THE Job SEArCH THE Job SEArCH Job SEArCH STrATEGiES Networking

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							                                                                       THE Job SEArCH
THE Job SEArCH




                 Job SEArCH STrATEGiES                                                            STEP 3. CONTACT THOSE INVOLVED WITH THE HIRING
                 Networking                                                                       PROCESS:
                     Description:	Networking	means	connecting	with	people	in	a	field	             Your	primary	goal	is	to	establish	contact	with	a	hiring	manager	or	
                 or	organization	in	which	you	wish	to	work,	to	ask	for	information,	not	a	        human	resources	representative	to	introduce	yourself	and	get	a	
                 job.	Networking,	including	informational	interviewing,	is	the	job	seeker’s	      sense	of	any	possible	opportunities.	You	can	either	send	an	email	
                 equivalent	of	market	research.	A	key	strategy	to	networking	is	asking	           or	make	a	telephone	call.	One	strategy	is	to	send	an	email	to	the	
                 every	contact	for	more	contacts.	                                                contact	person,	then	call	about	a	week	later	to	follow	up.	It’s	a	good	
                     Advantages: Effective	way	to	access	those	jobs	that	are	never	               idea	to	develop	an	introductory	script	before	calling:
                 advertised	through	want	ads	or	websites.	It’s	an	opportunity	to	gather	
                 important	information	on	the	hiring	process,	the	work	style/culture,	and	          Ms. Walker, my name is Morris Jackson from Stanford University. 
                                                                                                  “
                 corporate	values.	Many	jobs	are	filled	by	an	employee	referral,	and	             I sent you an email recently, and I am calling to make sure you 
                 sometimes	jobs	are	created	to	take	advantage	of	your	skills	and	                 have received it. Do you have a few moments to speak with me? I 
                 experiences.	Networking	is	one	of	the	most	effective	ways	to	find	               will graduate from Stanford in June with a degree in International 
                 employment.                                                                      Relations and have experience interning in the marketing department 
                     Disadvantages:	Networking	is	time	consuming	and	requires	a	                  of a growing international company moving into the Latin American 
                 certain	amount	of	comfort	to	contact	individuals	and	set	up	the	                 market. I am fluent in Spanish and very interested in Global 
                 informational	interviews.	                                                       Enterprises. I am hoping that you can help me learn more about 
                                                                                                  possible job opportunities with your organization.” 
                 Contacting Employers Directly
                                                                                               Cardinal Recruiting (CDC’s On-Campus Recruiting Program)
                     Description:	Connect	with	employers	via	telephone	or	email	to	
                                                                                                  Description:	Students	schedule	interviews	on-campus.	
                 inquire	about	job	opportunities.	Tactful	persistence	may	help	you	
                                                                                               Approximately	250	employers	participate	each	year.	
                 get	noticed	by	a	busy	manager	or	Human	Resources	Department.	
                                                                                                  Advantages:	Convenient	way	to	interview	with	employers.	
                 Tactful	persistence	also	lets	the	employer	know	that	you	are	very	
                                                                                                  Disadvantages:	Narrow	selection	of	companies	and	opportunities.	
                 interested	in	the	job/company	and	may	distinguish	you	from	other	
                 candidates.
                                                                                               Job Postings in the Want Ads and on the Internet
                     Advantages:	A	great	way	to	target	specific	employers	that	interest	
                                                                                                  Description:	Employers	will	post	jobs	in	newspapers,	on	their	
                 you	and	may	not	post	their	jobs.
