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INSERTION ORDER TO: MATERIALS TO:
Betty Jo Bass Tracy Dillon
Douglas Murphy Communications NASFM
8730 Stony Point Pkwy., Suite 250 3595 Sheridan St., Suite 200
Richmond, VA 23235 Hollywood, FL 33021
T: 804-360-3158 T: 954-893-7300 x.32
F: 804-360-0347 tracydillon@nasfm.org
WEB ADVERTISING INSERTION ORDER
NASFM is hereby authorized to publish the web advertisement of:
ADVERTISER:
Company Name ___________________________________________________ Contact Name __________________________________________________________
Address _________________________________________________________________________ City __________________________________________________________
State______________________________________________________________ ZIP/Postal Code __________________________________________________________
Country ______________________________________________________________________ Phone __________________________________________________________
E-mail __________________________________________________________________________ Fax __________________________________________________________
BANNER AD INFORMATION:
Banner Ad Rates
Banner ads are sold on a monthly basis, with discounted rates available for frequency. Banner ads are sold net of agency commission.
1-2x . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $545 Commitment (number of months): __________________________
3-6x . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $500 Cost Total: __________________________
7-9x . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $454 Beginning (mm/dd/yyyy): _________ /_________ /____________
10-12x . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $363 Ending (mm/dd/yyyy): _________ /_________ /____________
13+x . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $227 (Ads are posted at the beginning of the month, unless otherwise requested.)
URL that ad should link to when clicked: ______________________________________________________________________________________________________
Standard Banner . . . . . K Yes K No Animation . . . . K Yes K No Design Services Needed?* . . . . K Yes K No
*Note: Design fees apply. Cost estimates are available on request. Call Paul Lacy at 804-272-9100 x.114.
Banner Ad Specs
File Dimensions: . . . . . . . . . 468 pixels wide x 60 pixels high File Type: . . . . . . . . . . . . . . . . JPEG, GIF or animated GIF**
File Size: . . . . . . . . . . . . . . . . . . . . . . . . . . Limited to 15K **Animated GIF files must be limited to four loops.
Insertion Deadlines
Ads are posted at the beginning of the month, unless otherwise requested. Ads are due two weeks prior to ad launch date.
Those ads requiring design work must be submitted three weeks before the ad launch date.
Advertisement Authorized by (print name):________________________________ Company: ________________________________________________
Signature: __________________________________________________________________________ Date: ______________________________________________________
By signing above, I acknowledge that I have read and agree to the Publisher’s Conditions and Copy Regulations.
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BANNER AD DIMENSIONS:
Banner Ad Size 60 pixels
468 pixels
PUBLISHER’S CONDITIONS AND COPY REGULATIONS
(Publisher as used in the following refers to Douglas Murphy reasonable collection costs, including court costs and attorneys’
Communications Inc., NASFM, its officers and staff.) fees. If it becomes necessary to file suit to collect any amounts
1. All advertising is subject to the publisher’s approval. The owed hereunder, the jurisdictional site shall be Virginia.
publisher reserves the right to reject any advertising. 16. Publisher will not be bound by any conditions, printed or
2. The publisher’s liability for any error will not exceed the charge otherwise, appearing on any order blank, insertion order or contract,
for the advertisement in question. when they conflict with these terms and conditions or any
3. The publisher, while taking all care, assumes no responsibility for amendment hereto.
the inaccurate reproduction of digitally submitted advertisements 17. All advertisements are accepted for the web site entirely on the
resulting from improper file preparation, including but not limited representation that the agency and/or advertiser are properly
to artwork, graphics, color and type. authorized to publish the entire contents and subject matter thereof. It
4. The publisher assumes no liability if for any reason it becomes is understood that, in consideration of the posting of advertising, the
necessary to omit an advertisement. advertiser and/or agency will fully hold harmless and indemnify the
5. Banner ads that are designed by the publisher and not used by publisher from and against any claims, demands, suits, actions,
the advertiser will be charged for composition and other direct proceedings, recoveries or expenses of any nature whatsoever,
expenses. including reasonable fees of counsel selected by the publisher, arising
6. Advertisers will be short-rated, consistent with the terms herein, if directly or indirectly from the posting of any advertisement (including
within any 12-month period from the date of first insertion they do but not limited to claims of infringement of copyright or trademark or
not complete the program upon which the billings have been based. claims of libel or invasion of privacy) or based upon or arising out of
Failure to complete order as written to qualify for any published any matter or things contained in the advertisement.
Bonus Program for Frequency Advertisers will result in the loss of all 18. Advertising insertion is conditioned upon acceptance of the
discounts. Advertiser will be billed at published rates and for all publisher.
items received through Bonus Program for Frequency Advertisers. 19. The construction, interpretation and performance of any
7. All advertising orders are accepted subject to the terms and advertising contracts and/or insertion orders shall be governed by
provisions of the current rate card. Orders are accepted subject to the domestic laws of the Commonwealth of Virginia, USA.
change in rates upon notice from the publisher. However, orders 20. Banner advertisements must keep with the general purpose of
may be canceled at the time the change in rates becomes effective the NASFM web site, which is to educate and inform NASFM
without incurring a short-rate adjustment, provided the rate has members, store fixture manufacturers, retailers, designers, and
been earned up to the date of cancellation. suppliers about the association and the industry it serves.
8. Advertisers who do not meet the publisher’s credit criteria will be
required to lodge a credit card as security for their banner ad
insertion orders.
9. Payment terms are net 30 days. Overdue accounts may be INSERTION ORDER TO:
charged 11/2 percent per month finance charge or the maximum Betty Jo Bass
legal rate of interest allowed by law for all past-due invoices. Douglas Murphy Communications Inc.
10. A contract may be suspended or canceled upon 5 days written 8730 Stony Point Pkwy., Suite 250
notice received by the publisher prior to scheduled posting of the Richmond, VA 23235
banner ad, and rate will be adjusted to that earned by actual length Phone: 804-360-3158
of posting. Fax: 804-360-0347
11. All prices quoted are net and do not qualify for any agency bettyjobass@nasfm.org
commissions.
12. In the event of non-payment, the publisher reserves the right to AD MATERIALS TO:
hold the advertiser and/or its advertising agency jointly and severally Tracy Dillon
liable for such monies as are due and payable to the publisher. NASFM
13. The publisher offers no cash discounts. 3595 Sheridan St., Suite 200
14. Verbal agreements are not recognized. Hollywood, FL 33021
15. In the event of non-payment or other breach, the advertiser Phone: 954-893-7300 x.32
and/or its advertising agency shall be jointly and severally liable for tracydillon@nasfm.org
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