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					MEMENTO
   MARCH 2010
2009 KEY FIGURES
■■   k48.4 billion in revenue
■■   3,188,000 vehicles sold worldwide
■■   A third of sales generated outside Europe
■■   Operations in 160 countries
■■   Environmental leadership: the only European
     carmaker in 2009 to have sold almost one million
     vehicles emitting less than 130g km of CO2.
■■   Europe’s second largest carmaker,
     with 13.7% of the market
■■   European leader in light commercial
     vehicles, with market share increased to 22.2%
■■   186,200 employees worldwide
Message FroM the ChairMan
                              The automobile industry is at a turning   further strengthen the Peugeot and Citroën brand identities and
                              point, where environmental challenges,    offer vehicles closely aligned with customer expectations in our
                              changing lifestyles and rising demand     various markets worldwide. This year, we’re also launching new
                              in emerging markets are impelling us      mobility and telematics services responding to the changing lifestyles       1




                                                                                                                                                 MeMento MARCH 2010
                              to reinvent our business.                 and increasing urbanisation of the carbuying public.

                              PSA Peugeot Citroën is well equipped      Our ability to stay one step ahead in these three areas
                              to meet all of these challenges.          – the environment, design and services – will ensure that we will
                                                                        always stand out from the competition.
Already the leader in unit sales of low-carbon vehicles, we will soon
be introducing even cleaner technologies, such as hybrids, plug-in      Philippe Varin,
hybrids and electric vehicles. In terms of design, we are going to      Chairman of the Managing Board
�   Contents
                               the grouP                      serViCes anD                    sales
                                                              ProDuCts                                                           2
04 2009 operating highlights   08 Corporate governance        24   Peugeot                    42   Worldwide sales




                                                                                                                             MeMento MARCH 2010
                               09 investors                   27   Citroën                    45   europe
                               10 strategy and                30   environmental statistics   46   Priority growth regions
                                    sustainable Development
                                                              36   road safety                48   Market share
                               12   Financial highlights
                                                              38   Connected services
                               14   other Businesses
                               16   Milestones since 1976
                               18   Financial and
                                    operating statistics
                                    10-Year summary
r&D, Design anD             soCial                glossarY anD
ProDuCtion                  resPonsiBilitY        ContaCts
                                                                              3
52   r&D and Design         68 employees          74 glossary of automotive
                                                     terms
53   Concept Cars           69 Workplace safety
                                                  80 Media Contacts
56   Plant locations        70 social Dialogue
                                                  84 investor and analyst
57   Manufacturing                                   Contacts
61   Cooperative Ventures                         85 Websites
64   Purchasing
2009 oPerating highlights
■   14 January: PSA Peugeot Citroën awarded the AFNOR Diversity           ■   april: Market launch of the Peugeot 3008 in Europe and the Citroën
    Label in recognition of its commitment to equal opportunity and           C-Quatre notchback in China.
    preventing discrimination.                                            ■   1 June: Philippe Varin takes up the position of Chairman of the
■   6 February: Citroën changes its visual identity, opening a new page       Managing Board.                                                           4
    in its 90-year history, and unveils the DS Inside line-up.




                                                                                                                                                    MeMento MARCH 2010
                                                                          ■   14 June: Historic one-two finish for the Peugeot 908 HDi FAP in the
■   2 March: Memorandum of understanding signed with Mitsubishi               Le Mans 24 Hours endurance race.
    Motor Corporation concerning collaboration on electric vehicles.      ■   18 June:
■   March: Market launches of the Peugeot 308 CC, Peugeot 206+                •	New Managing Board appointed by the Supervisory Board.
    and Citroën C3 Picasso.                                                     Led by Philippe Varin (Chairman), the Board comprises
■   29 March: Philippe Varin appointed Chairman of the Managing                 Jean-Marc Gales (Brands), Guillaume Faury (Manufacturing and
    Board, effective 1 June 2009.                                               Components), Grégoire Olivier (Automobile Programmes and
■   4 april: Agreement signed concerning training and compensation              Strategy), and Frédéric Saint-Geours (Finance and Strategic
    for employees affected by short-time working.                               Development).
                                                                              •	New PSA Peugeot Citroën Executive Committee formed.
■   september: The forthcoming Peugeot iOn electric vehicle,                ■   17 november: Wuhan 2 plant inaugurated in China as the new
    the Peugeot BB1 and Citroën REVOLTE concept cars unveiled at                Citroën C5 starts rolling off the line.
    the Frankfurt Auto Show.                                                ■   3 December: PSA Peugeot Citroën confirms that discussions are
■   october: Market launch of the Peugeot 5008.                                 underway with Mitsubishi Motors to explore ways of strengthening       5
                                                                                ties between the two companies, including the possibility of a




                                                                                                                                                   MeMento MARCH 2010
■   13 october: Agreement on assessing and preventing psychosocial
    risks signed with five French unions.                                       strategic partnership.

■   25 october: Fifth win for Citroën and sixth consecutive win for
    Sébastien Loeb in the World Rally Championship.
■   november: Market launch of the new Citroën C3.
■   2 november: Faurecia agrees to acquire EMCON Technologies,
    effectively becoming the world leader in emissions control solutions.
■   10 november: Citroën unveils the C-ZERO electric vehicle.
�   tHe GRoUP
    8                              10                              14                      18
  Corporate Governance             Strategy and                    Other Businesses        Financial and
8 Supervisory Board                Sustainable Development      14 Banque PSA Finance      Operating Statistics
                                                                                           10-Year Summary
8 Corporate Management                                          14 Gefco
                                   12                           15 Faurecia             18 Worldwide Sales

    9                              Financial Highlights                                 18 Sales Outside
    Investors                 12   Sales and Revenue               16                      30-Country Europe
                                                                                        18 Percentage of Sales
                                                                                                                              7




                                                                                                                         MEMENTO MARCH 2010
9   Shareholder and           12   Revenue by Business             Milestones              Outside Europe
    Voting Rights Structure   12   Recurring Operating Income      Since 1976
                                                                                        19 Registrations in Europe
9   Investor Calendar         12   Recurring Operating Income
                                   by Business                                          19 Market Share in Europe
9   Stock Price
                              13   Profit Attributable                                  20 Peugeot S.A. Stock Price
9   Market Value
                                   to Peugeot S.A.                                      20 Sales and Revenue
                              13   Financing and                                        21 Recurring Operating Income
                                   Financial Situation                                  21 Profit Attributable
                              13   Inventories                                             to Peugeot S.A.
                              13   Automobile Division
                                   Research and Development
                                   Expenditure



                                                                                                             THE GrOup
                                                                                                                                           THE GrOup



COrpOraTE GOvErNaNCE                                                    COrpOraTE MaNaGEMENT

                                                                                                          Chairman of the
Since 1972, Peugeot S.A. has had a two-tier management structure,                                         Managing Board
comprising a Managing Board, responsible for strategic and                                                philippe varin
operational management, and a Supervisory Board, responsible for
oversight and control.                                                           Brands           Manufacturing Auto. Programmes        Finance and
                                                                                                 and Components    and Strategy           Strategic
                                                                                                                                        Development
SupErvISOrY BOarD                                                           Jean-Marc              Guillaume             Grégoire         Frédéric          8
                                                                              Gales                  Faury                Olivier      Saint-Geours




                                                                                                                                                       MEMENTO MARCH 2010
The Supervisory Board appoints members of the Managing Board and
oversees the Managing Board’s management of the Company.                  Managing Board

n   Thierry Peugeot, Chairman
                                                                                    Corporate                 Human                 Purchasing
n   Jean-Philippe Peugeot, Jean-Louis Silvant, Vice-Chairmen                        Secretary                Resources                Jean-
                                                                                  Jean-Claude                  Denis                Christophe
n   Marc Friedel, Jean-Louis Masurel, Jean-Paul Parayre,                             Hanus                    Martin                 Quemard
    Robert Peugeot, Henri Philippe Reichstul, Marie-Hélène Roncoroni,
                                                                          Executive Committee
    Geoffroy Roux de Bézieux, Ernest-Antoine Seillière,
    Joseph F. Toot Jr.
                                                                              Corporate           Latin America           China         Executive
n   Roland Peugeot, François Michelin, Non-voting Advisors                  Communication                                              Development
                                                                              Caroline              vincent               Claude         Bernd
                                                                               Mille*              rambaud               vajsman        Schantz

                                                                        *from 31st March 2010.
STOCk ExCHaNGE
SHarEHOlDEr aND vOTING rIGHTS STruCTurE                                                  STOCk prICE
(at 31 December 2009)                                                                     Date                   peugeot S.a. stock price in euros
 Main registered                                % shares              % voting            31 December 2005                          48.70
 shareholders*                                    owned             rights held           31 December 2006                          50.20
 Peugeot family                                  30.30%                 45.74%            31 December 2007                          51.85
 Treasury stock                                    3.07%                      -           31 December 2008                          12.15                         9
 Employees (directly and via                                                              31 December 2009                          23.66




                                                                                                                                                             MEMENTO MARCH 2010
                                                    2.80%               3.99%
 the employee mutual fund)
 BNP Paribas                                        1.13%               1.74%
 Others                                            62.70%              48.53%            MarkET valuE: E5.53 BIllION
                                                                                         (at 31 December 2009)
*Based on registered shares and mandatory disclosures of holdings


INvESTOr CalENDar
 2009 annual results                                                 10 February 2010
 First-quarter 2010 sales and revenue                                    21 April 2010
 Annual Shareholder's Meeting                                             2 June 2010
 2010 dividend paid                                                      28 July 2010
 2010 nine-month sales and revenue                                    20 October 2010




                                                                                                                                                 THE GrOup
                                                                                                                                          THE GrOup



STraTEGY aND SuSTaINaBlE
DEvElOpMENT COMMITMENT
The Managing Board has defined the Group’s operating priorities and            n■ lead the way in pioneering the products and services
set the course for the next ten years. Backed by a strong commitment             of tomorrow
to responsible growth, these priorities have been expressed in the               •	Environmental performance: broaden and deepen the range
form of three strategic objectives. Fully integrated into this strategic           of vehicles and technologies:
vision is the Group’s sustainable development process, which is                                                                                            10
                                                                                  - 2009 and 2010: diesel compacts emitting less than 99g CO2/km




                                                                                                                                                         MEMENTO MARCH 2010
designed to meet a series of commitments.
                                                                                  - 2010: broader application of Stop & Start technology
n■ Become   a global player                                                       - Late 2010: electric vehicles
                                                                                  - 2011: hybrid diesel powertrains on the Peugeot 3008 and
  •	Reach critical mass in Latin America and Asia, particularly
    in China                                                                        Citroën DS5
                                                                                  - 2011: 1-litre petrol engine emitting less than 99g CO2/km
  •	Step up development of models adapted to the needs of
                                                                                  - 2012: plug-in hybrid diesel version of the Peugeot 3008 emitting
    non-European consumers
                                                                                    less than 50g CO2/km
  •	Make the management teams more international
                                                                                 Sustainable development commitment■■�■■ uel-efficient, low-carbon
                                                                                                                       F
  ■Sustainable development commitment■■�■Satisfy our customers
                                                                                                                           vehicles/eco-design
  	•	Products	and	services	aligned	with	the	needs	of	our	different		       	
                                                                                 	•	A	growing	proportion	of	low-carbon	vehicles	in	the	sales	mix	    	
     markets and delivering the quality customers expect.
                                                                                 	•	Careful	selection	of	vehicle	materials.		                        	
  •	Styling and design: maintain the product dynamic and enhance               •	Redefine relationships with suppliers
    the value of the Peugeot and Citroën brands, while accentuating             Sustainable development commitment■■�■Cooperate with suppliers
    their differentiation
                                                                               	•	Sustainable,	mutually	beneficial	relationships	that	comply	with	the		 	
  •	Services: enable customers to benefit from onboard telematics                 highest social responsibility and environmental standards
    and offer them an integrated mobility solution that extends beyond
    vehicle purchase.                                                        n■ Support   responsible growth
  Sustainable development commitment■■�■Safety and mobility                    •	Facilitate career development
                                                                                                                                                              11
  	•	Safety	systems	and	features	widely	available	as	standard	           	     •	Ensure employee well-being, health and safety




                                                                                                                                                            MEMENTO MARCH 2010
     equipment, bespoke mobility services and optimised travel                 •	Maintain social cohesion
     thanks to onboard telematics                                              Sustainable development commitment■■�■■ espect human rights/
                                                                                                                     r
                                                                                                                          wellbeing in the workplace
n■ Setthe industry benchmark in operating efficiency                           	•	Ethical	action	principles	that	respect	fundamental	human	rights	 	
  •	Continue to deploy lean processes across the organization                     and equal opportunity
                                                                               	•	A	fulfilling	workplace	for	our	employees		                        	
  Sustainable development commitment■■�■Environmental
                                          management systems                     F
                                                                             	 •		 oster	compliance	with	ethical	standards	and	responsible	
  	•	Increasingly	strict	management	of	the	environmental	footprint		 	           corporate citizenship
     of our manufacturing operations, dealership network and office
                                                                                Sustainable development commitment■■�■Corporate citizenship
     facilities
                                                                               	•	An	increasing	contribution	to	civil	society	in	response	to		          	
  •	Continue adjusting production capacity                                        environmental and social issues


                                                                                                                                            THE GrOup
                                                                                                                       THE GrOup



 FINaNCIal HIGHlIGHTS                                                rECurrING OpEraTING INCOME
                                                                                                             2008      2009
                                                                      Recurring operating income
 SalES aND rEvENuE                                                                                            550     (689)
                                                                      (e millions)
 (e billions)
                                                                      Consolidated operating margin
60        54.4                                                                                                1.0      - 1.4
50               48.4                                                 as a % of sales and revenue
          12.8
40               10.1                                                 Automobile division operating margin
          41.6                       Automobile Division                                                     - 0.5     - 3.3
30               38.3                                                 as a % of sales and revenue
                                     Other businesses                                                                                12
20




