CRADR 2008 Spring Meeting Agenda April 9-10, 2008 Vail Cascade – Vail, Colorado Draft Registration Now Open We are pleased to announce the formal commencement of registration for CRADR’s spring meeting being held in conjunction with the Mountain Travel Symposium, at the Vail Cascade in Vail, Colorado. An agenda is now available (at the bottom of this document) and registration information follows. MEETING REGISTRATION: Meeting Registration is mandatory, and we request you do so as soon as practical. Contact Peggy at 970-496-3690 or firstname.lastname@example.org with the full names, company, phone and email addresses for each person attending. NOTE: Meeting registration is free for the first 2 (two) members of each organization (in good standing), and additional persons are welcome at $100 each (to cover related food cost). LODGING: Lodging is available as part of the Mountain Travel Symposium package (www.mtntrvl.com) deal or you can get more choices by inquiring at time of meeting registration. The Symposium deal has been extended to CRADR members. More complete details can be found on the lodging page at www.mtntrvl.com or you can work through our hosts at the Vail-Beaver Creek CenRes, who have a broader selection of properties valley-wide. TRANSPORTATION: The nearest full service airport is in Denver, about 2 hours from Vail, but Eagle may also be an option. Shuttle service and rental cars are available. Once at the resort cars are not needed, so keep that in mind. For further information and reservation deals, check out the transportation section of www.mtntrvl.com or ask at time of meeting registration. SYMPOSIUM PACKAGE: The Mountain Travel Symposium Forum will take place April 8 and 9 also at the Vail Cascade and is offering a special $495 CRADR deal at $100 of the normal price. To register, point your browser to the Symposium web site at www.mtntrvl.com then proceed to the registration page and use the promotional code MTP006 using the online registration process at the bottom of the Registration page. Finally, please note, that in addition to an excellent agenda, and “swell” group of compatriots who always attend, a special “Vail-by-Night” networking event and Saturday CRADR ski day are new social add-ons, to commemorate yet another hard fought season’s end. See You There! MEETING AGENDA * Note: All events will be held at the Vail Cascade unless otherwise indicated. Thursday April 10, 2008 2:00- 3:15pm Assembly Day – Held in conjunction with the Mountain Travel Symposium and their attendees Everyday Improv in the Phone-Based Sales World. Whether for Sales or reservation transaction processing, we are all in the sales business and know that the best sales folks take their leads from the Customer. So, why not borrow from the world of Improv comedy, where the good guys need to be focused, confident, resourceful, innovative, flexible, supportive and quick on their feet. This Sales-Improv workshop embodies all of these. It’s also widely believed in Adult Learning circles that “learning while laughing significantly increases the retention of important concepts”. This workshop will definitely contain laughter. Presented by Bob Doll in co-operation with the Mountain Travel Symposium 3:15-3:30 Coffee Break 3:30-4:45 CRADR Members Only Meeting Management by Measurement: the Magic in the Metrics – Over the years, smart marketers have learned to “keep their ear to the ground” monitoring res activity through their call centers and web sites. CenRes members have taken it several steps further, with RAP, the Reservation Activity Program and more recently, the MTRIP data that tracks the “Property-Direct” business channel as well. This workshop will examine how you can capitalize on this valuable source of data both for better call center management and for better tracking of marketing/sales activities for your resort partners. Capitalize on this valuable resource. 4:45-5:00 Wrap up Business 6:30-7:30 Happy Hour with Associate Member Presentation 7:30-9:00 CRADR Dinner – Reserved for Access America 9:00- After Hours Networking Day Two – Meeting Agenda Friday April 11, 2008 8:30 am Continental Breakfast: Reserved for AIG Travel Guard 9:00 am Annual Meeting and Board Member Presentations 9:30-10:30 Charter Member Roundtable: (Charter Members Only) Our annual spring roundtable of charter member experiences and the resulting learning as the 07-08 season winds down. 10:30-10:45 Coffee Break 10:45-12:30 Charter Member Roundtable: Continuation 12:30-2:00pm Lunch: Hosted by Inntopia. 2:00-3:15 Case Study: How Best to Work with Member Suppliers. We’ll use a round table facilitated format to “share and tell” about the practices we CenRes operators use to attract, contract, inform, manage and resolve conflicts with our local member suppliers; primarily the lodging properties with whom we have co-dependent relationships. 3:15-3:30 Coffee Break 3:30-4:00 Teach Back. A Board-led recap of the meeting’s takeaways followed by discussion about future meeting. Friday Evening: Vail by Night. Unstructured rambling through Vail from pub to pub. Not Sponsored. Saturday April 12, 2008 CRADR Ski Day!! Bring your sticks for late season fun on Vail Mountain. * Agenda is subject to change.