KeyCorp SWOT Analysis & Company Profile by WMIntelligence

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									KeyCorp: SWOT Analysis & Company
Profile

Reference Code: WMCN0414CP
Published Date: APR-2010




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KeyCorp SWOT Analysis & Company Profile                                                       Published April 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied               Page 1
1     COMPANY OVERVIEW.......................................................................................................4
2     BUSINESS DESCRIPTION .................................................................................................5
2.1     Key Employees ............................................................................................................................................... 6
      2.1.1     Key Employee Biographies........................................................................................................................................................ 7
2.2     Locations & Subsidiaries ................................................................................................................................ 9
3     SWOT ANALYSIS ............................................................................................................. 10
3.1     Overview ....................................................................................................................................................... 10
3.2     Strengths ....................................................................................................................................................... 10
3.3     Weaknesses ................................................................................................................................................. 12
3.4     Opportunities................................................................................................................................................. 12
3.5     Threats ......................................................................................................................................................... 13
4     FINANCIAL DEALS ........................................................................................................... 15
4.1     5-Year Deal Analysis .................................................................................................................................... 15
5     EVENTS ............................................................................................................................. 16
5.1     Company History .......................................................................................................................................... 16
6     APPENDIX ......................................................................................................................... 17
6.1     Research Methodology ................................................................................................................................. 17
6.2     Additional Notes ............................................................................................................................................ 17
6.3     About World Market Intelligence ................................................................................................................... 18




KeyCorp SWOT Analysis & Company Profile                                                                                                                             Published April 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied                                                                                     Page 2
List of Tables
Table 1: KeyCorp Key Facts ...................................................................................................................................... 4
Table 2: KeyCorp Key Employees ............................................................................................................................. 6
Table 3: KeyCorp Key Employee Biographies ........................................................................................................... 7
Table 4: KeyCorp Locations and Subsidiaries ........................................................................................................... 9
Table 5: KeyCorp SWOT Analysis ........................................................................................................................... 10
Table 6: Financial Deals........................................................................................................................................... 15
Table 7: KeyCorp History ......................................................................................................................................... 16




KeyCorp SWOT Analysis & Company Profile                                                                                                      Published April 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied                                                              Page 3
1 COMPANY OVERVIEW
Table 1: KeyCorp Key Facts

 Corporate Address              127 Public Square,             Ticker Symbol,           KEY [New York Stock
                                Cleveland, OH, 44114,          Exchange                 Exchange]
                                United States
 Telephone                      +1 216 6896300                 No. of Employees         17,468
 Fax                            +1 216 6890519                 Fiscal Year End          December
 URL                            www.key.com                    Revenue (in USD          4,629
                                                               Million)
 Industry                       Construction & Real
                                Estate, Financial Services
 Locations                      United States
Source: Annual Report, Company Website, Primary and Secondary Research /                      © World Market Intelligence




KeyCorp SWOT Analysis & Company Profile                                                              Published April 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied                      Page 4
2 BUSINESS DESCRIPTION

KeyCorp operates as a bank holding company and a financial holding company for KeyBank National Association
(KeyBank), its principal subsidiary, through which its offers banking services. The company is engaged in provision
of a range of retail and commercial banking, commercial leasing, investment management, consumer finance and
investment banking products and services to individual, corporate and institutional clients through two major
business groups, Community Banking and National Banking. The company offer its products and services through
KeyBank’s 986 full-service retail banking branches in 14 states, additional offices, a telephone banking call center
services group and a network of 1,478 automated teller machines (ATM) in 16 states in the US. Through its bank
and trust company subsidiaries, it is engaged in providing personal and corporate trust services, personal financial
services, access to mutual funds, cash management services, investment banking and capital markets products,
and international banking services. It employs approximately 18,095 people.

KeyCorp also offers a range of other financial services, which includes primary banking markets through non-
banking subsidiaries. Its services comprised of accident, health, and credit-life insurance on loans made by
KeyBank, principal investing, community development financing, securities underwriting and brokerage, and
								
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