                                                                                                                                   MEMENTO MARCH 2010
10
 0                                                                   rECurrING OpEraTING INCOME BY BuSINESS
         2008    2009                                                (e millions)
                                                                                                             2008      2009
 rEvENuE BY BuSINESS                                                  Automobile Division                    (225)   (1 257)
 (e millions)
                                                                      Faurecia                                 91       (92)
                                           2008              2009     Gefco                                   127      (102)
     Automobile Division                 41,643            38,265     Banque PSA Finance                      557        498
     Faurecia                            12,011             9,292     Other businesses
     Gefco                                3,536             2,888                                               0        60
                                                                      and Intersegment eliminations
     Banque PSA Finance                   2,088             1,823     Total pSa peugeot Citroën               550     (689)
     Other businesses
                                         (4,922)           (3,851)
     and Intersegment eliminations
     Total pSa peugeot Citroën           54,356            48,417
prOFIT aTTrIBuTaBlE TO pEuGEOT S.a.                                 INvENTOrIES
(e millions)                                                                                                                Inventories, in units
                                                  2008      2009     At 31 December 2007                                          604,000
 Profit /(loss) attributable to Peugeot S.A.      (363)   (1,161)    At 31 December 2008                                          628,000
                                                                     at 31 December 2009                                          440,000
                                                                                                                                                                  13
FINaNCING aND FINaNCIal SITuaTION




                                                                                                                                                                MEMENTO MARCH 2010
(e millions)                                                        auTOMOBIlE DIvISION rESEarCH aND DEvElOpMENT
                                                 2008       2009    ExpENDITurE**
 Cash flow                                      2,781      1,342                                                            2008                    2009
 Capital expenditure (excl. R&D)*               1,701      1,615     E millions                                             2,116                   2,148
 Free cash flow                                (3,764)       809     As a % of Automobile Division sales
                                                                                                                            5.1%                5.6%
 Net financial position*                       (2,906)    (1,993)    and revenue
 Equity                                        13,259     12,447
                                                                    ** Excluding capitalised development costs and amoritisation.
 Gearing                                       21.9%        16%
* Of the manufacturing and sales companies.




                                                                                                                                                    THE GrOup
                                                                                                                                 THE GrOup



OTHEr BuSINESSES                                                       GEFCO
                                                                       As the industry benchmark in logistics services for manufacturers,
BaNQuE pSa FINaNCE                                                     GEFCO leverages its five core competencies – Logistics, Gefboxsystem,
                                                                       Overseas, Overland and Vehicle Transport – to deliver innovative,
Operating in 24 countries around the world, Banque PSA Finance
                                                                       end-to-end industrial supply chain solutions, both domestic and
supports the sale of Peugeot and Citroën vehicles by financing new
                                                                       international, and both inbound and outbound production plants.
vehicle and replacement parts inventory for dealers and offering a
                                                                       It is one of Europe’s ten largest transportation and logistics
comprehensive array of financing and related services to car buyers.                                                                             14
                                                                       companies, with global operations spanning 400 facilities in some
More information: www.banquepsafinance.com




                                                                                                                                               MEMENTO MARCH 2010
                                                                       100 countries. It is currently expanding in three priority regions:
                                      2008                2009         Europe, Asia and South America.
Number of vehicles financed         848,100            860,500         More information: www.gefco.net
Outstanding loans
                                      22,283            22,445                                                2008               2009
(e millions)
Recurring operating income                                             Revenue (e millions)                  3,536              2,888
                                        557                498
(e millions)                                                           Recurring operating income
                                                                                                               127                102
                                                                       (e millions)
FaurECIa
Ranked third in Europe and fifth worldwide, Faurecia is one of
the world’s leading automotive equipment suppliers, specialised in
four core vehicle modules: automotive seating, emissions control
technologies, interior systems and automotive exteriors. It operates
                                                                                     15
in 29 countries, with 52,000 employees at 190 facilities and 28 R&D




                                                                                   MEMENTO MARCH 2010
centres worldwide. The Faurecia share is listed on the NYSE Euronext
Paris stock exchange.
To find out more, please visit: www.faurecia.com
                                       2008               2009
Revenue (e millions)                 12,011              9,292
Recurring operating income
                                         91               (92)
(e millions)




                                                                       THE GrOup
                                                                                                                                          THE GrOup



MIlESTONES SINCE 1976
n■ 2009:   Appointment of Philippe Varin as Chairman of the Managing      n■ 2001:   Porto Real production plant inaugurated in Brazil.
  Board.                                                                  n■ 2000:   Diesel particulate-filter system unveiled and introduced.
n■ 2008:The cornerstone is laid for the Kaluga plant in Russia and an     n■ 1998: Common-rail, direct-injection HDi diesel engine presented
  agreement is signed with Mitsubishi Motors Corporation.                   and later offered on all the Peugeot and Citroën line-ups.
n■ 2007:   Appointment of Christian Streiff as Chairman of the Managing                                                                                 16
                                                                          n■ 1998:   Acquisition of Sevel Argentina.
  Board.




                                                                                                                                                      MEMENTO MARCH 2010
                                                                          n■ 1998:  New organisation introduced. Technological, manufacturing,
n■ 2006:   New production plant inaugurated in Trnava, Slovakia.            administrative and financial processes are combined to enhance
n■ 2005:Joint PSA Peugeot Citroën–Toyota production plant                   efficiency and create economies of scale.
  inaugurated in Kolín, Czech Republic.                                   n■ 1998:ECIA completes a friendly acquisition of equipment
n■ 2004:  New Automotive Design Network (ADN) center inaugurated            manufacturer Bertrand Faure. The new company, named Faurecia,
  in Vélizy to house all of the Group’s styling studios and innovation      is more than 50% owned by PSA Peugeot Citroën.
  teams.                                                                  n■ 1997:   Jean-Martin Folz appointed Chairman of the Managing
n■ 2002:Joint venture DPCA created with Dongfeng Motors to expand           Board.
  cooperative production of Peugeot and Citroën models in China.
n■ 1992: DCAC joint venture set up with Dongfeng Motors to assemble   n■ 1978:   PSA Peugeot Citroën acquires Chrysler Europe.
  Citroën ZX models in China. The final assembly plant is built in    n■ 1977:Jean-Paul Parayre appointed Chairman of the Managing
  Wuhan, Hubei Province, while mechanical components production         Board to replace François Gautier.
  is based in Xiangfan.
                                                                      n■ 1976:  The PSA Peugeot Citroën Group is created by the merger
n■ 1987:Aciers et Outillages Peugeot and Cycles Peugeot merge to        of Citroën S.A. and Peugeot S.A. Automobiles Peugeot and               17
  form ECIA, a PSA Peugeot Citroën subsidiary and pan-European          Automobiles Citroën become wholly-owned PSA Peugeot Citroën




                                                                                                                                             MEMENTO MARCH 2010
  auto equipment manufacturer.                                          subsidiaries.
n■ 1984:   Jacques Calvet appointed Chairman of the Managing Board.
n■ 1980:   Peugeot and Talbot merge.
n■ 1979: Creation of Compagnie Générale de Crédit aux Particuliers
  (Crédipar).
n■ 1979: The Talbot marque is introduced to replace the Chrysler
  brand in Europe.




                                                                                                                                 THE GrOup
                                                                                                                                                                                                                                                                         THE GrOup



      FINaNCIal aND OpEraTING STaTISTICS                                                                                                                                       SalES OuTSIDE 30-COuNTrY EurOpE*
      10-YEar SuMMarY                                                                                                                                                          (in thousands) *30-country Europe : European Union + Croatia, Iceland, Norway and
                                                                                                                                                                               Switzerland.
                                                                                                                                                                          12

      WOrlDWIDE SalES                                                                                                                                                     10




                                                                                                                                                                                                                                                                                          1,055
                                                                                                                                                                                                                                                                            1,030
      (in thousands)




                                                                                                                                                                                                                                                                   939
                                                                                                                                                                                                                                                       930
                                                                                                                                                                                                                                           895
3.5                                                                                                                                                                        8




                                                                                                                                      3,428




                                                                                                                                                                                                                               807
                                                                                                      3,390
                                                                                      3,375




                                                                                                                      3,366
                                                          3,267


                                                                          3,286




                                                                                                                                                  3,260




                                                                                                                                                                                                                                                                      736
                                                                                                                                                                  3,188




                                                                                                                                                                                                                                                                                    725
3.0                                                                                                                                                                                                                                                                                                 18
                                          3,133




                                                                                                                                                                           6




                                                                                                                                                                                                                                     661
                                                                                                                                                                                                                         657




                                                                                                                                                                                                                                                 657


                                                                                                                                                                                                                                                             649




                                                                                                                                                                                                                                                                                                  MEMENTO MARCH 2010
                                                                                                                                                                                                                       608
              2,518


                              2,816




                                                                                                                                                                                                          573
2.5




                                                                                                                                                                                           471



                                                                                                                                                                                                                463
                                                                                                                                                                           4




                                                                                                                                                                                         408
2.0




                                                                                                                                                                                        378
                                                                                                                                                                                       341
                                                                              2,027




                                                                                                                                                                                                                                                                                      329
                                                                                              1,995


                                                                                                              1,960


                                                                                                                              1,967
                                                  1,955




                                                                                                                                                                                                                                                               290
                                                                  1,914




                                                                                                                                                                                                                                                                         293
                                                                                                                                          1,904
                                  1,899




                                                                                                                                                                                     280




                                                                                                                                                                                                                                                   273
                                                                                                                                                          1,842




                                                                                                                                                                                    262
                                                                                                                                                                           2




                                                                                                                                                                                                                                       234
                      1,674




1.5




                                                                                                                                                                                                                           199
                                                                                                                                                                                                                  194
                                                                                                                                                                                  190




                                                                                                                                                                                 165
          1,512




                                                                                                                                                                                130
                                                                                                                                  1,461




                                                                                                                                                                               116
                                                                                                                  1,406
                                                                                                  1,394
                                                                      1,372


                                                                                  1,348




                                                                                                                                              1,356




                                                                                                                                                                               90
                                                      1,312




                                                                                                                                                                           0




                                                                                                                                                              1,346
                                      1,234




1.0
      1,007


                          1,142




                                                                                                                                                                                1999    2000   2001    2002      2003      2004       2005        2006        2007       2008         2009

0.5                                                                                                                                                                            pErCENTaGE OF SalES OuTSIDE EurOpE
                                                                                                                                                                          35
 0
        1999            2000          2001           2002            2003         2004           2005           2006            2007          2008           2009         30                                                                                                          33.1
                                                                                                                                                                                                                                                                         31.6
                                                                                                                                                                          25                                                                      27.6         27.4
                                                                                                                                                                                                                                       26.4
                                                                                                                                                                          20                                               24
                                                                                                                                                                          15                                          20
                                                                                                                                                                                                       17.5
                                                                                                                                                                          10 14.2               15
                                                                                                                                                                                        13.4
                                                                                                                                                                           5
                                                                                                                                                                           0
                                                                                                                                                                             1999       2000   2001    2002      2003      2004       2005        2006        2007       2008         2009
                     5
                               10
                                           15
                                                    20
                                                                25
                                                                     30




               0
                               1,307
                         908




            1999
                                                 2,215
                                   1,370
                          995




            2000
                                                     2,366
                                     1,503
                          1,100




            2001
                                                           2,603
                                     1,513
                          1,124




            2002
                                                           2,637
                                 1,443
                                                                          (30-country Europe) (in thousands)



                             1,162
                                                                                                               rEGISTraTIONS IN EurOpE




            2003
                                                           2,605
                              1,395
                          1,135




            2004
                                                          2,530
                                1,321
                             1,153




            2005
                                                        2,474
                             1,308
                          1,138



            2006
                                                       2,446
                               1,312
                             1,171
            2007                                        2,483
                           1,208
                         1,072
            2008


                                                    2,279
                           1,153
                         1,039
            2009




                                                 2,192
                          5
                                           10
                                                           15
                                                                     20




               0




                               7.2
                         5
            1999




                                             12.2
                                7.7
                         5.6
            2000




                                                13.3
                                     8.5
                          6.2
            2001




                                                    14.7
                                                                              (30-country Europe) (in %)




                                     8.8
                             6.5
            2002




                                                       15.3
                                    8.4
                             6.8
                                                                                                                 MarkET SHarE IN EurOpE




            2003




                                                     15.2
                                   7.9
                             6.4
            2004




                                                    14.3
                               7.5
                             6.5
            2005




                                                     14
                            7.2
                          6.3
            2006




                                                13.6
                              7.1
                             6.4
            2007




                                                13.5
                            7.1
                          6.3
            2008




                                                13.5
                               7.2
                             6.5
            2009




                                                13.7
THE GrOup
                                                          19




                   MEMENTO MARCH 2010
                                                                                                                                                                                       THE GrOup




     pEuGEOT S.a. STOCk prICE                                                                   SalES aND rEvENuE
     (in euros, at 31 December 2009)                                                            (in e millions)
60                                                                                         60
                                                                      51.85




                                                                                                                                                                              58,676
                                                                                                                                                  56,105*




                                                                                                                                                                     56,594
                                                              50.20




                                                                                                                                                  56,797


                                                                                                                                                            56,267
                                                      48.70




                                                                                                                                54,436




                                                                                                                                                                                       54,356
                                                                                           50




                                                                                                                                         54,238
50                    47.75                   46.70




                                                                                                                       51,663
                                                                                                                                                                                                           20