                                                                                               website,	and	on	Internet	job	boards.	You	read	about	the	jobs	and	
                     Disadvantages:	Since	you	will	be	contacting	employers	who	do	
                                                                                               apply.	
                 not	know	you,	it’s	likely	that	your	response	rate	will	be	very	low.	
                                                                                                  Advantages:	Easy	to	find	and	apply	to	jobs.	
                 Employers	tend	to	prefer	employee	referral	candidates	rather	than	               Disadvantages:	Many	employers	do	not	post	their	jobs	in	the	
                 “unknown”	candidates.	There’s	also	a	great	likelihood	that	no	                newspaper	or	on	job	boards.	Also,	the	typical	job	posting	receives	a	
                 position	will	be	available.	                                                  great	deal	of	attention	and	publicity.	Candidates	often	compete	with	
                                                                                               hundreds	of	other	applicants	and	may	have	difficulty	distinguishing	
                    After	identifying	fields	and	job	functions	that	interest	you,	the	         themselves.	
                 suggestions	below	will	help	you	contact	employers	with	more	ease:
                                                                                               Employment Agencies
                    STEP 1. TARGET 5 TO 10 ORGANIzATIONS:                                          Description:	These	companies	will	refer	you	to	job	openings	and	will	
                    Develop	a	list	of	organizations	that	may	be	a	fit	for	you.	Directories	    typically	be	compensated	by	the	employer.
                    such	as	Wetfeet	and	Vault	guides,	and	the	Stanford	Employer	                   Advantages:	Requires	little	work	on	your	part	and	allows	you	
                    Database,	all	of	which	are	on	the	CDC’s	website,	can	help	you	             access	to	opportunities	you	might	not	have	found	on	your	own.
                    identify	organizations	in	your	field	of	interest.	                             Disadvantages:	An	employment	agency	makes	money	when	they	
                                                                                               place	you	into	a	job.	Often	your	personal	interests	are	not	their	top	
                    STEP 2. LOCATE CONTACTS WITHIN AN ORGANIzATION:                            priority.	If	you	have	good	qualifications,	and	you	have	an	interest	
                    Identify	specific	individuals	within	an	organization	that	can	connect	     that	corresponds	with	their	opportunities,	you	might	find	these	
                    you	to	hiring	managers	or	the	appropriate	contacts.	The	tips	below	        agencies	helpful.	If	not,	then	don’t	expect	much	assistance	from	
                    may	help	you	identify	contacts:                                            these	organizations.	Tip:	Avoid	agencies	that	require	you	to	pay	a	
                                                                                               fee	for	them	to	place	you.	
                    a
                    	 )	Use	the	CDC’s	Stanford	Employer	Database.	A	majority	of	the	
                    employers	that	recruit	at	Stanford	will	have	their	contact	information	    Career Fairs
                    in	our	database.	Typically	those	listed	in	the	database	are	human	             Description:	Students	have	the	opportunity	to	meet	with	
                    resource	professionals,	who	can	route	candidates	to	the	appropriate	       representatives	from	different	organizations.	Employers	will	have	
                    hiring	managers.	For	public	sector	employer	information	use	the	           different	agendas.	Some	want	to	collect	resumes	to	screen	through	
                    CDC’s	On-line	Public	Service	Employer	Database.	                           later.	Others	will	use	career	fairs	to	publicize	their	upcoming	recruiting	
                                                                                               events	and	promote	their	organization.	
                    	 )	Try	calling	the	company	headquarters	or	office	of	the	Vice	
                    b                                                                              Advantages:	A	great	way	to	gather	information	about	companies,	
                    President	of	the	division	in	which	you	are	seeking	a	position.	Ask	        learn	about	job	opportunities,	and	make	contacts.	
                    for	an	annual	report	and	the	name	and	title	of	the	head	of	a	specific	         Disadvantages:	A	small	variety	of	companies	participate	in	career	
                    department	in	which	you’d	like	to	work.	                                   fairs.	There	is	limited	time	to	talk	to	each	employer.	

