"Public Affairs Economic Social Impact Report"
Public Affairs: Economic & Social Impact Report Description of Initiative : Spearhead the development of a combined “Economic and Social Impact” report that mixes hard financial data with quantifiable societal measures that reinforce the Lab’s reputation as a socially responsible and progressive institution. Primary Objective Resources Needed Timeline Create an educational • Budget for economic • December 2009 — product that informs, report itself and design April 2010 excites and motivates and printing of document • Release should elected officials, policy • Close collaboration with coincide with major makers and people of OFCO Lab event influence to support the Lab’s agenda Business Systems Analysis Public Affairs: Community Advisory Group Description of Initiative : Spearhead the development and implementation of a Community Advisory Group that advises Lab leaders on growth and development issues. Primary Objectives Resources Needed Timeline Create a collaborative • Budget for advisory • December 2009 — process that results in a group development pre-meeting smoothly functioning, consultant (approved) • January-February broadly based CAG, • Close collaboration with 2010– initial CAG while building support for Facilities and Lab meeting and reducing suspicions leadership about Lab development activities; substantiate Lab reputation of openness Business Systems Analysis Public Affairs: Public Education & Engagement Description of Initiative : develop a new menu of science-for-the-public engagement activities that build off the success of Science at the Theater and that showcase Lab science and Lab scientists. Primary Objectives Resources Needed Timeline Substantiate the • Budget for special video • Science Café debuts connection between Lab editing services, rental February 2010 science and personal and fees for venues; budget • Visitor video for flat societal benefit; create for Open House screens, February buzz among UC and DOE • Close collaboration with 2010 audiences about the many Lab entities, innovative tactics used to • Open House, late particularly for Open build reputation; build new spring or fall 2010 House ties to Berkeley business community Business Systems Analysis