                                                                                                                                                                                                48,417
              40.38                   40.40                                                40




                                                                                                            44,181
                              38.86




                                                                                                                                                                                                         MEMENTO MARCH 2010
      37.57
40




                                                                                                  37,807
                                                                                           30
30
                                                                                   23.66   20

20
                                                                                           10

                                                                                 12.15      0
10
      1999    2000    2001    2002    2003    2004    2005    2006    2007    2008 2009          1999      2000        2001     2002     2003     2004      2005     2006     2007     2008     2009

                                                                                                *Transition to IFRS.
rECurrING OpEraTING INCOME                                                           prOFIT aTTrIBuTaBlE TO pEuGEOT S.a.
                                                                                     (in e millions)
            recurring operating    Operating        automobile Division




                                                                                                                    1,690
                                                                                                            1,691
                  income          margin as a %      operating margin           20




                                                                                                                            1,497
                                   of revenue




                                                                                                                                        1,357
                   (e millions)                   as a % of sales and revenue




                                                                                                  1,312
                                                                                15




                                                                                                                                    1,646*

                                                                                                                                                1,029
 2009                  (689)          -1.4                  -3.3                                                                                                                        21




                                                                                                                                                               885
 2008                    550           1.0                  -0.5                10




                                                                                        729




                                                                                                                                                                                      MEMENTO MARCH 2010
 2007                  1,752           3.0                   1.9                 5




                                                                                                                                                                             -1,161
                                                                                                                                                        183




                                                                                                                                                                      -363
 2006                  1,119           2.0                   0.6
                                                                                 0
 2005                  1,940           3.4                   2.0                       1999      2000       2001    2002    2003     2004       2005    2006   2007   2008   2009
 2004*                 2,481           4.4                   3.3
 2004                  2,182           3.8                   2.5
 2003                  2,214           4.1                   3.0                     *Transition to IFRS.
 2002                  2,913           5.4                   5.0
 2001                  2,652           5.1                   4.8
 2000                  2,121           4.8                   4.2
 1999                  1,674           4.4                   3.5
*Transition to IFRS.




                                                                                                                                                                      THE GrOup
�   services and
    products
   24                                        36
   Peugeot                                   Road Safety
                                          36 New Euro NCAP Rating System
   27                                     37 Previous Euro NCAP
                                             Rating System
   Citroën
                                          37 Emergency Call System

   30                                        38
                                                                             23




                                                                           MEMEnto MARCH 2010
   Environmental Statistics
                                             Connected services
30 Low-Emission Vehicles
30 HDi Diesel Engine Production
30 Production of Particulate Filter-
   Equipped Diesel Vehicles
31 Fuel Consumption
   and Emissions Data –
   Peugeot Models
33 Fuel Consumption
   and Emissions Data –
   Citroën Models
35 Euro V and Euro VI Directives
   for Passenger Cars

                                       SERviCES and            LE gRouPE
                                       PRoduCtS
                                                                                                                        SERviCES and
                                                                                                                        PRoduCtS


PEugEot


                                                                           � 107                                               � 206 +

                                                                                                                                                                          24
On 8 January 2010, Peugeot unveiled its new brand identity.




                                                                                                                                                                        MEMEnto MARCH 2010
For 200 years, Peugeot has uniquely combined emotion and the pursuit
of perfection. The brand’s vision is always to make the automobile
an exciting experience - a Peugeot will never be purely functional.
Peugeot is also the only auto brand to deploy a comprehensive              � 207                                               � 308
range of mobility solutions with passenger cars, light utility vehicles,     Also available in the 207 CC and 207 SW version     Also available in the 308 SW version
scooters, bicycles and a wide array of services.




� Satelis 125 Compressor                                                   � 308 CC                                            � RCZ
� 3008             � 5008                                     � 407                                      � Coupé 407
                                                                Also available in the 407 SW version


                                                                                                                                                             25




                                                                                                                                                           MEMEnto MARCH 2010
� 4007             � 607                                      � 807                                      � Bipper
                                                                                                           Also available in the Tepee version
                                                                                                           (licensed as a car)




� Partner origin   � Partner tepee                            � Expert                                   � Boxer
                     Also available in a commercial version     Also available in the Tepee version        Also available in a Combi version
                                                                (licensed as a car)                        (licensed as a car)


                                                                                                       SERviCES and                            LE gRouPE
                                                                                                       PRoduCtS
                                                                                                          SERviCES and
                                                                                                          PRoduCtS


 SPECiaL
 ModELS
  � china and
 Latin america
                 � 207 notchback                                      � 408 China                           � 307
                    Also available in the SW version and in a sedan
                    version
                                                                                                                           26




                                                                                                                         MEMEnto MARCH 2010
                 � 307 notchback


uPCoMing
   ModEL
LaunChES
                 � Peugeot ion (electric vehicle)                     � E-vivacity (electric scooter)
                    Launch scheduled for late 2010                       Launch scheduled for late 2010
CitRoën



                                                                      � C1              � C3 First
                                                                                          Also available in the C3 Pluriel version        27
On 5 February 2009, Citroën launched a new brand dynamic based




                                                                                                                                        MEMEnto MARCH 2010
on its new “Créative Technologie” signature. Since its beginnings
90 years ago, the brand has demonstrated the ability to combine
creativity and technological innovation, by constantly daring to
imagine, invent and reinterpret the automobile based on the values
of creativity, boldness and the pursuit of perfection.
                                                                      � C3              � dS3
In unveiling its new identity, Citroën also announced the launch of
the DS line of distinctive models, begining with the Citroën DS3.




                                                                      � C3 Picasso      � Xsara Picasso

                                                                                     SERviCES and                           LE gRouPE
                                                                                     PRoduCtS
                                                                                                                             SERviCES and
                                                                                                                             PRoduCtS




� C4                                       � C4 Picasso                                � grand C4 Picasso                      � C5
  Also available in the C4 coupé version                                                                                         Also available in the Tourer version (station wagon)
                                                                                                                                                                                          28




                                                                                                                                                                                        MEMEnto MARCH 2010
� C6                                       � C8                                        � C-Crosser                             � nemo
                                                                                                                                 Also available in the Ludospace version
                                                                                                                                 (licensed as a car)




� Berlingo                                 � Berlingo First                            � Jumpy                                 � Jumper
  Also available in a commercial version     Also available in the Ludospace version     Also available in a Combi version       Also available in a Combi version
                                             (licensed as a car)                         (licensed as a car)                     (licensed as a car)
           SPECiaL
           ModELS
                � china

                          � C2 China   � C-triomphe           � C-Elysée


                                                                                                                29




                                                                                                              MEMEnto MARCH 2010
� Xsara Picasso China     � C-Quatre   � C-Quatre Sedan       � C5 China


           SPECiaL                              uPCoMing
           ModELS                            ModEL LaunCh
        � Latin america
                          � C4 Sedan                          � C-ZERo (electric vehicle)
                                                                 Launch scheduled for late 2010




                                                            SERviCES and                          LE gRouPE
                                                            PRoduCtS
                                                                                                                             SERviCES and
                                                                                                                             PRoduCtS


EnviRonMEntaL StatiStiCS
Low-EMiSSion vEhiCLES                                                                                hdi diESEL EnginE PRoduCtion
                                                           2009                                      2009                                         1,274,300
                                                                                   Market
                                         PSa PEugEot CitRoën                        share            Total 1998 – 2009                           13,676,300
                                                 registrations*
 Vehicles emitting less
 than 141 g CO2/km                                       1,082,400                  15.9%
                                                                                                                                                                30
                                                                                                     PRoduCtion oF PaRtiCuLatE FiLtER-EQuiPPEd diESEL




                                                                                                                                                              MEMEnto MARCH 2010
 Vehicles emitting less
                                                            831,900                 19.1%
 than 131 g CO2/km                                                                                   vEhiCLES
 Vehicles emitting less
 than 121 g CO2/km                                          673,700                 20.9%            2009                                          518,800

 Vehicles emitting less                                                                              Total 2000 – 2009                            3,513,400
 than 111 g CO2/km                                          265,800                 31.4%


*This data relates to passenger cars only.


* 14-country Europe: France, Italy, Netherlands, United Kingdom, Sweden, Finland, Spain, Portugal,
Austria, Luxembourg, Belgium, Germany, Ireland, Denmark.
FuEL ConSuMPtion and EMiSSionS data – PEugEot ModELS
                                                                                             Consumption*
                                               Fuel   displacement CC horsepower kw   City      highway   Combined   Co2 g/km
Peugeot 107               1.0 e 68 hp           P           998           50          5.5        3.9        4.5       106
                          1.4 hdi 54 hp         d         1,398           40          5.3        3.4        4.1       109
Peugeot 1007              1.4 e 75 hp           P         1,360           54          8.6        5.2        6.5       153
                          1.6 e 110 hp          P         1,587           80          8.6        5.4        6.6       156
                                                                                                                                   31
                          1.4 hdi 70 hp         d         1,398           50          5.6        3.9        4.5       120




                                                                                                                                 MEMEnto MARCH 2010
Peugeot 206+              1.1 e 60 hp           P         1,124           44          8.0        4.5        5.7       135
                          1.4 e 75 hp           P         1,360           55          9.1        4.8        6.3       150
                          1.4 hdi 70 hp         d         1,398           50          5.4        3.5        4.2       110
Peugeot 207 (hatchback)   1.4 vti 95 hp         P         1,397           70          7.9        4.8        5.9       140
                          1.6 HDi 90 hp 99 g    D         1,560           66          4.9        3.2        3.8        99
                          1.6 hdi 90 hp         d         1,560           66          5.6        3.6        4.3       115
Peugeot 308 (hatchback)   1.6 vti 120 hp        P         1,598           88          9.3        5.2        6.7       159
                          1.6 hdi 90 hp         d         1,560           66          5.8        3.8        4.6       120
Peugeot 3008              1.6 vti 120 hp        P         1,598           88          9.8        5.6        7.1       165
                          1.6 hdi PF 110 hp     d         1,560           80          5.9        4.3        4.9       130
Peugeot 5008              1.6 thP 156 hp        P         1,598          115          9.8        5.7        7.1       167
                          1.6 hdi PF 110 hp     d         1,560           80          6.5        4.5        5.3       140


                                                                                               SERviCES and          LE gRouPE
                                                                                               PRoduCtS
                                                                                                                                    SERviCES and
                                                                                                                                    PRoduCtS

                                                                                                                                  Consumption*
                                                                                    Fuel   displacement CC horsepower kw   City      highway   Combined   Co2 g/km

 Peugeot 407                                1.6 hdi PF 110 hp                        d         1,560           80           6.4       4.1        4.9       129
 Peugeot 407 Coupé                          2.0 HDi PF 163 hp                        D         1,997          120           6.9       4.5        5.4       140
                                            2.0 hdi PF 136 hp                        d         1,997          100           7.8       4.8        5.9       156
 Peugeot 4007                               2.2 hdi PF 156 hp                        d         2,179          115           9.2       5.8        7.0       185
 Peugeot 607                                2.0 hdi PF 136 hp                        d         1,997          100           8.1       5.0        6.1       160
                                                                                                                                                                       32
 Peugeot 807                                2.0 HDi PF 120 hp                        D         1,997           88           8.8       5.8        6.9       182




                                                                                                                                                                     MEMEnto MARCH 2010
                                            2.0 hdi PF 136 hp                        d         1,997          100           9.0       6.0        7.1       188
 Peugeot Bipper tepee                       1.4 hdi 70 hp                            d         1,398           50           3.8       5.7        4.5       119
 Peugeot Partner tepee                      1.6 VTi 120 hp                           P         1,598           88           9.6       6.0        7.3       169
                                            1.6 e 110 hp                             P         1,587           80          10.8       6.8        6.2       195
                                            1.6 hdi 90 hp                            d         1,560           66           6.4       4.8        5.3       140
 Peugeot Expert tepee                       1.6 HDi PF 90 hp                         D         1,560           66           8.4       6.6        7.2       194
                                            2.0 hdi PF 120 hp                        d         1,997           88           9.1       6.3        7.2       194


Bold: the best-selling vehicle in its category in France (petrol or diesel version).
Light: vehicle emitting the least CO2 in its category (petrol or diesel version).

