How To Write A One Pager

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					  How to Write a One-Pager

  When advocating to a local official, it is important that you have some literature you can
  hand over as you begin your discussion. The following are tips on how to make an
  appropriate one-pager so your thoughts can come across succinctly and with maximum
  affect on the legislator.

  What: A one-pager is one of the most effective ways to get your point across because it
  is succinct and to the point. All the information on the one-pager is necessary due to the
  premium put on available space. Moreover, a one-pager does not require much reading
  because the layout assures quick understanding without much investigating. While you
  cannot go into much detail on a one-pager, it is suitable for including all major points you
  wish to cover.

  Who: Make sure the information you are writing about is tailored to the individual you
  are going to meet and that all the pertinent information is within the local official’s
  jurisdiction, issues that he or she can do something about.

  Why: With time at a premium, if a one-pager is set up correctly, it can greatly improve
  the flow of your meeting. It will also ensure you do not skip over any important points
  that you want to get across, should the meeting be sidetracked by questions and other
  issues at hand.

  How: Bullet points are one of the most effective ways to make a one-pager work for
  you. Highlighting major concepts and ideas within your issue will help those in your
  meeting understand quickly what you are advocating for. Make sure the language you use
  is simple and to the point. And, make sure you bring several copies of the one-pager
  should your local official want to send it along to other concerned parties.

  Sample One-Pager
  A sample template that you can use to develop your own one-pager follows on the next
  page. Use this template to develop a one-page leave behind about your community,
  organization, and/or issues.




PTA Grassroots Advocacy Toolkit 2007—How to Write a One-Pager                     Page 1
                       [Insert your logo or organization name at the top]
  Background on [Name of Organization]
     The [name of PTA] represents the interests of [number of people] people concerned
      about public education issues in [name of city, community, state, or geographic area of
      representation].
     Our mission is to [fill in mission statement here].

  Background on the No Child Left Behind Act (NCLB)
     NCLB programs supplement state and local efforts to provide all children with a high-
      quality education. Programs target funds to address specific national priorities that are
      not being met at the state and local level.
     NCLB emphasizes flexibility and accountability, with the overall purpose of improving
      student achievement so that all students meet challenging academic standards.

  PTA Supports the No Child Left Behind Act
     PTA supported the passage of NCLB, which reauthorized the Elementary and
      Secondary Education Act in January 2002.
     Every child should be held to high expectations and have the opportunity to attend a
      quality public school staffed with highly qualified teachers.

  Funding Issues in the No Child Left Behind Act
     PTA applauds the fact that federal funding for elementary and secondary education has
      risen by nearly 35 percent since 2001 and Title I grants to local educational agencies
      have increased more than 45 percent since 2001.
     While most states are experiencing severe budget crises and schools are strapped for
      funds to carry out basic educational services, NCLB has placed new demands on
      schools to improve student achievement.
     Additional federal funds would help schools afford specific interventions that can help
      improve student test scores, such as reducing class sizes in early grades, providing
      preschool programs, and ensuring that students learn from highly qualified teachers.

  Parent Involvement Issues in the No Child Left Behind Act
     PTA is pleased with the increased parent involvement provisions within NCLB.
     Parents now have firm, legal rights to parent involvement at the school, district, and
      state levels, and to promote PTA’s National Standards for Parent/Family Involvement
      Programs nationwide.
     However, the parent involvement provisions of the law are less visible to the media and
      are, in general, receiving less attention from states and school districts.




PTA Grassroots Advocacy Toolkit 2007—How to Write a One-Pager                   Page 2