training, knowledge sharing, on-boarding program, and career advancement
based on merit.
The Senior Director of Payer Product Marketing is responsible for leading and executing the product
marketing activities for the company’s solutions for the healthcare payer market. This key, strategic
position requires that the person in this role work at the company’s Emeryville, CA headquarters.
Essential Responsibilities and Duties:
Conduct market, customer and competitive research
o Primary research, including focus groups and surveys
o Secondary research
Develop market requirement documents for all payer solutions
Develop roadmaps for all payer solutions
Recruit and manage payer product marketing managers
Create content for marketing communications pertaining to payer solutions:
o Marketing collateral (brochures, data sheets)
o White papers
o Executive briefs
o PowerPoint presentations
o Press releases
o Case studies
Working with Sales, Marketing Communications and Inside Sales, develop and execute
integrated multi-channel campaigns targeting the payer market
Develop and manage payer solution demo site(s)
Write demo scripts
Train sales representatives and staff from other functional areas
Write inside sales scripts
Serve as a company spokesperson and representative at events
Provide sales support
Skills, Experience and Education:
A minimum of three years of product marketing, product management and/or product
development experience in the healthcare industry
Superlative writing skills are required
Facility with MS Office applications required
A minimum of three years management experience leading teams of at least three individuals
Ability to thrive in a dynamic environment, carrying out multiple concurrent tasks
A minimum of five years experience in the healthcare payer market
Demonstrated self-initiative, self-direction
Experience marketing, selling and/or recommending software and/or Web-based solutions
Bachelor’s degree required, MBA degree preferred
The work environment characteristics described here are representative of those an employee
encounters while performing the essential functions of this job. Reasonable accommodations may be
made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee regularly works near office equipment (telephone,
computer) and other employees. The employee works in normal office conditions where there is no
physical discomfort due to temperature, dust, noise, etc. Verbal and written communication, telephone
usage, filing, sitting, typing, driving, reading and carrying are required to perform the essential functions of