* Litres/100 km
FuEL ConSuMPtion and EMiSSionS data – CitRoën ModELS
                                                                                       Consumption*
                                        Fuel   displacement CC horsepower kw    City      highway   Combined   Co2 g/km
Citroën C1           1.0i                P            998           50          5.5         3.9       4.5        106
                     hdi 55              d          1,398           40          5.3         3.4       4.1        109
Citroën C2           1.1i                P          1,124           44          7.5         4.8       5.8        138
                     hdi 70              d          1,398           50          5.3         3.7       4.3        113
Citroën C3 Classic   1.1                 P          1,124           44          7.6         5.0       6.0        140         33
                     hdi 70              d          1,398           50          5.3         3.8       4.4        115




                                                                                                                           MEMEnto MARCH 2010
Citroën C3           1.4 VTi 95          P          1,397           70          7.6         4.8       5.8        134
                     1.4                 P          1,360           54            8           5       6.1        140
                     hdi 90 PF           d          1,560           68          4.7         3.3       3.8         99
Citroën dS3          vti 95              P          1,397           70          7.6         4.8       5.8        134
                     hdi 90 PF           d          1,560           68          4.7         3.3       3.8         99
Citroën C3 Pluriel   1.4                 P          1,360           54          9.1         5.4       6.8        160
                     hdi 70              d          1,398           50          5.7         4.2       4.7        125
Citroën C3 Picasso   vti 95              P          1,397           70          9.1         5.5       6.8        157
                     hdi 90              d          1,560           66          5.6         4.0       4.5        119
Citroën nemo Combi   1.4                 P          1,360           54          8.3         5.6       6.6        155
                     hdi 70              d          1,398           50          5.7         3.8       4.5        119
Citroën Berlingo     VTi 120             P          1,598           88          9.6         9.6       7.3        169
                     1.6 16v             P          1,587           66         10.8         6.8       8.2        195
                     HDi 92 PF           D          1,560           66          6.4         4.8       5.3        140
                     hdi 92              d          1,560           66          7.0         5.0       5.7        149

                                                                                         SERviCES and          LE gRouPE
                                                                                         PRoduCtS
                                                                                                                                     SERviCES and
                                                                                                                                     PRoduCtS

                                                                                                                                   Consumption*
                                                                                    Fuel   displacement CC horsepower kw    City      highway   Combined   Co2 g/km
 Citroën Xsara Picasso                      1.6 16v                                  P          1,587           80          9.5         6.0       7.3        172
                                            hdi 92                                   d          1,560           66          6.4         4.2       5.0        130
 Citroën C4                                 1.4 16v                                  P          1,360           65          8.7         5.2       6.4        153
                                            hdi 92                                   d          1,560           66          5.6         3.7       4.4        115
 Citroën C4 Picasso                         vti 120                                  P          1,598           88         10.0         5.9       7.4        174
                                            HDi 110 PF BMP6                          D          1,560           80          6.4         4.7       5.3        140
                                                                                                                                                                        34
                                            hdi 110 PF                               d          1,560           80          6.9         4.7       5.5        145




                                                                                                                                                                      MEMEnto MARCH 2010
 Citroën C5                                 THP 155                                  P          1,598          115          9.8         5.5       7.1        167
                                            1.8 16v                                  P          1,749           92         10.8         6.2       7.9        188
                                            HDi 110 PF Airdream                      D          1,560           80          6.6         4.6       5.3        140
                                            hdi 110 PF                               d          1,560           80          7.3         4.7       5.6        149
 Citroën C6                                 HDi 173 PF                               D          2,179          125          8.7         5.4       6.6        175
                                            v6 hdi 240 PF                            d          2,993          177         10.2         5.8       7.4        195
 Citroën C8                                 HDi 120                                  D          1,997           88          8.9         5.6       6.8        175
                                            hdi 138 PF                               d          1,997          100          8.7         5.4       6.6        179
 Citroën C-Crosser                          hdi 160 PF                               d          2,179          115          9.2         5.8        7         185


Bold: the best-selling vehicle in its category in France (petrol or diesel version).
Light: vehicle emitting the least CO2 in its category (petrol or diesel version).

* Litres/100 km
EuRo v and EuRo vi diRECtivES FoR PaSSEngER CaRS
diesel (in mg/km)                   Euro v          Euro vi    Petrol LPg/Cng (mg/km)                                           Euro v                    Euro vi
New types                   September 2009   September 2014    New types                                            September 2009             September 2014
All types                     January 2011   September 2015    All types                                                January 2011           September 2015
HC + NOx                              230              170     Nitrogen oxides (NOx)                                                  60                        60
Particulate matter                      5               4.5    Carbon monoxide (CO)                                               1,000                     1,000
Nitrogen oxydes                       180               80     Hydrocarbons (HC)                                                    100                        100       35




                                                                                                                                                                       MEMEnto MARCH 2010
                                                               Particulate matter (PM)                                                 5*                         5*
                                                               Non-methane hydrocarbons (NMHC)                                        68                        68

                                                              * Applies only to vehicles with lean-burn, direct-injection petrol engines (stratified charge engines)




                                                                                                            SERviCES and                             LE gRouPE
                                                                                                            PRoduCtS
                                                                                                SERviCES and
                                                                                                PRoduCtS


Road SaFEty
nEw Euro nCaP Rating SyStEM
                                                                      Model                  year       year    overall rating
The rating system for Euro NCAP tests has changed. Since 2009,                             Launched    tested
vehicles that are tested receive an overall rating that takes into    Peugeot 5008           2009      2009        HHHHH

account protection of adults, pedestrians and children, as well as    Citroën dS3            2009      2009        HHHHH
the installation of on-board safety equipment.                        Peugeot 3008           2009      2009        HHHHH           36




                                                                                                                                 MEMEnto MARCH 2010
For the Citroën C5 and C4 Picasso and the Peugeot 308 and 308cc,      Citroën C3 Picasso     2009      2009        HHHH

which had already been tested under the previous rating scheme,       Citroën C3             2009      2009        HHHH

Euro NCAP based its findings on test results published in previous    Citroën C5             2008      2008        HHHHH
years while also taking into account the integration of electronic    Peugeot 308 CC         2008      2008        HHHHH
stability and speed limitation systems, which are included in the     Peugeot 308            2007      2007        HHHHH
programme’s new protocol.                                             Citroën                2006      2006        HHHHH
                                                                      grand C4 Picasso

                                                                     Source: Euro NCAP.
PREviouS Euro nCaP Rating SyStEM                                                                EMERgEnCy CaLL SyStEM
 Model                           year             year          adult Pedestrian        Child                                     total end-2007* total end-2008* total end-2009*
                               Launched          tested                 Rating                   Peugeot and Citroën
 Citroën Berlingo                                                                                vehicles equipped with
                                   2008           2008          HHHH            HH      HHHH
                                                                                                 the Premium emergency                   433,390                 546,000                627,000
 (Peugeot Partner*)
 Peugeot 207 CC                    2007           2007         HHHHH            HH               call system**
                                                                                                 Calls made to
 Peugeot 207                       2006           2006         HHHHH           HHH      HHHH
                                                                                                 emergency services                          1,840                  2,700                  3,300
 Citroën C6                        2006           2005         HHHHH          HHHH      HHHH     Countries in which the                   France                 France                  France
 Peugeot Coupé 407                 2005           2005         HHHHH            HH      HHHH     Premium emergency call                 Germany                Germany                 Germany              37
                                                                                                 service is available                        Italy                  Italy                   Italy




                                                                                                                                                                                                          MEMEnto MARCH 2010
 Citroën C1                        2005           2005
 (Peugeot 107*)                                                 HHHH            HH      HHHH                                             Belgium                Belgium                 Belgium
                                                                                                                                     Luxembourg             Luxembourg              Luxembourg
 Peugeot 1007                      2005           2005         HHHHH            HH      HHH
                                                                                                                                           Spain                  Spain                    Spain
 Citroën C4                        2004           2004         HHHHH           HHH      HHHH                                         Netherlands            Netherlands             Netherlands
 Peugeot 407                       2004           2004         HHHHH            HH      HHHH                                                                                            Portugal
                                                                                                                                                                                         Austria
 Citroën C2                        2003           2003          HHHH            HH      HHH                                                                                          Switzerland
 Citroën C3 Pluriel                2003           2003          HHHH            HH
                                                                                                 There are currently 120,000 other Peugeot and Citroën vehicles equipped
 Peugeot 807                       2002           2003         HHHHH             H               with the standard emergency call system (Europe's 112 single emergency call
 (Citroën C8*)
                                                                                                 number) in European countries where the premium service is not available. Nearly
 Citroën C3 Classic                2002           2003          HHHH            HH               750,000 Peugeot and Citroën vehicles equipped with the emergency call system
 Peugeot 607                       2000           2002          HHHH             H               are on the road in Europe.
 Citroën Xsara                     2000           2001          HHHH            HH              *Since the service was introduced in January 2003.
 Picasso
                                                                                                ** In the ten countries where the Premium e-call service is available, the vehicle automatically alerts
Occupant protection rated out of 5 stars. Pedestrian protection rated out of 4 stars.           a dedicated call centre (run by Inter Mutuelles Assistance – IMA). After confirmation the centre
* Vehicles in parentheses have the same technical specifications.                               forwards the information to the emergency service covering the area.
Source: Euro NCAP                                                                               In other European countries the vehicle system calls 112, the European emergency number.


                                                                                                                                             SERviCES and                             LE gRouPE
                                                                                                                                             PRoduCtS
                                                                                                          SERviCES and
                                                                                                          PRoduCtS


ConnECtEd SERviCES                                                       Mu By PEugEot
                                                                         ■A new lifestyle vehicle rental programme using a pre-paid card that
Thanks to the emergency call system, PSA Peugeot Citroën                  can be topped up with mobility units. As and when needed, holders
has been the European market leader in onboard telematics services        of a Mu by Peugeot card can rent a vehicle, scooter or accessories
since 2003, and is currently extending its portfolio with a wide range    (like baby seats or roof racks) at preferential rates. In the near
of connected services.                                                    future, cardholders will also be able to rent electric vehicles like the
                                                                          Peugeot iOn.
thE onBoaRd autonoMouS tELEMatiCS BoX (atB)                                                                                                            38
                                                                         ■   Deployed in Paris in late 2009 and in other leading European cities




                                                                                                                                                     MEMEnto MARCH 2010
■ Dedicated solely to a vehicle’s onboard telematics, the ATB
                                                                             in 2010.
  is equipped with an embedded SIM card that enables drivers
  to connect to the emergency call and location-aware assistance         ■   To find out more, please visit www.mu.peugeot.fr
  systems without having to purchase an integrated navigation, radio
                                                                         CitRoën SEnd-to-CaR
  and telephone system.
                                                                         ■ An innovative travel support service introduced in partnership with
■   The partnership with the P&T Luxembourg phone company will             Google. Using Google Maps, drivers can plot their itineraries on their
    enable access throughout the 27-country European Union.                computer, then send them to their NaviDrive 3D system at the touch
■   Scheduled for launch in early 2010.                                    of a button.
                                                                         ■   Available in France, Italy and Germany.
                                                                         ■   To find out more, please visit sendtocar.citroen.fr
                             39




                           MEMEnto MARCH 2010
SERviCES and   LE gRouPE
PRoduCtS
�   SALES
     42                                   46
     Worldwide Sales                      Priority Growth Regions
43   Distribution Networks           46   Russia
43   Worldwide Sales by Region       46   China
43   Worldwide Car and Light         47   Brazil
     Commercial Vehicle Sales        47   Argentina
44   Worldwide Sales by Model        48   Latin America                   41
44   PSA Peugeot Citroën Worldwide




                                                                        MEMENTO MARCH 2010
     Sales by Region
                                          48
                                        Market Share
     45                              48 The Global Car and Light
   Europe                               Commercial Vehicle Market
45 30-Country Europe                 49 Market Share in the
45 Five European Countries              30-Country Europe
                                     49 The Group’s Worldwide Ranking
                                        Compared with the Competition




        SALES
                                          SALES



WORLdWidE SALES
(sales by region)
                                                  41,000 units
                                                  RuSSiA

                                2,133,000 units
                                EuROPE                 272,000 units     42




                                                                       MEMENTO MARCH 2010
                                                       ChiNA




                232,000 units
                LATiN AMERiCA
diSTRibuTiON NETWORkS                                                WORLdWidE CAR ANd LiGhT COMMERCiAL VEhiCLE SALES
In total, the Group proprietary networks comprise around             units                     2008        2009    % Change
440 dealerships. Including the independent dealers, the Peugeot      Total unit sales      3,260,400   3,188,000     -2.2%
brand has 10,000 authorised dealerships and/or repair shops around   Of which Peugeot      1,904,100   1,841,500      -3.3%
the world and the Citroën brand 8,000.                               Of which Citroën      1,356,300   1,346,400      -0.7%

WORLdWidE SALES by REGiON                                            Of which cars         2,803,900   2,867,200      -2.3%
(2009)                                                               Of which LCVs          456,500     320,700      -29.7%     43




                                                                                                                              MEMENTO MARCH 2010
                                      41.4%
                                                                     Peugeot
                                      Rest of Europe
      25.5%                                                          Cars and LCVs         1,904,100   1,841,500      -3.3%
       France                                                        Cars                  1,671,500   1,676,600       0.3%
                                      33.1%
                                      Rest of the World              LCVs                    232,600     164,900     -29.1%

                                                                     Citroën
                                                                     Cars and LCVs         1,356,300   1,346,400      -0.7%
                                                                     Cars                  1,132,400   1,190,600      5.1%
                                                                     LCVs                   223,900     155,800      -30.4%




                                                                       SALES
                                                                           SALES


WORLdWidE SALES by MOdEL                                                 PSA PEuGEOT CiTROëN WORLdWidE SALES by REGiON
Peugeot Models   unit sales 2009     Citroën Models    unit sales 2009   Country or region         2008        2009    % Change
107                     119,000                   C1          117,000    Europe                2,231,000   2,133,000      -4.4%
1007                      5,000                   C2           51,000    Russia                  59,000      41,000      -31.6%
206                     371,000                   C3          227,000    Latin America          263,000     232,000      -11.8%
207                     410,000          C3 Picasso            86,000    China                  179,000     272,000      52.0%
307                      94,000                   ZX           75,000    CKD units              309,000     342,000      10.8%      44




                                                                                                                                  MEMENTO MARCH 2010
308                     251,000       Xsara Picasso            54,000    Rest of the world      219,000     168,000      -23.3%
3008                     59,000                   C4          218,000    Worldwide total       3,260,000   3,188,000     -2.2%
5008                     14,000          C4 Picasso           144,000
405                     235,000              Xantia            12,000
407                      40,000                   C5           88,000
607                       2,000                   C6            2,000
807                       7,000                   C8            6,000
4007                      9,000          C-Crosser             10,000
bipper                   34,000              Nemo              43,000
Partner                 133,000            berlingo           160,000
Expert                   24,000    Jumpy (dispatch)            23,000
boxer                    32,000      Jumper (Relay)            30,000

In 2009, Peugeot Scooters sold 98,000 scooters.
     EuROPE
     REGiSTRATiONS iN ThE 30-COuNTRy EuROPE*                                                               REGiSTRATiONS iN FiVE EuROPEAN COuNTRiES*
                                          2008                         2009                                                                      2008                           2009
                                        units Market                 unitsMarket      %                                                       units  Market                 units  Market       %
                                               share                        share Change                                                              share                          share Change
      Peugeot                     1,207,600     7.1%           1,153,500     7.2% -4.5%                     Peugeot                        894,000     7.4%               921,000     7.5%     3%
      Citroën                     1,071,800          6.3%      1,038,500          6.5%        -3.1%         Citroën                        815,000          6.8%          840,000       6.9%        3%
                                                                                                                                                                                                            45
      PSA Peugeot Citroën         2,279,400        13.5%       2,192,000        13.7%         -3.8%         PSA Peugeot Citroën          1,710,000        14.3%       1,762,000        14.4%        3%




                                                                                                                                                                                                          MEMENTO MARCH 2010
      Total market              16,907,400          100% 16,003,100              100%         -5.3%         Total market               11,977,000          100% 12,212,000              100%       2%

     *30-country Europe: European Union + Croatia, Iceland, Norway and Switzerland.                        *Five-country Europe: France, Germany, Italy, Spain, United Kingdom.


