North America B2C E-Commerce Report 2010

							North America B2C E-Commerce Report 2010

1.) Key Findings
     Despite the recession in the US economy, online buyers spent USD 29 billion during the
        2009 holiday season.
     By the end of the second quarter of 2009, about 7% of US consumers bought goods or
        conducted financial transactions via cell phone.
     The number of Internet users in the US is forecasted to reach 205 million in 2010,
        accounting for 66% of the total population.
     The older Canadian generation is the fastest growing segment of online users, quickly
        catching up to the younger generations.
     The Canadian B2C E-Commerce segment is dominated by US retailers like Sears,
        Amazon, Home Depot and Toys R Us.
2.) Effective decision support for E-Commerce managers
     E-Commerce is the sales channel of the future. However, even the brightest prospects
        will not materialize, unless providers keep track of trends, consumer demands and
        competitors in this challenging market environment. The key to entrepreneurial success
        in the E-Commerce market is access to objective, reliable and up-to-date information that
        provides an insight into the dynamics of the market. It is the one-stop source for these
        facts.
3.) Contents
     Current Trends in the E-Commerce Segment
     Sales numbers and growth rates of B2C E-Commerce
     B2C E-Commerce vs. retail and home shopping sales figure comparisons
     Basic data on the number of internet users, penetration, types of used internet
        connections, number of internet shoppers and demographics (including penetration rates)
     Product rankings, which show the top selling assortments on the internet.
     Rankings and short profiles of the main competitors
     News on leading B2C E-Commerce companies
4.) About our Reports
     Market reports inform top managers about recent market trends and assist with strategic
        company decisions
     It provides secondary market research: By using various sources of information we
        ensure maximum objectivity for all obtained data. As a result companies get a precise and
        unbiased impression of the market situation.
     The analyses, statistical reports and forecasts are only based on reliable sources including
        national and international statistical offices, industry and trade associations, business
        reports, business and company databases, journals, company registries and news portals.
     Our international employees research and filter all sources and translate relevant
        information into English. This ensures that the content of the original studies is correctly
        interpreted.
      Delivers all research results as PowerPoint files. All data can therefore be used directly
       for board presentations or be individually adapted.
      If required, It provides in-depth analysis for all research projects. Simply send us a
       request.

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