                 1 6         Stanford Career Development Center
PrEPArinG for A CArEEr fAir                                                          I
                                                                                  •	 	s	there	a	published	list	available	ahead	of	time	or	on	the	day	of	
What is a career fair?                                                               the	event?
    Career	fairs,	also	referred	to	as	job	fairs,	are	usually	one	day	events	         H
                                                                                  •	 	 ow	will	the	employers	be	organized?	Alphabetical	order,	by	
set	up	to	connect	large	numbers	of	employers	with	job	fair	participants.	            industry,	etc.?




                                                                                                                                                               THE Job SEArCH
Employers	are	there	to	recruit	employees,	so	if	you	are	interested	in	               W
                                                                                  •	 	 hat	is	the	starting	and	ending	time	of	the	event?
looking	for	a	job	or	finding	out	more	about	a	potential	career,	don’t	miss	          W
                                                                                  •	 	 hat	is	the	appropriate	dress?
out.	Career	fairs	are	typically	sponsored	by	universities,	professional	             A
                                                                                  •	 	 re	there	any	special	procedures	to	follow	to	participate?	(i.e.,	
associations,	local	employment	agencies,	or	by	a	job	fair	promoter.	                 submit	resume	ahead	of	time)

    Career	fairs	are	usually	free	to	those	seeking	employment.	These	              Put together your resume.	You	may	have	a	dichotomy	of	interests	
fairs	are	held	at	local	universities,	hotels,	and	conference	centers.	To	      and	in	that	case	it	may	be	ideal	to	have	different	versions	of	your	resume.	
find	out	about	upcoming	events	check	your	campus	career	center,	the	           Be	realistic	in	your	preparation	time	and	remember	that	it	is	most	important	
radio	stations,	and	newspapers.	The	National Business Employment               to	have	a	well-polished	resume	that	shows	off	your	education,	skills,	and	
Weekly’s	event	calendar	lists	many	such	events.	Some	fairs	are	targeted	       experiences.	Be	sure	to	have	your	resume	critiqued	by	at	least	three	
for	entry-level,	technical,	education,	or	other	specified	groups	and	may	      people.	It	is	better	to	attend	without	a	resume	than	to	NOT	attend	the	
be	advertised	through	your	campus	clubs	and	organizations.                     career	fair	at	all.	You	can	always	pick	up	pertinent	information	about	an	
                                                                               organization	to	use	in	a	follow	up	letter	of	inquiry	or	application.
What can I expect?
    You	can	expect	anywhere	from	10	to	350	employers	represented	at	               Have a plan.	It	is	very	easy	to	feel	intimidated	at	such	an	event.	
different	booths	or	tables.	Employer	representatives	are	anxious	to	give	      Wandering	around	aimlessly	will	only	enhance	this	feeling.	Have	a	
away	their	organization	brochures	and	other	promotional	materials	(key	        plan—even	if	your	only	plan	is	to	explore.	This	will	help	you	to	have	
chains,	pens,	notepads,	etc.)	they	have	brought	with	them.	Their	job	is	       some	idea	as	to	which	organizations	you	want	to	approach.	An	
to	meet	as	many	attendees	as	possible	and	promote	their	organizations	         example	of	a	plan	may	be	geographic,	industry	based,	or	by	the	
to	YOU.	It	is	likely	that	the	table	you	want	to	approach	will	be	crowded—      majors	requested.	Many	organizations	will	publicize	the	types	of	majors	
be	patient	and	observe.	You	can	also	expect	a	carnival	type	atmosphere	        or	job	titles	they	are	seeking.	Be	open-minded	and	flexible;	you	might	
with	lots	of	background	noise	with	which	you	will	have	to	compete.             be	surprised	at	what	you	find.
                                                                                      B
                                                                                   •	 	 ring	a	pen,	folder,	note	pad	and/or	some	sort	of	log	sheet	to	
   Sometimes	fair	organizers	will	offer	formal	group	presentations	                   keep	you	organized.
simultaneous	to	the	career	fair.	This	is	a	great	way	to	learn	more	about	             A
                                                                                   •	 	 	highlighter	can	be	useful	to	help	indicate	which	organizations	
a	specific	topic	and	also	have	a	chance	to	introduce	yourself	to	an	                  you	want	to	target	on	your	employer	list.	(If	you	forgot	yours,	don’t	
employer/presenter	and	get	some	individual	attention.                                 worry,	you	can	always	find	an	employer	giving	one	away)

