Systembolaget AB SWOT Analysis & Company Profile by WMIntelligence

VIEWS: 58 PAGES: 14

More Info
									Systembolaget AB: SWOT Analysis &
Company Profile

Reference Code: WMRT0444CP
Published Date: APR-2010




www.worldmarketintelligence.com


World Market Intelligence
John Carpenter House
7 Carmelite Street
London EC4Y 0BS
United Kingdom
Tel: +44 (0) 20 7936 6400
Fax: +44 (0) 20 7336 6813




Systembolaget AB: SWOT Analysis & Company Profile                                             Published April 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied               Page 1
1     COMPANY OVERVIEW.......................................................................................................4
2     BUSINESS DESCRIPTION .................................................................................................5
2.1     Key Employees ............................................................................................................................................... 6
      2.1.1     Key Employee Biographies........................................................................................................................................................ 7

3     SWOT ANALYSIS ...............................................................................................................8
3.1     Overview ......................................................................................................................................................... 8
3.2     Strengths ......................................................................................................................................................... 8
3.3     Weaknesses ................................................................................................................................................... 9
3.4     Opportunities................................................................................................................................................. 10
3.5     Threats ......................................................................................................................................................... 10
4     EVENTS ............................................................................................................................. 12
4.1     Company History .......................................................................................................................................... 12
5     APPENDIX ......................................................................................................................... 13
5.1     Research Methodology ................................................................................................................................. 13
5.2     Additional Notes ............................................................................................................................................ 13
5.3     About World Market Intelligence ................................................................................................................... 14




Systembolaget AB: SWOT Analysis & Company Profile                                                                                                                   Published April 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied                                                                                     Page 2
List of Tables
Table 1: Systembolaget AB Key Facts ...................................................................................................................... 4
Table 2: Systembolaget AB Key Employees ............................................................................................................. 6
Table 3: Systembolaget AB Key Employee Biographies ........................................................................................... 7
Table 4: Systembolaget AB SWOT Analysis ............................................................................................................. 8
Table 5: Systembolaget AB History ......................................................................................................................... 12




Systembolaget AB: SWOT Analysis & Company Profile                                                                                     Published April 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied                                                       Page 3
1 COMPANY OVERVIEW
Table 1: Systembolaget AB Key Facts

 Corporate Address             Kungstradgardsgatan 14,        Ticker Symbol,
                               Stockholm, 103 84,             Exchange
                               Sweden
 Telephone                     +46 08503 30000                No. of Employees          3,838
 Fax                           +46 08503 31000                Fiscal Year End           December
 URL                           www.systembolaget.se           Revenue (in USD           3,306.83
                                                              Million)
 Industry                      Retailing                      Revenue (in SEK           21,296
                                                              Million)
 Locations                     Sweden
Source: Annual Report, Company Website, Primary and Secondary Research/                       © World Market Intelligence




Systembolaget AB: SWOT Analysis & Company Profile                                                    Published April 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied                      Page 4
2 BUSINESS DESCRIPTION

Systembolaget AB (Systembolaget), a Swedish government owned business entity, is engaged in selling alcoholic
drinks. The company offers a wide range of alcoholic drinks, including beer, spirits, wines, whisky, cider and mixed
drinks, alcohol-free products, food products and other related drinks. Systembolaget offers wines and related drinks
of many brands, namely, Absolut, Foster's, Dom Perignon, Comtes de, Salon, Belle Epoque, La Grande, Sir
Winston Churchill, Bollinger, Real Velha, Graham´s, Dow’s, Offley and other related brands. The company
operates through 411 liquor stores, 540 agents and 322 communities in Sweden. The stores are divided into five
formats, namely, agent, small store, medium-sized store, large store and Wine Cellar stores.

The company, through agents, operates in smaller communities with no stocks. The agents procure their orders
from the two company product depots, located in the country and deliver it to the customers. It operates through
511 agents spread all across the country, including 221 agents in the northern region and 290
								
To top