     ThE EuROPEAN CAR ANd LiGhT COMMERCiAL VEhiCLE                                                         ThE CAR ANd LiGhT COMMERCiAL VEhiCLE MARkET iN ThE
     MARkET (30-COuNTRy EuROPE) (in millions of vehicles)                                                  FiVE-COuNTRy EuROPE* (in millions of vehicles)
20                                                                                                    15
19                                                                                                    14     13.22            13.31                      13.13    13.15    13.27    13.28
      18.11                                                                  18.37                                    12.94            12.98 12.83
                                                                   18.04
                17.79 17.71                       17.66   17.71                                       13
18                                                                                                                                                                                          11.98 11.97
                                 17.28 17.17
                                                                                      16.87           12
17
                                                                                                16    11
16
                                                                                                      10
15                                                                                                     9
      1999      2000    2001     2002     2003    2004      2005    2006     2007     2008     2009         1999      2000    2001     2002     2003     2004      2005    2006     2007    2008   2009


                                                                                                              SALES
                                                                                              SALES



      PRiORiTy GROWTh REGiONS
      REGiSTRATiONS iN RuSSiA                                                              CAR SALES iN ChiNA
                                          2008                  2009                                                             2008                   2009
                                       units  Market        units  Market      %                                             units   Market          units Market       %
                                               share                 share Change                                                     share                  share Change
       Peugeot                      48,100     1.7%      29,700     2.0% -38.1%             Peugeot                        77,200     1.3%      111,600     1.3%    44.6%
       Citroën                      12,200     0.4%      12,400       0.8%    1.2%          Citroën                       102,100     1.8%      160,600       1.9%    57.4%
                                                                                                                                                                                46
       PSA Peugeot Citroën          60,300     2.1%      42,100       2.9%   -30.2%         PSA Peugeot Citroën           179,200     3.1%      272,200       3.2%    51.9%




                                                                                                                                                                              MEMENTO MARCH 2010
       Total market               2,904,000    100%    1,466,000      100%   -49.5%         Total market               5,695,100     100%     8,618,200       100%    51.3%



      ThE RuSSiAN CAR ANd LiGhT COMMERCiAL VEhiCLE MARkET                                  ThE ChiNESE CAR MARkET
      (in millions of vehicles)                                                            (in millions of vehicles)
3,0                                                                                   10                                                                              8.62
                                                         2.57
                                                                    2.92               8
2,5
                                                                                                                                                       5.27    5.33
                                                                                       6                                                      4.24
                                               1.88
2,0                                                                                                                                  3.19
                                     1.55                                              4                                     2.56
                        1.42                                                   1.46                                2.19
1,5        1.23                                                                                         1.26
                                                                                       2      0.73

1,0                                                                                    0
          2003          2004         2005      2006      2007        2008     2009            2001      2002       2003      2004    2005     2006     2007    2008   2009
      REGiSTRATiONS iN bRAZiL                                                                   REGiSTRATiONS iN ARGENTiNA
                                          2008                       2009                                                           2008                          2009
                                      units Market
                                               share            units Market Change
                                                                          share
                                                                                    %                                                   Market
                                                                                                                                    unitsshare               units   Market      %
                                                                                                                                                                       share Change
       Peugeot                      82,700     3.1%           81,900     2.7%   -1.0%               Peugeot                   59,400    10.3%              45,800     9.3% -23.0%
       Citroën                      68,300      2.6%          69,300     2.3%         1.5%          Citroën                   22,300         3.9%          20,300     4.1%          -8.8%
                                                                                                                                                                                               47
       PSA Peugeot Citroën         151,000      5.6%      151,200        5.0%         0.1%          PSA Peugeot Citroën       81,700         14.2%         66,100    13.4%      -19.1%




                                                                                                                                                                                             MEMENTO MARCH 2010
       Total market               2,676,000     100%    3,007,000       100%         12.4%          Total market             576,000         100%      494,000        100%     -14.2%



      ThE bRAZiLiAN CAR ANd LiGhT COMMERCiAL VEhiCLE MARkET                                     ThE ARGENTiNE CAR ANd LiGhT COMMERCiAL VEhiCLE MARkET
      (in millions of vehicles)                                                                 (in thousands of vehicles)
3.0                                                                                           600
                                                                              2.67                                                                                                    494
                                                                                        3                                                                                    576
                                                                       2.35                   500                                                            417
2.5                                                                                                   383                                            361             534
                                                                                              400             329
                                                               1.83                                                                           269
2.0                                                                                           300                    193
                          1.52                         1.62
                 1.42             1.41          1.48                                          200                                     134
                                         1.35                                                                                 94
1.5      1.20
                                                                                              100
1.0                                                                                             0
        1999     2000    2001     2002   2003   2004   2005     2006   2007   2008     2009          1999     2000   2001    2002     2003   2004    2005    2006    2007    2008     2009



                                                                                                      SALES
                                                                                                         SALES



                                                                                                      MARkET ShARE
    REGiSTRATiONS iN LATiN AMERiCA*                                                                   ThE GLObAL CAR ANd LiGhT COMMERCiAL VEhiCLE MARkET
                                          2008                              2009                       Country or region                             2008               2009           % Change
                                      units Market
                                               share                   units Market Change
                                                                                 share
                                                                                          %
                                                                                                       Total world                            65,765,000         63,705,000               -3.1%
     Peugeot                       161,000     3.6%                 139,000     3.1% -13.8%            30-country Europe*                     16,907,000         16,003,000               -5.3%
     Citroën                           95,000        2.1%            92,000         2.1%      -3.5%    Russia                                  2,904,000          1,466,000              -49.5%     48
     PSA Peugeot Citroën           256,000           5.7%           230,000         5.2%     -10.0%    Latin America                           4,512,000          4,423,000               -2.0%




                                                                                                                                                                                                  MEMENTO MARCH 2010
     Total market                4,512,000          100%        4,423,000           100%     -2.0%     Japan                                   4,994,000          4,710,000               -8.6%
    * Latin America = Brazil, Argentina, Chile and Mexico.                                             United States                          13,247,000         10,439,000              -21.2%

    ThE LATiN AMERiCAN CAR ANd LiGhT COMMERCiAL VEhiCLE                                               *30-country Europe: European Union + Croatia, Iceland, Norway and Switzerland.
    MARkET
    (in millions of vehicles)
5
                                                                                      4.51    4.42
                                                                              4.2
4                                                                    3.58
                                                             3.29
                                                  2.98
3              2.71    2.71     2.59     2.56
     2.35

2
    1999       2000    2001     2002     2003     2004       2005    2006     2007    2008    2009
MARkET ShARE iN ThE 30-COuNTRy EuROPE                  ThE GROuP’S WORLdWidE RANkiNG COMPAREd WiTh ThE
                                                       COMPETiTiON (PASSENGER CARS ANd LiGhT COMMERCiAL
                Manufacturer            2008    2009
                                                       VEhiCLES)
1                  VAG              19.5%      20.2%
                                                                       Manufacturer          2008        2009
2           PSA Peugeot Citroën     13.5%      13.7%
                                                       1                 Toyota          8,449,800   7,420,300
3                  Ford             10.1%      10.4%
                                                       2                  VAG            5,969,000   6,307,100     49
4                 Renault               9.4%    9.8%




                                                                                                                 MEMENTO MARCH 2010
                                                       3                   GM            7,461,500   6,082,600
5                   Fiat                8.9%    9.2%
                                                       4                 Hyundai         4,299,100   5,108,200
6                   GM                  9.3%    8.5%
                                                       5                  Ford           5,140,500   4,780,100
7                 Daimler               5.7%    5.1%
                                                       6                 Honda           3,721,400   3,355,500
                                                       7           PSA Peugeot Citroën   3,200,100   3,188,000




                                                           SALES
�   R&D, Design anD
    PRoDuction
                     52                        57
                      R&D and Design           Manufacturing
                  52 R&D Centres            57 Worldwide Production
                  52 Industrial Platforms   57 Production by Region
                  52 Key Figures            58 Worldwide Production
                                               by Model
                     53                     59 16 Automobile Plants
                                            60 15 Mechanical Component
                                                                           51




                                                                         MeMento MARCH 2010
                     Concept Cars
                                               Plants and Foundries
                                            60 Replacement Parts
                     56
                     Plant Locations
                                               61
                                               Cooperative Ventures


                                               64
                                               Purchasing




R&D, Design anD
PRoDuCtion
                                                    R&D, Design anD
                                                    PRoDuCtion


R&D anD Design
R&D CentRes                                                           PLatfoRMs
•	4 technical centres in France: Vélizy, Sochaux-Belchamp,            •	3 vehicle bases
  La Garenne, Carrières-sous-Poissy                                   •	2 platforms in cooperation with Fiat (light commercial vehicles and
•	Dedicated design teams for local cars in China and Brazil             MPVs)
•	 2 test centres in Belchamp and La Ferté-Vidame, France             •	1 platform in cooperation with Toyota (entry-level compacts)            52




                                                                                                                                              MeMento MARCH 2010
                                                                      •	1 platform in cooperation with Mitsubishi (SUVs)
Design
•	2 design centres: ADN in Vélizy, France, and CTC in Shanghai,       •	1 platform in cooperation with Fiat and Tofas (light commercial
  China                                                                 vehicles).

                                                                      Key figuRes
                                                                       	
                                                                      • E2.1 billion allocated to R&D in the Automobile Division in 2009,
                                                                         representing 5.6% of Division revenue.
                                                                      •	17,000 employees.
ConCePt CaRs
anD teChnoLogy
DeMonstRatoRs at the
2010 geneVa auto show

Concept cars and technology             � Peugeot sR1                                     � 5 by Peugeot                                     53
demonstrators are both intended




                                                                                                                                           MeMento MARCH 2010
                                       The Peugeot SR1 concept car embodies the          The 5 by Peugeot concept car heralds the
to give a tantalising glimpse of the   strongest, most extreme and purest expression     brand’s ambitions in the status-affirming
future of motoring while stirring      of the Peugeot Style of tomorrow.                 executive saloon segment.
                                       Muscular yet balanced and sensual, with an        Its pure, elegant lines blend seamlessly with
the imagination. Designed to be
                                       exclusive high-tech interior, the dream car       understated technological details to create
presented during international         explores and reinterprets the theme of the        styling that is at once timeless, exclusive and
auto shows, these one-of-a-            “Grand Touring Car”. The use of HYbrid4           totally contemporary.
kind vehicles, which are often         technology – 230 kW (313 bhp) engine,             Under the skin is Peugeot’s Hybrid4
forerunners of production models,      emissions of only 119g/km of CO2 (0 in electric   technology, whose 147 kW (200 bhp) engine,
offer a compelling demonstration       mode), all-wheel drive and steering – enables     all-wheel drive and CO2 emissions of just
of each brand’s expertise,             the Peugeot SR1 to deliver a driving experience   99g/km (0 in electric mode) help to deliver
                                       in keeping with its dramatic styling, the ideal   an exceptional driving experience that is also
creativity and values.
                                       blend of excitement and efficiency.               easy on the environment.

                                         R&D, Design anD
                                         PRoDuCtion
                                                   R&D, Design anD
                                                   PRoDuCtion




                                                                                                                                                      54




                                                                                                                                                    MeMento MARCH 2010
 � Peugeot BB1                                    � Peugeot hybrid3 evolution                    � Citroën ReVoLte

Just 2.5 metres long, this all-electric,         Thanks to its innovative Hybrid3 technology,   An ultra-chic city compact, the REVOLTE is a
environmentally friendly four-seater has         this three-wheel drive scooter is at once:     boldly designed three-seater with a remarkable
reinvented every aspect of the automobile,       •	practical and safe,                          on-board combination of smart technology
from architecture, styling and interior design   •	high performance (36 kW/49 bhp), thanks      and luxury features. The ZEV demonstrator is
to drivability and networking electronics.         to its 30 kW (41 bhp) supercharged petrol    equipped with a rechargeable hybrid drivetrain
                                                   engine driving the rear wheel, plus a 3 kW   that facilitates priority use of the all-electric
                                                   electric motor in each of the front wheels   mode, which guarantees zero CO2 emissions,
                                                   (2x3 kW = 8 bhp),                            low noise intrusion and a very pleasant driving
                                                 •	environmentally friendly, with fuel          experience.
                                                   consumption of 2 litres/100 km and CO2
                                                   emissions of 48g/km in the combined cycle
                                                   (0 in electric mode).
                                                                                                                                                    55




                                                                                                                                                  MeMento MARCH 2010
 � Citroën Ds3 Racing                              � Citroën Ds high-Rider                          � the Citroën suRVoLt

The Citroën DS3 Racing is decked out in full      The DS High-Rider concept offers a               The SURVOLT further extends Citroën’s
racing regalia, including carbon fibre interior   contemporary vision of automotive excitement,    outside-the-box exploration of upscale
fittings and body trim and special equipment      built around the idea of delivering the most     electric vehicles initiated with the REVOLT.
developed for competition motorsports.            performance in the smallest package. It points   The concept breaks away from the herd with
The 1.6-litre engine delivers 200 bhp.            to new ways of using and experiencing the        a radically different vision of tomorrow’s
                                                  automobile, while showcasing an innovative       EV, seamlessly melding the glamour and
                                                  technological approach, based on a full-hybrid   extravagance of high fashion and the
                                                  diesel powertrain.                               excitement of competition motor sports.




