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Starting Your Own Florist Shop

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Starting Your Own Florist Shop Powered By Docstoc
					  Starting Your Own Florist Shop
and Other Floral Businesses

          Cheryl Kimbell




      TRAINING MODULES
          TO ACCOMPANY
CAREER START CENTER’S ONLINE
  “CAREER TRAINING” CLASS



 http://www.careerstartcenter.com




                                    1
                         OBJECTIVES


               •Is the Floral Business Right for you?
                    A Day in the Life of a Florist.
               The Main Types of Floral Businesses.
                  Market Research and Financing.
                   The Business Side of Flowers.
                    Insurance and Legal Matters.
                      Outfitting a Flower Shop.
              Flowers, Flowers Wherefore Art Thou?
           Helpful Professional Credentials and Training.
                    A Rose by Any Other Name.
                         Customer Service.
                 A Single Stem to a Whole Garden.




                       INSTRUCTIONS

                   READ the chapter.
             COMPLETE the Pre-objective
              COMPLETE the worksheet
    COMPLETE the online pre-worksheet from memory.
 COMPLETE the online worksheet using your worksheet answers.
         WRITE the terms and their definitions.
            COMPLETE the online pre-quiz.
              COMPLETE the online quiz.
            COMPLETE the Post-objective
    ACCOMPLISH the online graded quiz from memory.


Go to http://www.careerstartcenter.com/id69.html
        to try other online career modules.


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                           Starting Your Own Florist Shop
                             and Other Floral Businesses



Contact us at http://careerstartcenter.com/



Is the Floral Business Right for You?

Chapter 1

                                                              Name ___________


_____Read – Is the Floral Business Right for You?
_____Do - Is the Floral Business Right for You? Pre-Objective
_____Do - Is the Floral Business Right for You? Worksheet
_____Do - Is the Floral Business Right for You? Pre-Worksheet Score _______
_____Do – Is the Floral Business Right for You? Post-Worksheet Score _______
_____Do - Is the Floral Business Right for You? Terms
_____Do - Is the Floral Business Right for You? Pre-Quiz Score _______
_____Do - Is the Floral Business Right for You? Quiz Score _______
_____Do - Is the Floral Business Right for You? Graded Quiz Score _______
_____Do – Is the Floral Business Right for You? Post-Objective




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Start Your Own Florist Shop and Other Floral Businesses


                                                                                  3
CHAPTER 1

http://books.google.com/books?id=LaRhTctp1ToC&pg=PA102&dq=florist+career&lr=&client=safari#v=onepa

ge&q=florist%20career&f=false

Is the Floral Business Right for You?

     CHECK YOUR COMPREHENSION

Complete the following:

1. To be a __________ it is an advantage to love flowers.

2. The surprising part of any business is all the things you spend your time on that have
__________ to do with your core focus.

3. The best part of being a florist is how __________ your creations make people feel.

4. List the basic steps that you will need to take to start a business:

a.
b.
c.
d.
e.
f.
g.
h.
i.

5. The floral industry is so __________ that you can set up in your own home, in the back
corner of a large warehouse, or a retail location on a busy main street.

6. The choice to have a __________ florist shop is your most important financial decision
because rent or a mortgage is expensive.

7. Consider if you have the personal constitution to deal with having a main product that
is __________.

8. Your shop will need regular __________; the hours will need to suit your potential
customers, and you will need to be in the shop during those hours.

9. Until you can afford __________, the person in the shop will be you.

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10. You will spend a lot of __________ in the shop.


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11. You will be doing most of the ___________ work yourself.

12. You may need two employees, one to do __________ and one to take care of
customers while you are arranging flowers.

13. You could set up your shop so that you can arrange flowers in a place where you can
__________ customers, too.

14. Many owners of retail start-ups talk about working 60 to __________ hours a week
for the first year of business.

15. With a retail storefront, you often come face-to-face with your __________.

16. In wholesale, you still have customers, but they are __________, not individuals.

17. One wholesaler supplies __________ to the industry – they are unloading shipments
of flowers form the growers, exported from foreign markets, and selling them in bulk at
wholesale prices.

18. One wholesaler is the __________ wholesaler who takes orders from local flower
shops, goes to the major wholesalers’ market, makes the purchases, and brings them back
for the local florists to pick up.

19. Deliveries of __________ goods need to make it to the retail stores to fill yesterdays
special orders and before their customers begin calling in orders.

20. One type of wholesaling involves providing florists with the __________ they need to
create their arrangements; wire, vases, ribbons, florist’s paper, notecards, foam, and
preservatives.

21. A “__________” usually refers to the part of the plant market that sells live plants,
either for indoors or outdoors.

22. During winter you will be busy looking through __________ and creating orders for
the next season’s inventory.

23. __________ flowers are those that are commonly used in bouquets.

24. You can have a business selling __________ to local florists.

25. __________ markets are simply tables in a busy location where ”farmers” rent space
to sell their wares.

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26. List the types of floral businesses:



                                                                                             5
a.
b.
c.
d.

27. __________ florist shops include deliveries.

28. __________ floral businesses, is where retail florists come to you for their supplies.

29. Full-scale __________ where you sell cut flower arrangements as well as live plants.

30. A “__________” usually implies you grow the live plants.

31. Once you decide the floral business you want, you need to determine __________.

32. One you determine that you could enjoy a certain type of florist business and there is
a __________ you can service in a give area, it’s time to think about setting up shop.




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