American Eagle Outfitters, Inc. SWOT Analysis & Company Profile by WMIntelligence

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									American Eagle Outfitters, Inc.: SWOT
Analysis & Company Profile

Reference Code: WMRT0117CP
Published Date: APR-2010




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American Eagle Outfitters, Inc.: SWOT Analysis & Company Profile                              Published April 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied               Page 1
1     COMPANY OVERVIEW.......................................................................................................4
2     BUSINESS DESCRIPTION .................................................................................................5
2.1     Key Employees ............................................................................................................................................... 6
      2.1.1     Key Employee Biographies........................................................................................................................................................ 7
2.2     Locations & Subsidiaries ................................................................................................................................ 8
3     SWOT ANALYSIS ............................................................................................................. 10
3.1     Overview ....................................................................................................................................................... 10
3.2     Strengths ....................................................................................................................................................... 10
3.3     Weaknesses ................................................................................................................................................. 11
3.4     Opportunities................................................................................................................................................. 12
3.5     Threats ......................................................................................................................................................... 13
4     FINANCIAL DEALS ........................................................................................................... 15
4.1     5-Year Deal Analysis .................................................................................................................................... 15
5     NEWS AND EVENTS ........................................................................................................ 16
5.1     News        ......................................................................................................................................................... 16
5.2     Company History .......................................................................................................................................... 21
6     APPENDIX ......................................................................................................................... 22
6.1     Research Methodology ................................................................................................................................. 22
6.2     Additional Notes ............................................................................................................................................ 22
6.3     About World Market Intelligence ................................................................................................................... 23




American Eagle Outfitters, Inc.: SWOT Analysis & Company Profile                                                                                                    Published April 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied                                                                                     Page 2
List of Tables
Table 1: American Eagle Outfitters, Inc. Key Facts ................................................................................................... 4
Table 2: American Eagle Outfitters, Inc. Key Employees .......................................................................................... 6
Table 3: American Eagle Outfitters, Inc. Key Employee Biographies ........................................................................ 7
Table 4: American Eagle Outfitters, Inc. Locations and Subsidiaries ........................................................................ 8
Table 5: American Eagle Outfitters, Inc. SWOT Analysis ........................................................................................ 10
Table 6: Financial Deals........................................................................................................................................... 15
Table 7: American Eagle Outfitters, Inc. History ...................................................................................................... 21




American Eagle Outfitters, Inc.: SWOT Analysis & Company Profile                                                                             Published April 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied                                                              Page 3
1 COMPANY OVERVIEW
Table 1: American Eagle Outfitters, Inc. Key Facts

 Corporate Address             77 Hot Metal Street,           Ticker Symbol,            AEO [New York Stock
                               Pittsburgh, PA, 15203,         Exchange                  Exchange]
                               United States
 Telephone                     +1 412 4323300                 No. of Employees          6,500
 Fax                           +1 724 7766160                 Fiscal Year End           January
 URL                           www.ae.com                     Revenue (in USD           2,989
                                                              Million)
 Industry                      Retailing
 Locations                     Canada, United States
Source: Annual Report, Company Website, Primary and Secondary Research/                       © World Market Intelligence




American Eagle Outfitters, Inc.: SWOT Analysis & Company Profile                                     Published April 2010
© World Market Intelligence. This report is a licensed product and is not to be photocopied                      Page 4
2 BUSINESS DESCRIPTION

American Eagle Outfitters, Inc. (American Eagle) is a specialty retailer, designer and marketer of trendy clothes
and related accessories. It sells its own brands of high quality on-trend clothes, personal care items and related
accessories at affordable prices. In addition to this, it is also engaged in offering various services including free
shipping services and gift card services. The company operates through its several subsidiaries with approximately
6,500 full time employees.

American Eagle operates through 1,098 retail stores which include 954 American Eagle Outfitters stores in the US
and Canada, 116 aerie stand-alone stores and 28 MARTIN + OSA stores. American Eagle is also engaged in
selling its merchandise through various websites which include ae.com, aerie.com, martinandosa.com and
77kids.com.

The company operates under four segments namely, American Eagle Brand, aerie by American Eagle, MARTIN +

								
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