                                                    R&D, Design anD
                                                    PRoDuCtion
                                                            R&D, Design anD
                                                            PRoDuCtion


PLant LoCations                                 Douvrin*
                                                         Hordain (Sevelnord*)
                                               Valenciennes Charleville-Mézières
  Automobile manufacturing plants                                    Trémery
                                             Caen                     Metz
  Mechanical component plants                        Paris Vesoul Mulhouse
  and foundries
                                                                                        Russia
                                        Rennes               Sochaux Hérimoncourt       Kaluga*
  Cooperative ventures                                          Sept-Fons        sLoVaKia
* Joint ventures                                                                 Trnava
                                                                                         tuRKey     Xiangfan*        56
                                                                                         Bursa    China




                                                                                                                   MeMento MARCH 2010
                                                                                                          Wuhan*




                                                                      Saint-Ouen
                                                                             Aulnay
                                                                 Poissy      sous-Bois
                                          BRaZiL
                                               Porto Real

                                    Jeppener
                                           Buenos Aires
                                      aRgentina
  Automobile manufacturing plants
* Joint ventures
                                                                          ManufaCtuRing
                                                                          woRLDwiDe PRoDuCtion
                                                                                                      2008        2009   % Change
                                                                          Peugeot                1,947,900   1,739,400    -10.70%
                                                                          Citroën                1,377,500   1,302,900     -5.42%
                                                                          PSA Peugeot Citroën    3,325,400   3,042,400     -8.51%
                                                                                                                                      57




                                                                                                                                    MeMento MARCH 2010
                                                                          PRoDuCtion By Region
                                 CZeCh
                              RePuBLiC
                                      Kolín* sLoVaKia
                                             Trnava                                     10%                     82.6%
                                                                                          asia                  europe

                                                                                        7.4%
      Vigo                                                                      Latin america
             sPain
             Madrid
                                    itaLy
 Mangualde                          Val di Sangro
PoRtugaL                            (Sevelsud*)




                                                        R&D, Design anD
                                                        PRoDuCtion
                                                 R&D, Design anD
                                                 PRoDuCtion

woRLDwiDe PRoDuCtion By MoDeL
Peugeot           Launched     2009 Production   total production    Citroën                            Launched         2009 Production           total production
                                                          to 2009                                                                                           to 2009
107               June 2005           116,100            465,100     C1                                 June 2005                   116,100                   448,900
1007              April 2005            4,800             49,200     C2                         September 2003                        49,100                  651,200
206          September 1998           364,800          6,755,500     C3                               March 2002                    325,300                 2,371,100
207               April 2006          386,400          1,730,800     Ds3                            January 2010                       1,500                     1,500
307               April 2001           84,300          3,522,200     C4                          November 2004                      341,000                 1,743,800      58




                                                                                                                                                                         MeMento MARCH 2010
308          September 2007           233,800            643,500     Xsara                      September 1997                        53,300                3,372,600
3008              April 2009           64,700             64,700     C5                               March 2001                      82,900                  907,700
5008           October 2009            21,900             21,900     C6                                 May 2006                       1,000                    19,700
407               April 2004           33,300            831,300     C8                                 May 2002                       5,300                  132,500
607                May 2000               900            168,500     C-Crosser                           July 2007                     5,000                    29,200
807               June 2002             6,200            173,100     nemo                           January 2008                      42,000                    78,000
4007               July 2007            4,500             30,300     Berlingo                   September 1996                      147,600                 2,110,100
Bipper         January 2008            32,300             65,100     Jumpy (Dispatch)           September 1995                        19,600                  383,800
Partner            July 1996          120,500          1,627,700     Jumper (Relay)                February 1994                      25,000                  596,300
expert         October 1995            18,900            415,500
                                                                    Production figures take into account all versions, restyled models and other variations of a given
Boxer          February 1994           25,600            673,200    vehicle. For example, the C4 Picasso and the Grand C4 Picasso are included in C4 production
                                                                    figures.
RCZ               April 2010              100                100
16 autoMoBiLe PLants
 Plants                                               Models Produced 31 December 2009                                                                              2009 Production
 aulnay (France)                                      C3 Classic, C3                                                                                                     218,700
 Mulhouse (France)                                    206 +, 308, C4                                                                                                     281,500
 Poissy (France)                                      207, 207 SW, New C3, DS3                                                                                           174,600
 Rennes (France)                                      C5, C5 Tourer, C6, 407, 407 coupé, 407 SW, 407 break, Xsara Picasso, 607, C6                                       120,600
 sochaux (France)                                     308 sedan, 308 SW,308 CC, 3008, 5008                                                                               275,000
 Madrid (Spain)                                       207, 207 CC, C3, C3 Pluriel                                                                                        127,800        59
 Vigo (Spain)                                         C4 Picasso, Grand C4 Picasso, Xsara Picasso, Berlingo, Partner                                                     384,900




                                                                                                                                                                                      MeMento MARCH 2010
 Mangualde (Portugal)                                 Partner, Berlingo                                                                                                   34,500
 trnava (Slovakia)                                    207, C3 Picasso                                                                                                    204,100
 Buenos aires (Argentina)                             206 Generation, 207 Compact, 307 (hatchback and notchback), C4 (hatchback and notchback), Partner, Berlingo         85,300
 Porto Real (Brazil)                                  207 Mercosur (berline, SW and Passion), C3, Xsara Picasso                                                          111,200
 sevelnord * (France)                                 807, C8, Expert, Jumpy                                                                                              50,400
 sevelsud * (Italy)                                   Boxer, Jumper                                                                                                       47,400
 Bursa * (Turkey) - KARSAN                            Partner, Berlingo                                                                                                    7,800
 Bursa * (Turkey) - TOFAS                             Bipper, Nemo                                                                                                        74,200
 Kolin * (Czech Republic)                             C1, 107                                                                                                            232,100
                                                      207 (hatchback and notchback), 307(hatchback and notchback), C2 China, C-Quatre (hatchback and notchback),
 wuhan * (China)                                                                                                                                                        172,600
                                                      C-Triomphe, C-Elysée (hatchback and notchback), Xsara Picasso China, 408
 okazaki** (Japan)                                    4007, C-Crosser                                                                                                      9,600
* Joint or cooperative ventures. ** The Okazaki plant belongs to Mitsubishi Motors Corporation.



                                                                             R&D, Design anD
                                                                             PRoDuCtion
                                                               R&D, Design anD
                                                               PRoDuCtion

15 MeChaniCaL CoMPonent PLants anD founDRies,                                    RePLaCeMent PaRts
of whiCh 12 in fRanCe (located on 14 sites, of which 11 in France)               12 replacement part warehouses manage 230,000 items.
 sites                             fabrication                                   They represent over one million square metres of storage space:
                                   Wheels, axles, suspension systems,
 Caen (France)                                                                   - Koper (Slovenia)           - Tile Hill (UK)
                                   transmissions
 Charleville (France)              Aluminium and iron castings                   - Melun (France)             - Vesoul (France)
 Douvrin*,                         Petrol and diesel engines
 Française de Mécanique (France)                                                 - Moscow (Russia)            - Barueri (Brazil)
 hérimoncourt (France)             Engines and gearboxes                                                                                             60
                                                                                 - Pinto (Spain)              - Natolin (Poland)




                                                                                                                                                   MeMento MARCH 2010
 Metz (France)                     Gearboxes
 Mulhouse Mechanical                                                             - Pregnana (Italy)           - Pacheco (Argentina)
 Components Plant (France)         Wheels, axles, suspension systems
 Mulhouse Metallurgical            Aluminium pressure castings, forged steel
                                                                                 - Spillern (Austria)         - Rieste (Germany)
 Plant (France)                    components and tooling
 saint-ouen (France)               Stampings, body in white
 sept-fons (France)                Iron castings
 sochaux Mechanical                Shock absorbers, wheels, axles, suspension
 Components Plant (France)         systems
 trémery (France)                  Petrol and diesel engines
 Valenciennes (France)             Gearboxes
                                   HDi diesel engines; flex-fuel and petrol
 Jeppener (Argentina)              engines; wheels, axles, suspension systems
 Porto Real (Brazil)               Flex-fuel and gasoline engines
                                   Petrol engines; gearboxes; wheels, axles,
 Xiangfan* (China)                 suspension systems
* Joint ventures
CooPeRatiVe VentuRes
> BMw                                                                     > fiat
■ Cooperating on petrol engines since 2006                                ■ Cooperating on light commercial vehicles and MPVs since 1978
■   in all, more than 1.3 million engines produced                        ■   in all, 5.7 million vehicles produced
■   Milestones:                                                           ■   Milestones:
                                                                                                                                                    61
    •	2002: PSA Peugeot Citroën and BMW Group sign a cooperation              •	1978: PSA and Fiat create Sevel S.p.A. to jointly manufacture




                                                                                                                                                  MeMento MARCH 2010
      agreement to jointly develop and produce a new family of small            a light commercial vehicle.
      1.4 and 1.6-litre petrol engines.                                       •	1981: Production begins of the Fiat Ducato, Peugeot J5 and
    •	2006: Market launch of the first Peugeot and Citroën vehicles             Citroën C25 (Sevelsud).
      powered by the 1.6-litre engines.
                                                                              •	1988: The light commercial vehicle agreement is extended and
    •	2007: Market launch of the first Peugeot and Citroën vehicles             a new agreement is signed to design and produce a multi-purpose
      powered by the 1.4-litre engines.                                         vehicle.
    •	May 2009: For the third consecutive year, the 1.6–litre TGDi
                                                                              •	1993: Production begins of the Citroën Relay, Peugeot Boxer and
      engine (175 hp) was voted International Engine of the Year in the
                                                                                Fiat Ducato (Sevelsud).
      1.4-litre to 1.8-litre category.
                                                                              •	1994: The new Sevelnord production plant is inaugurated in
    •	in 2010, almost 75% of all Peugeot and Citroën models will
                                                                                Valenciennes.
      feature these 1.6-litre and 1.4-litre petrol engines


                                                        R&D, Design anD
                                                        PRoDuCtion
                                                        R&D, Design anD
                                                        PRoDuCtion

    •	1995: Production begins of the Peugeot Expert, Citroën Dispatch      > foRD
      and Fiat Scudo (Sevelnord).                                          ■ Cooperating on diesel engines since 1998
    •	2006: Renewal of the light commercial vehicle (Sevelsud) and         ■   in all, nearly 14 million hDi engines produced
      compact commercial vehicle (Sevelnord) lineups.
                                                                           ■   Milestones:
    •	2006: Fiat and PSA Peugeot Citroën sign a new cooperation
                                                                               •	1998: A cooperation agreement is signed to jointly develop the
      agreement to assemble a PSA Peugeot Citroën gearbox at the Fiat
                                                                                 new HDi family of diesel engines.
      Auto plant in Cordoba, Argentina, starting in 2007.                                                                                               62
                                                                               •	2001: Launch of the DV4 engine.




                                                                                                                                                      MeMento MARCH 2010
> fiat anD tofas                                                               •	2003: The third phase of the cooperative agreement culminates in
■ Cooperating on light commercial vehicles since 2005                            the unveiling of the 2.7-litre V6 engine.
■   in all, 143,100 Peugeot and Citroën vehicles produced                      •	2003: Presentation of the second-generation DV6 and DW10
■   Milestones:                                                                  engines.
    •	2005: PSA Peugeot Citroën, Fiat and Tofas agree to develop small         •	2004: Ford Motor Company and PSA Peugeot Citroën announce
      entry-level light commercial vehicles at the Tofas plant in Bursa,         plans to increase production of the 1.4, 1.6 and 2.0-litre diesels
      Turkey.                                                                    developed by their cooperative venture.
    •	2007: The Tofas plant in Bursa, Turkey, inaugurates the new              •	2005: The fourth phase of the cooperative agreement begins,
      production line for the compact economy van developed in                   covering the joint production of diesel 2.2-litre engines for cars
      cooperation by PSA Peugeot Citroën, Fiat and Tofas. Presentation           and commercial vehicles.
      of the Peugeot Bipper and Citroën Nemo, which will be marketed
      in 2008.
    •	2006: PSA Peugeot Citroën and Ford are the world’s leading              •	2009: Agreement signed to develop an electric vehicle for Europe,
      manufacturers of diesel engines.                                          based on the Japanese version of MMC’s i-MIEV. Production
    •	2009: Launch of the new family of Euro V-compliant engines.               start-up is scheduled for October 2010, for a market launch
                                                                                at year-end.
> MitsuBishi
                                                                          > RenauLt
■ Cooperating on suVs and now electric vehicles since 2005
                                                                          ■ Cooperating on engines and mechanical sub-assemblies
■   60,000 Peugeot and Citroën suVs produced in all                         since 1966                                                                63




                                                                                                                                                    MeMento MARCH 2010
■   Milestones:                                                           ■   Milestones:
    •	2005: Mitsubishi and PSA Peugeot Citroën sign a cooperation             •	1966: First memorandum of understanding between Peugeot and
      agreement to produce new SUVs.                                            Renault to co-produce mechanical sub-assemblies
    •	2007: The Citroën C-Crosser and Peugeot 4007 are unveiled at            •	1969: Creation of Française de Mécanique in Douvrin, which is
      the Geneva Motor Show, for market launch in the summer.                   today one of the world’s largest engine plants, producing nearly
    •	2008: Cooperation project to work on electric powertrains.                6,000 engines a day.
    •	2008: First foundation stone laid at the Kaluga plant in Russia,        •	1992: PSA Peugeot Citroën and Renault sign a cooperation
      held 70% by PSA Peugeot Citroën and 30% by Mitsubishi Motors              agreement to develop and produce a new family of automatic
      Corporation.                                                              gearboxes.




