AnnTaylor Stores Corporation SWOT Analysis & Company Profile by WMIntelligence

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									AnnTaylor Stores Corporation SWOT
Analysis & Company Profile

Reference Code: WMRT0119CP
Published Date: APR-2010




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AnnTaylor Stores Corporation SWOT Analysis & Company Profile                                  Published April 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied               Page 1
1     COMPANY OVERVIEW.......................................................................................................4
2     BUSINESS DESCRIPTION .................................................................................................5
2.1     Key Employees ............................................................................................................................................... 6
      2.1.1     Key Employee Biographies........................................................................................................................................................ 7

3     SWOT ANALYSIS ...............................................................................................................8
3.1     Overview ......................................................................................................................................................... 8
3.2     Strengths ......................................................................................................................................................... 8
3.3     Weaknesses ................................................................................................................................................... 9
3.4     Opportunities................................................................................................................................................. 10
3.5     Threats ......................................................................................................................................................... 11
4     NEWS AND EVENTS ........................................................................................................ 12
4.1     Company History .......................................................................................................................................... 12
5     APPENDIX ......................................................................................................................... 13
5.1     Research Methodology ................................................................................................................................. 13
5.2     Additional Notes ............................................................................................................................................ 13
5.3     About World Market Intelligence ................................................................................................................... 14




AnnTaylor Stores Corporation SWOT Analysis & Company Profile                                                                                                        Published April 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied                                                                                     Page 2
List of Tables
Table 1: AnnTaylor Stores Corporation Key Facts .................................................................................................... 4
Table 2: AnnTaylor Stores Corporation Key Employees ........................................................................................... 6
Table 3: AnnTaylor Stores Corporation Key Employee Biographies ......................................................................... 7
Table 4: AnnTaylor Stores Corporation SWOT Analysis ........................................................................................... 8
Table 5: AnnTaylor Stores Corporation History ....................................................................................................... 12




AnnTaylor Stores Corporation SWOT Analysis & Company Profile                                                                     Published April 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied                                                  Page 3
1 COMPANY OVERVIEW
Table 1: AnnTaylor Stores Corporation Key Facts

 Corporate Address             7 Times Square, 15th           Ticker Symbol,            ANN [New York Stock
                               Floor, New York, NY,           Exchange                  Exchange]
                               10036, United States
 Telephone                     +1 212 5413300                 No. of Employees          4,200
 Fax                           +1 212 5413299                 Fiscal Year End           January
 URL                           www.anntaylor.com              Revenue (in USD           2,194.56
                                                              Million)
 Industry                      Retailing
 Locations                     United States
Source: Annual Report, Company Website, Primary and Secondary Research/                       © World Market Intelligence




AnnTaylor Stores Corporation SWOT Analysis & Company Profile                                         Published April 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied                      Page 4
2 BUSINESS DESCRIPTION

AnnTaylor Stores Corporation (AnnTaylor) is a specialty retailer engaged in the sale of apparel, footwear and
accessories for women under the ‘Ann Taylor’, ‘LOFT’, ‘Ann Taylor Factory’ and ‘LOFT Outlet’ brands. Ann Taylor
operates its business in three reportable segments including Ann Taylor stores, LOFT stores and Ann Taylor
Factory/LOFT Outlet.

The company through its Ann Taylor store segment offers better priced category products and solution to the
successful, relatively affluent career women. The store caters to the customer base preferring style and fashion
conscious attire for their professional life. The company operates 320 Ann Taylor store with an average size of
5,300 square feet. The segment accounted for 31.4% of the company’s total revenue in the fiscal year ending
2009.

Ann Taylor through Loft segment offers collections designed for value conscious women with more relaxed
lifestyles both at work and at home. The store provides wide range of products and caters to the customer segment
in the upper moderate priced category. Loft operates 510 LOFT stores with an average size of approximately 5,900
square feet. In fiscal year 2007, the company’s segment opened 52 LOFT stores across the region and has the
plan to open approximately 15 LOFT stores with an average size of approximately 5,700 square feet. In the fiscal
year ending 2009, the company opened 25 LOFT stores that averaged approximately 5,700 square feet. The
segment contributed 49.6% of the total revenue of the company in the fiscal year ending 2009.

The company under their factory store segment provides clothing merchandise specifically designed and made to
carry the Ann Taylor Factory label. It operates through 91 store locations with an average size o
								
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