Advanced Google by xld14276

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									                         Advanced Google
                              http://www.google.com/

              Presented by Christine Hunnefeld, Technology Librarian
                       Belmont Public Library, January 2006
                           http://www.belmont.lib.ma.us/

What is Google?                           What isn’t Google?
  • A powerful full-text search engine        • A collection of all the sites on the
  • A play on the word googol                   Internet
  • A publicly owned company                  • A replacement for a library
  • Pop-up free                               • A directory (although it contains a
  • A site that has launched a vocabulary       directory)
      all it’s own                            • An archive of all the websites that ever
                                                there were
General Tips
   • Be specific and precise
           • Torino 2006 Olympics instead of Olympics

   • Enter words as they would likely to appear on a web page
        • Hawaii luxury hotel instead of really nice place to stay in Hawaii

   • Search for phrases by putting “quotes around keywords” in a series
        • “Samuel Alito” or “Cambridge Plating Company”

   • Focus search by adding more terms
        • Hawaii vacation golf instead of just Hawaii or Hawaii vacation

   • Google automatically looks for all the search terms you enter on one page

   • Very common words are ignored such as; where, the, how. You can force them to
     be included by putting a plus sign in front of the word that was ignored
        • +where +is Belize

   • Google uses automatic stemming; it will search for different forms of a word,
     such as plural or singular. Putting a + in front of word will stop it from doing that




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• To exclude words use the – sign before the word
     • virus –computer

• Use OR (capitalized) to search for equivalent or synonymous terms or for
  singulars or plurals not found through Google’s stemming
     • parent OR guardian; parent OR parents OR parenting

• Use ~ to automatically search for synonyms
    • ~food (will find recipes, nutrition, cooking, restaurant)

• You can use an asterisk as a wildcard in find a missing word in a phrase or to find
  words within 1, 2, or 3 words of each other, represented by the number of
  asterisks
     • "nuclear proliferation * * * Iran"

• Ordering of and repetition of keywords may change results, put the most
  important words first

• site: limits to a type of domain
      • fundraising site:.org, to find references about fundraising on non-profit
          websites

• site: limits to pages within the specified URL
      • membership site:mos.org, to find membership information on the Museum
          of Science website

• related: finds similar web pages,
     • related:mos.org, to find websites like the Museum of Science’s

• intitle: limits search to a web page title,
     • intitle:financial planning to find websites with financial planning in the title

• link: finds sits that link to a particular URL
     • link:www.lii.org to see who is linking to your website or to help evaluate a
         website or find similar resources

• info: Cached page, similar sites, sites that link to it, all the web pages on the site
  and web pages that reference the URL
     • info:www.lii.org

• To get the most commonly viewed page for your search terms, click I’m Feeling
  Lucky
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Advanced Search

Includes a search form to help you specify
   • what search terms should be on each page
   • if search terms should appear as a phrase
   • synonyms for your search terms
   • terms you want to exclude

Other options available are the ability to
   • increase the number of results per page
   • limit by language
   • include or exclude file formats
   • limit results by when the page was updated
   • limit by where the terms appear
   • include or exclude results by site or domain




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Google Tricks
  • Enter a stock ticker symbol to get information; enter stocks: followed by ticker
     symbols separated by commas, to bring up comparative pages of stock
     information,
        • stocks:tjx, ge
  • Enter weather and the town/city and state to get a forecast,
        • weather Belmont ma
  • Enter an airport code and the word airport to get current airport conditions
        • bos airport
  • Enter a number to track a package, find a patent, locate the city for an area code,
     look up a VIN for vehicle history, or find a product from it’s UPC code
  • Enter a zip code to see a map of that area
        • 02478

Locate with Google
  • Type in a name and location to find a business or residential listing, ex.
     phonebook: kashish Belmont ma (To remove your own name, go to:
      http://www.google.com/help/pbremoval.html)
   • Type in a phone number for reverse lookup, ex. phonebook: 617-489-2000
   • Type in a street address with city and state to get a map, 336 Concord Ave,
     Belmont, MA
   • From Google maps you can get driving directions, see satellite photos, and use
     the local search to find nearby businesses

Google Glossary
  • Go to: http://www.googleguide.com/glossary.html
  • Google automatically spell-checks – look for the Did you mean feature
  • Enter define before a word or phrase to get a definition, ex. define comity

Calculate with Google - http://www.google.com/help/calculator.html
  • Basic math: add (+), subtract (-), multiply(*), divide(/); for instance to multiply,
     put the multiplication symbol between 2 numbers and click search.
         • 289*450
  • Unit conversions from Fahrenheit to Celsius, miles to kilometers, and more
         • 17 F in C; 10 kilometers in miles; Cups in pint
  • Advanced functions: algebra, trigonometry, square roots

Google News - http://news.google.com/
  • Google News clusters stories, making it easy to follow a thread
  • Sign up for email delivery to follow news stories and/or new information on web
     pages at: http://www.google.com/alerts

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Special Interest Searches
University: http://www.google.com/options/universities.html
Higher education organizations get free site search to allow users to search within
websites for course catalogs, events, financial aid, etc.

Government: http://www.google.com/unclesam
Limits search to US government websites and defaults to pages ending in .gov and .mil

Operating Systems: http://www.google.com/options/specialsearches.html
Search for pages and products related to specific systems

Images: http://images.google.com
Search over 880 million images to locate pictures and graphics. Use advanced searching
to limit file type and size.

Froogle: http://www.google.com/froogle
$ Use for smart shopping search for an item
$ Images of most products appear alongside URL
$ Limit to a price range, view in list or grid format, sort results by store, and search by
category

Google Directory: http://directory.google.com/
. Contains a smaller collection of pre-selected URLs arranged into categories with
popular subcategories in bold
. Related categories allow cross-referencing
. Pages are arranged by rank, evaluated in their usefulness by other web users
. Allows searching within a category

Google Tools: http://www.google.com/options/index.html
• Google Toolbar: http://toolbar.google.com/
Free download; works with MS IE - search without visiting site
• Translator - Go to: http://www.google.com/language_tools
Use as a translation tool for web pages or pieces of text




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Books

Blachman, Nancy. How to do everything with Google
Belmont - 025.04 BLA

Calishan, Tara and Rael Dornfest. Google Hacks:100 Industrial Strength Tips & Tools
Belmont/New Books 004.6 CAL

Milstein, Sara and Rael Dornfest. Google: The Missing Manual
Belmont – On order

Poremsky, Diane. Google and Other Search Engines
Belmont - 025.04 POR

Sherman, Chris. Google Power: Unleash the Full Potential of Google
Belmont/New Books - 025.04 SHE


Websites

Google Help - http://www.google.com/help/ - Official Google help

Google Guide - www.googleguide.com - From the author of How to do everything with
Google, featuring tips and tutorials.

Googling to the Max - http://www.lib.berkeley.edu/TeachingLib/Guides/Internet/Google.html -
Handouts from the UC Berkley Library workshop

Search Engine Showdown - http://notess.com/search/ - A librarian reviews Google and
other search engines.




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