                                                        R&D, Design anD
                                                        PRoDuCtion
                                                         R&D, Design anD
                                                         PRoDuCtion

    •	2001: PSA Peugeot Citroën, Renault and the Conservatoire             PuRChasing
      National des Arts et Métiers (CNAM) sign articles of incorporation
      for Souffleries Aéroacoustiques Automobiles-S2A, a consortium        ■   2009 purchasing expenditure: €23.2 billion,
      that will serve as a centre of excellence for automobile                 versus €27 billion in 2008.
      aerodynamics in France.
                                                                           ■   standard automotive parts: 491 suppliers, of which the top
> toyota                                                                       20 represent 50% of total procurement
■ Cooperating on compact city cars since 2005                              ■   14 strategic suppliers                                              64




                                                                                                                                                 MeMento MARCH 2010
■   in all, more than 1.2 million vehicles produced                        ■   employees: 1,200 people, of whom 25% are based outside
                                                                               of France.
■   Milestones:
                                                                           ■   sourcing depends on plant location:
    •	2001: PSA Peugeot Citroën and Toyota sign a cooperation
      agreement to jointly develop and produce compact cars.                   •	For plants in France, 61% of inputs are purchased in France,
      The decision is made to build a plant in Kolín, Czech Republic.            33% in the rest of Europe and 6% in the rest of the world.
    •	2005: The Kolín plant is officially inaugurated.                         •	For plants in the rest of Europe, 24% of inputs are purchased
                                                                                 in France, 70% in the rest of Europe and 6% in the rest of
    •	2005: The Citroën C1, the Peugeot 107 and the Toyota Aygo are
                                                                                 the world.
      unveiled at the Geneva Motor Show.
                    65




                  MeMento MARCH 2010
R&D, Design anD
PRoDuCtion
�   Social
    ReSponSibility
                      68                           69
                      Employees                    Workplace Safety
                 68   Number of Employees

                 68
                      by Subsidiary Worldwide
                      Number of Employees
                                                   70
                                                   Social Dialogue
                      by Subsidiary in France
                                                70 Major Agreements Signed
                 68   Number of Employees          Since 1999                  67
                      by Region




                                                                             MEMENTO MARCH 2010
                                                71 Additional Information
                 68   Employees by Region
                 69   Number of Employees
                      by Job Category
                 69   Women Hired in 2009 as
                      a % of Total New Hires




SOcial
RESpONSibiliTy
                        SOcial
                        RESpONSibiliTy


EMplOyEES
NuMbER Of EMplOyEES by SubSiDiaRy WORlDWiDE                  NuMbER Of EMplOyEES by REgiON
(at 31 December 2009)                                        (at 31 December 2009)
                                           2008     2009                                         2008             2009
 Automobile Division                     129,890   121,365    France                           108,620           101,330
 Banque PSA Finance                        2,390     2,470    Rest of Europe                    66,050            60,085
 Gefco                                    10,060     9,335    Africa                             2,110             2,145     68
 Faurecia                                 58,140    52,065    South America                     13,665            12,135




                                                                                                                           MEMENTO MARCH 2010
 Other businesses                          1,220       985    North and Central America          7,635             7,165
 Total                                   201,700   186,220    Asia                               3,620             3,360
                                                              Total                            201,700           186,220
NuMbER Of EMplOyEES by SubSiDiaRy iN fRaNcE
(at 31 December 2009)                                        EMplOyEES by REgiON
                                           2008     2009     (at 31 December 2009)
 Automobile Division                      84,750    81,090                                   60,085
 Banque PSA Finance                          820       810                                   Rest of europe
 Gefco                                     5,040     4,665            101,330
 Faurecia                                 15,740    13,825               France
                                                                                             24,805
 Other businesses                          1,510       940                                   Rest of the World
 Total                                   107,860   101,330
                                                                   WORkplacE SafETy
NuMbER Of EMplOyEES by JOb caTEgORy                                ■   Total lost-time incident frequency rate: 3.43.
(at 31 December 2009)
                                                                   ■   The Group is committed to reducing this rate by 25% in 2010.
                                      administrative
                                       employees,
                        Operators                       Managers
                                     technicians and
                                       supervisors
 Automobile Division     67,300                33,005     21,050                                                                        69




                                                                                                                                      MEMENTO MARCH 2010
 Banque PSA Finance           -                 1,830        640
 Gefco                    3,155                 5,100      1,075
 Faurecia                34,320                 8,510      9,240
 Other businesses           510                   310        160
 Total                  105,300                48,755     32,165


WOMEN HiRED iN 2009 aS a % Of TOTal NEW HiRES:
28.9% (versus 11% in 1999)




                            SOcial
                            RESpONSibiliTy
                           SOcial
                           RESpONSibiliTy


SOcial DialOguE
MaJOR agREEMENTS SigNED SiNcE 1999
■ October 2009: Agreement on assessing and preventing                 ■   March 2006: Global Corporate Social Responsibility Agreement.
  psychosocial risks.
                                                                      ■   april 2005: Agreement on career-long learning.
■   april 2009: Agreement concerning training and compensation for
                                                                      ■   March 2005: Corporate agreement on the personal growth and
    employees affected by short-time working.                                                                                                     70
                                                                          career development of production line operators.
    October 2008: Signature of an amendment to the September 2004




                                                                                                                                                MEMENTO MARCH 2010
■
                                                                      ■   September 2004: Agreement on diversity and social cohesion.
    agreement concerning diversity and social cohesion within the
    enterprise.                                                       ■   November 2003: Corporate agreement concerning gender equality
                                                                          and employment for women.
■   July 2008: New agreement on job opportunities for the disabled,
    renewing and improving the September 2005 agreement.              ■   May 2002: Agreement on a new defined contribution pension plan.
■   June 2008: Agreement on the creation of a joint labour -          ■   March 1999: Framework agreement on organisational
    management International Strategy Committee.                          improvements, working hours, training and jobs (35-hour work week).
■   November 2007: New agreement concerning gender equality and       The number and organisation of working hours, vacation time and
    employment for women.                                             wage policies are negotiated every year.
                                                                      In addition, a large number of amendments are regularly negotiated to
■   april 2007: Agreement concerning the planning and development
                                                                      extend or enhance major agreements and strengthen social dialogue.
    of the Group’s human resources.
aDDiTiONal iNfORMaTiON
■PSA Peugeot Citroën was awarded a new “diversity” label in
 January 2009 in recognition of its policies to promote equal
 opportunity.
■   PSA Peugeot Citroën was the first French company to earn
    France’s “Equal Opportunity Employer” label in January 2005 for its
    commitment to gender equality. The label was renewed in 2008.           71
    An Ethics Charter applying to all employees has been in place




                                                                          MEMENTO MARCH 2010
■
    since 2003.
■   The Group has supported the United Nations’ Global Compact
    since 2003.
■   An agreement governing the hiring of temporary employees was
    signed in 2003.
■   A framework agreement on bringing young people into the
    workplace was signed with France’s state-run employment agency
    in 2003.
■   A framework agreement was signed with France’s Ministry of
    National Education in January 2004.


                           SOcial
                           RESpONSibiliTy
�   GLOSSARY AND
    CONTACTS
               74
               Glossary of
               Automotive Terms
                                  73

               80
               Media Contacts


               84
               Investor and
               Analyst Contacts


               85
               Websites




GLOSSARY AND
CONTACTS
GLOSSARY AND
CONTACTS


 GLOSSARY Of AuTOMOTIvE TERMS
 > Biofuels                                                                    generated greenhouse gases. Road transport accounts for
   There are currently two major biofuel families: diesel blends (such         18% of CO2 emissions worldwide.*
   as vegetable oil methylesters in Europe) and petrol blends (mainly          CO2 emissions, as measured in g/km, are directly proportional
   ethanol made from sugar beets, cereals or, in Brazil, sugar cane).          to fuel consumption in l/100 km and to the fuel’s chemical
   PSA Peugeot Citroën encourages the use of biofuel blends of up to           composition. Thus, according to their chemical equations for
   30% vegetable oil methylester/diesel fuel and up to 10% ethanol/            combustion, the coefficient is 23.5 for petrol and 26.5 for diesel      74
                                                                               fuel. This means, for example, a vehicle that consumes 5 litres




                                                                                                                                                     MEMENTO MARCH 2010
   petrol, without any changes in engine technology (see also flex-fuel).
                                                                               of diesel per 100 km emits 133g of CO2 per km.
                                                                            *Source: French Automobile Manufacturers Committee (CCFA).
 > Carbon sink
   A natural or artificial system that absorbs more carbon than it
                                                                            > Completely knocked down (CKD)
   releases. In addition to its initiatives to reduce automotive CO2
                                                                              A term used to describe a complete kit of automobile sub-assemblies
   emissions, Peugeot is financing a major environmental and scientific       and parts supplied to a final assembly plant.
   project to create a carbon sink in Brazil’s Amazon forest.
                                                                            > Compressed natural gas (CNG)
 > CO2 or carbon dioxide                                                      A petrol or diesel alternative composed mainly of methane, a natural
   CO2 is a natural compound found in the Earth’s atmosphere whose            hydrocarbon. CNG offers a number of advantages. It is more
   emissions are of both human and natural origin. The increase in            abundant than oil, it releases around 20% less CO2 than petrol and
   man-made CO2 emissions has led governments to implement                    it does not emit any sulphur oxide or benzene. Peugeot and Citroën
   control and regulatory measures to limit the effects of human-             both market several models running on CNG.
 > Crossover                                                               is scrapped. A full list of the models with their CO2 emissions may
   A vehicle whose body combines the features of two or more body          be found on www.ademe.fr, the website of France’s Agency for the
   styles. The first Peugeot crossover, the 3008, represents a cross       Environment and Energy Management.
   between an SUV, an MPV and a sedan.
                                                                         > Emergency call system
 > Drive-by-wire                                                           A tertiary safety system that helps to organize emergency rescue
   A general term for electronic systems that replace mechanical           services and shorten response times. In the event of an accident
   linkages between controls and devices in a car. Developed first in      or collision, occupants can contact a dedicated assistance centre.
                                                                                                                                                     75
   the aerospace industry, drive-by-wire technology has been applied       PSA Peugeot Citroën is the only carmaker to successfully deploy the




                                                                                                                                                   MEMENTO MARCH 2010
   on several Citroën demonstrators (C-Crosser concept car,                service in ten European countries, where 627,000 Peugeots and
   the C-5 By Wire and the C-Airdream).                                    Citroëns are already on the road.

 > Eco bonus/tax                                                         > European New Car Assessment Programme (Euro NCAP)
   In December 2007, France introduced a feebate system to encourage       An independent European organisation, backed by governments,
   people to buy environmentally friendly cars. For 2010, buyers of a      NGOs and consumer rights groups, that conducts impact tests on
   new car emitting less than 125g/km of CO2 receive a cash rebate of      new vehicles to assess the protection they provide to occupants and
   e100 to e5,000, depending on the level of emissions. Contrariwise,      pedestrians. Since early 2009, tested vehicles receive an overall
   anyone buying a car emitting more than 155g/km of CO2 has to pay        rating that takes into account protection offered to adults, children
   a fee of e200 to e2,600, again depending on the level of emissions.     and pedestrians, as well as the presence of on-board safety
   In addition, buyers of a new car emitting less than 155g/km of CO2      equipment. Seven Group vehicles – the Peugeot 308, 308 CC,
   receive a e700 bonus if their old car is more than 10 years old and     3008 and 5008 and the Citroën DS3, C4 Picasso and C5 – have


GLOSSARY AND
CONTACTS
GLOSSARY AND
CONTACTS

   obtained the maximum 5-star overall rating under the stricter               The oxygen is taken from the air and the hydrogen is either stored
   new protocol.                                                               in gas or liquid form or generated onboard the vehicle.
                                                                               Fuel cells can give electric cars as much range as standard
 > The fAP particulate filter                                                  automobiles. There are three major obstacles to using fuel cells
   An exhaust treatment system that reduces particulate matter (PM)            in cars: their high cost, the bulky size of the hydrogen storage
   emissions from diesel engines to barely measurable levels, identical to     containers and a lack of infrastructure for hydrogen refueling.
   those from petrol engines. In 2000, PSA Peugeot Citroën was the first
                                                                                                                                                       76
   carmaker in the world to develop and mass-market PF technology.           > Greenhouse effect




                                                                                                                                                     MEMENTO MARCH 2010
                                                                               A natural phenomenon that keeps the Earth at a livable temperature.
 > flex-fuel                                                                   It is due to the presence in the atmosphere of such greenhouse
   An engine technology enabling vehicles to run on gasoline                   gases as water vapour, carbon dioxide (CO2) and methane, but
   blended with varying proportions of ethanol (a biofuel). The engine         can be amplified by emissions from human activities. According to
   automatically adjusts to the fuel blend being used. PSA Peugeot             the World Resources Institute, cars are responsible for 10% of the
   Citroën has proficient expertise in flex-fuel engines, which equip          world’s CO2 emissions generated by human activities.
   nearly 75% of its vehicles sold in Brazil. The Group also offers
   two flex-fuel models in Europe, the Peugeot 308 and 407 and the           > Green materials
   Citroën C4 and C5 Bioflex.                                                  Green materials include natural fibres (such as linen and hemp),
                                                                               recycled organic materials and biomaterials (made from renewable
 > fuel cell                                                                   instead of petrochemical feedstocks). Their use helps to replace
   An electrochemical conversion device that generates electricity             fossil plastics with materials from renewable sources, reduce the
   by enabling a controlled reaction between hydrogen and oxygen.              weight of certain parts, lower carbon emissions across the plastics
   production chain and foster the development of plastics recycling            > Laboratory of Accidentology, Biomechanics and the Study
   processes. PSA Peugeot Citroën is committed to using 30% green                 of Human Behavior (LAB)
   materials in vehicle polymers by 2015.                                         LAB was created in 1969 by PSA Peugeot Citroën and Renault
                                                                                  with the goal of understanding the situations that lead to accidents,
 > Hybrid HDi                                                                     analysing the factors that cause injury and evaluating the severity of
   A drivetrain technology combining an electric motor and an HDi                 collisions. It also studies the human body’s reaction to impact and
   diesel engine represents PSA Peugeot Citroën’s most effective                  the related injury mechanisms. More recently, LAB has expanded its
   solution to meeting the challenge of automobile CO2 emissions.                 research to determine how driver behaviour plays a role in accidents.
                                                                                                                                                             77
   The HYbrid4 architecture developed by the Group further enhances




                                                                                                                                                           MEMENTO MARCH 2010
   the drivetrain with an electric motor installed in the rear of the           > Lean
   vehicle that drives the rear wheels, while the diesel engine runs              A process management philosophy that considers the expenditure
   the front wheels, providing a whole new type of all-wheel drive.               of resources for any goal other than the creation of value for the
   Compatible with a wide range of body styles and powertrains,                   end-customer to be wasteful, and thus a target for elimination.
                                                                                  The objective is to reduce costs by doing things better, faster and
   the HYbrid4 will be deployed on Peugeot and Citroën vehicles
                                                                                  cheaper over the long term. Lean involves taking a fresh look
   beginning in 2011.
                                                                                  at organisation structures and working methods with a view to
                                                                                  simplifying them and driving constant improvement.
 > Hybrid Plug-in
   A hybrid vehicle equipped with large-capacity batteries that can be          > Leisure-activity vehicle
   recharged by plugging into the power grid. This type of vehicle, which         Reasonably priced multi-purpose vehicle similar in design to the
   is currently in the research phase, will offer a solution for daily routes     light van, with rear seats for passengers and a wide array of multi-
   in full electric mode and longer distances in hybrid mode.                     purpose features like storage space and modular design.


GLOSSARY AND
CONTACTS
GLOSSARY AND
CONTACTS

 > Micro-hybrid technology                                                   spread vehicle development and manufacturing costs over a larger
   The first stage of hybrid technology. A system shuts off the              number of models, shorten time-to-market and diversify its line-up.
   combustion engine when the vehicle is at a standstill, then starts it     PSA Peugeot Citroën uses three proprietary vehicle bases and five
   again when the accelerator is pressed, in a process that is seamless      cooperative platforms.
   for the driver. A pioneer in this system since 2004, PSA Peugeot
   Citroën has integrated its Stop & Start technology on the Citroën C2    > Primary safety
   and C3. In city driving, the technology enables a reduction of 8% to      Primary or active safety concerns systems designed to prevent
   15% in fuel consumption-as well as in CO2 emissions. A second-            accidents from happening. For carmakers, this mainly involves           78
   generation system, which further improves energy recovery during          improving roadholding, braking performance, visibility, perception




                                                                                                                                                   MEMENTO MARCH 2010
   deceleration, will be deployed more widely on diesel engines in 2010.     of the vehicle’s surroundings and comfort.
 > NOx (DeNOx)
                                                                           > Secondary safety
   A generic term for mono-nitrogen oxides (NO and NO2), nitrogen
                                                                             Secondary or passive safety concerns systems and equipment
   oxide (NOx) is produced during combustion when the fuel mixes with
                                                                             designed to protect occupants and other people on the road in the
   nitrogen in the air. Strong smelling and toxic in small quantities,
   nitrogen oxides cannot simply be filtered, like soot particulates.        event of an accident. It involves such areas as the vehicle body
   Rather, they must be denitrified through a chemical process               structure, restraint systems, seats, airbags and the active hood.
   involving DeNOx systems, which treat exhaust gas.
                                                                           > SKD (Semi-Knocked Down)
 > Platform or vehicle base                                                  Semi-knocked down units are not as complete as CKD kits and
   A vehicle base shared by several models, which includes the               therefore involve more local content. Certain unfinished components
   engine, gearbox, underbody, suspension system, axles and other            are assembled in local facilities, which may also handle such basic
   basic components. Sharing these components allows the Group to            processes as painting.
 > Six-speed electronic manual gearbox
   The MCP compact automated gearbox is an electronically controlled
   six-speed manual transmission designed for mid-range models.
   It offers a choice between manual assisted gear change and full
   automatic mode, delivering such benefits as higher performance,
   enhanced drivability and a 3% to 5% increase in fuel economy in
   automatic mode.

                                                                         79
 > Stop & Start




                                                                       MEMENTO MARCH 2010
   See Micro-hybrid technology.

 > Tertiary safety
   The concept of providing post-accident safety by various means
   such as emergency call-out, signaling and rescue service support.

 > variable valve timing (vvT)
   A mechanism that optimises engine power at any speed by
   changing the sequence of when the valves open and close
   according to engine load.




GLOSSARY AND
CONTACTS
GLOSSARY AND
CONTACTS


 MEDIA CONTACTS
 PSA Peugeot Citroën corporate media relations comprises three units.


 > PSA PEuGEOT CITROëN                                                       > THE PEuGEOT BRAND
   The PSA Peugeot Citroën media department presents the Group’s
                                                                                                                                                80
   strategy and results, providing business and finance information, as      > THE CITROëN BRAND




                                                                                                                                              MEMENTO MARCH 2010
   well as information on industrial, social responsibility, technological    The Peugeot and Citroën media departments are responsible for
   and environmental issues.                                                  brand and product communications. These departments organise
                                                                              presentations of new vehicles to the media.
 PSA PEuGEOT CITROëN
                  Caroline Mille              Media Relations                      Innovation, Technology, Environment
                  Vice President, Corporate   media@mpsa.com                       Jean-Marc Sarret
                                              Hugues Dufour                        Phone: +33 (0)1 40 66 35 42
                  Communications
                                              Phone: +33 (0)1 40 66 53 81          Mobile: +33 (0)6 81 52 25 71
                  (from 31st March 2010)      Mobile: +33 (0) 6 07 70 90 05        jeanmarc.sarret@mpsa.com
                                              hugues.dufour@mpsa.com
                                                                                                                           81
                                              Business, finance, Human Resources   Sandrine Raphanaud




                                                                                                                         MEMENTO MARCH 2010
 London Office:                                                                    Phone: +33 (0)1 40 66 33 53
                                              Pierre-Olivier Salmon
 Peter Bourke                                 Phone: +33 (0)1 40 66 49 94          Mobile: +33 (0)6 62 58 31 41
 Phone: (+44) 20 78 68 80 67                  Mobile: +33 (0)6 76 86 45 48         sandrine.raphanaud@mpsa.com
 peter.bourke@mpsa.com                        pierreolivier.salmon@mpsa.com

 Berlin Office:
                                              Cécile Durand                        International Media
 Gordian Heindrichs                           Phone: +33 (0)1 40 66 53 89          Laurent Cicolella
 Phone: (+49) 30 20 60 79 40                  Mobile: +33 (0)6 77 14 53 75         Phone: +33 (0)1 40 66 52 04
 gordian.heindrichs@mpsa.com                  cecile.durand@mpsa.com               Mobile: +33 (0)6 77 58 05 50
 flora Bellina                                                                     laurent.cicolella@mpsa.com
 Phone: (+49) 30 20 60 79 412
 flora.bellina@mpsa.com




GLOSSARY AND
CONTACTS
GLOSSARY AND
CONTACTS

 PEuGEOT
           Xavier Peugeot           Communications Manager           Peugeot Scooters
           Marketing and            Laurence d'Aboville              frédéric Bart
           Communication Director   Mobile: +33 (0)6 32 34 51 27     Mobile: +33 (0)6 32 13 78 80
                                    laurence.daboville@peugeot.com   f.bart@peugeot-motocycles.fr


                                    Media and External Relations     Sport                            82
                                    Marc Bocqué                      Cécile Estenave




                                                                                                    MEMENTO MARCH 2010
                                    Mobile: +33 (0)6 80 21 87 03     Mobile: +33 (0)6 72 82 74 08
                                    marc.bocque@peugeot.com          cecile.estenave@peugeot.com
                                                                     Jean-Claude Lefebvre
                                    Technology and Products,         Mobile: +33 (0)6 83 84 36 16
                                    Test vehicle fleet               jc.lefebvre@peugeot.com
                                    Christophe Chateau
                                    Mobile: +33 (0)6 72 83 19 66
                                    christophe.chateau@peugeot.com
 CITROëN
           Xavier Duchemin          Communications Manager             valérie Gillot
           Marketing and            Jean-Baptiste Thomas               Phone: +33 (0)1 58 79 86 99
                                    Phone: +33 (0)1 58 79 80 02        Mobile: +33 (0) 6 83 92 92 96
           Communication Director
                                    Mobile: +33 (0) 6 78 15 84 59      valerie.gillot@citroen.com
                                    jean-baptiste.thomas@citroen.com   Marie Guidolin
                                                                       Phone: +33 (0)1 58 79 72 95
                                    Model Communication                Mobile: +33 (0) 6 88 21 65 70     83




                                                                                                       MEMENTO MARCH 2010
                                    floriane Brisabois                 marie.guidolin@citroen.com
                                    Phone: +33 (0)1 58 79 73 51
                                    Mobile: +33 (0) 6 14 48 36 46      Sport
                                    floriane.brisabois@citroen.com
                                                                       Marek Nawarecki
                                                                       Phone: +33 (0)1 30 84 07 19
                                    Brand Communication
                                                                       marek.nawarecki@citroen.com
                                    International Coordination
                                                                       Marie-Pierre Rossi
                                    Rodrigo Junqueira
                                                                       Phone: +33 (0)1 30 84 03 07
                                    Phone: +33 (0)1 58 79 81 58
                                                                       mariepierre.rossi@citroen.com
                                    Mobile: +33 (0) 6 58 35 62 75
                                    rodrigo.junqueira@mpsa.com




GLOSSARY AND
CONTACTS
GLOSSARY AND
CONTACTS


 INvESTOR AND ANALYST CONTACTS

           James Palmer                       Investor and Analyst Relations
           Chief Investor Relations Officer   Jean-Hugues Duban
           Phone: +33 (0)1 40 66 54 59        Phone: +33 (0)1 40 66 40 28
           Mobile: +33 (0)6 74 94 49 66       Mobile: +33 (0)6 07 67 78 20
           james.palmer@mpsa.com              jeanhugues.duban@mpsa.com
                                                                                      84
                                              Analyst and Rating Agency Relations




                                                                                    MEMENTO MARCH 2010
                                              Céline Jamet
                                              Phone: +33 (0)1 40 66 48 52
                                              celine.jamet@mpsa.com
 WEBSITES

 Media Center                                 Corporate Media Library       PSA PEuGEOT CITROëN
 mediacenter.psa-peugeot-citroen.com/eng/     http://mediatheque.psa.fr     Corporate Communications
                                                                            75, avenue de la Grande-Armée
 Corporate                                    Peugeot Sites                 75116 Paris - France
 www.psa-peugeot-citroen.com                  www.peugeot.com                                                            85
                                              www.peugeot-pressepro.com




                                                                                                                       MEMENTO MARCH 2010
                                                                            Inside pages are printed on Cyclus Print
 Sustainable Development                      www.mu.peugeot.fr             paper, which is 100% recycled and
 www.sustainability.psa-peugeot-citroen.com                                 deinked, process chlorine-free.
                                              Citroën Sites
                                              www.citroen.com
                                              www.citroen-presse.com
                                              http://sendtocar.citroen.fr




GLOSSARY AND
CONTACTS
                     Design: PSA Peugeot Citroën Corporate Communications
                            Creation:               - (Cover): Verbe
                                                Photos:
Cover: Peugeot Corporate Communications, Citroën Corporate Communications, China Communication,
          P. Sautelet, GREG, J. Lejeune, P. Legros, S. Muratet, L. Nivalle, P. Curtet, DINGO.
         Vehicles: Peugeot Corporate Communications, Citroën Corporate Communications,
                       P. Sautelet, P. Legros, N. Zwickel, J. Lejeune, L. Nivalle.
                             Contacts: N. Zwickel, P. Legros, J. Stehlin.
                  Corporate Communications
      75, avenue de la Grande-Armée – 75116 Paris – France
       Phone: 33 (0)1 40 66 55 11 – Fax: 33 (0)1 40 66 54 14
               www.psa-peugeot-citroen.com
          mediacenter.psa-peugeot-citroen.com/eng/
ENG




          www.sustainability.psa-peugeot-citroen.com

				
DOCUMENT INFO