Benefits of a career fair                                                         Bring	your	pertinent	questions.	Your	questions	will	depend	on	your	
   Consider	a	career	fair	to	be	one-stop	shopping.	What	a	luxury	to	           goals	(career	exploration	vs.	job	search).	Sample	questions	may	include:
have	the	opportunity	to	talk	to	numerous	employers	at	one	time	and	                  W
                                                                                  •	 	 hat	qualities	and	background	are	you	looking	for	in	employees?
place.	Some	direct	benefits	of	attending	a	career	fair	include:                      I
                                                                                  •	 		am	currently	a	freshman	so	I	have	I	some	time	to	plan	ahead,	
      A
   •	 	 n	efficient	and	economical	way	to	make	contacts                              what	courses	would	you	recommend	someone	take	before	being	
      L
   •	 	 earning	more	about	specific	industries,	careers,	and	organizations           hired	as	a	__________?
      A
   •	 	 ctually	talking	to	a	company	representative	instead	of	just	                 W
                                                                                  •	 	 hat	is	the	application	process	for	your	organization?
      mailing	in	or	submitting	an	on-line	resume                                     D
                                                                                  •	 	 o	you	have	a	business	card	I	can	have	for	future	reference	and	
      A
   •	 	 sking	someone	in	the	field	for	feedback	about	your	resume,	                  contact?
      education,	or	experiences
   •	 	 aking	a	contact	within	the	organization
      M                                                                           Dress appropriately! Professional	is	best	unless	it’s	a	more	
                                                                               casual	event.
   Of	course,	if	a	career	fair	is	such	a	good	deal	then	there	may	be	
hundreds	to	thousands	of	other	people	just	like	you	trying	to	talk	to	         2) DURING: the actual event
employers.	This	is	why	it	is	so	important	to	BE	PREPARED	to	get	the	               Hand out your resume.	Have	plenty	of	copies	of	your	polished	
most	out	of	attending	a	career	fair.                                           resume	easily	accessible	(if	you	choose	to	distribute	your	resume).	You	
                                                                               don’t	want	to	have	to	put	down	all	the	“freebies”	you	collected	to	hand	
    Some	fairs	allow	time	for	employers	to	schedule	interviews	on-site,	but	   someone	your	resume.	If	you	have	two	versions	of	your	resumes,	
many	use	the	time	to	screen	applicants	or	collect	resumes	to	bring	back	       color-coding	them	can	be	very	helpful.	Gray,	white	and	off-white	are	all	
to	their	organization.	It	is	ideal	to	be	able	to	engage	the	recruiter	in	a	    good	choices.	A	new	trend	is	for	employers	not	to	collect	resumes	on	
conversation	so	that	they	will	remember	you	and	your	skills.	Do	not	be	        site	but	to	just	refer	you	back	to	their	web-site	for	on-line	resume	
discouraged	if	this	does	not	happen;	there	can	be	numerous	people	to	          submission.	Try	and	use	the	face	time	at	the	fair	to	gather	pertinent	
compete	with	in	this	setting.	Use	your	time	to	collect	valuable	company	       information	to	enhance	your	application.
information	via	conversation	and	distributed	materials	so	that	you	can	
write	an	incredibly	well	informed	cover	letter	stating	your	interest	in	an	        Thank employers	for	any	brochures	or	promotional	materials	you	are	
organization.                                                                  given.	This	is	not	a	time	to	pick	up	stocking	stuffers	or	birthday	gifts	for	
                                                                               your	family.	Be	reasonable	with	your	consumption	of	recruiter	giveaways.
The career fair can be separated into three stages:
1) BEFORE: the preparation stage                                                 Collect business cards	and	jot	down	a	fact	on	the	back	to	jog	your	
     Do your homework.	Contact	the	organization	sponsoring	the	fair	           memory	when	you	write	a	follow-up	letter.
to	find	out	some	of	the	following	details.
        I
     •	 	s	there	an	admission	fee?
        H
     •	 	 ow	many	organizations	will	be	represented?


                                                                                                                    cardinalcareers.stanford.edu       1 7
                      Approach an employer representative	and	introduce	yourself.	                   Send a thank-you letter to	those	representatives	you	wish	to	
                 Don’t	sit	back	and	wait	to	be	approached.	Shake	hands,	make	good	                pursue.	This	will	set	the	stage	for	future	correspondence.
                 eye	contact,	and	tell	the	employer	your	name,	major,	and	interests.	
                 The	more	focused	you	are	the	better.	If	you	are	unsure	how	you	would	            CArEEr fAirS SPonSorED bY
                 fit	into	the	organization,	ask	the	employer	open-ended	yet	specific	             STAnforD’S CArEEr DEVELoPmEnT
THE Job SEArCH




                 questions.	What qualities do you look for in employees? What kind of             CEnTEr
                 summer internships are available?                                                    Unlike	most	career	fairs,	Stanford’s	Career	Fairs	are	usually	casual.	
                                                                                                  Even	employers	tend	to	dress	down.	Although	informal,	do	remember	
                     Create a one-minute commercial	as	a	way	to	sell	yourself	to	an	              that	these	are	potential	employers	and	distasteful	dress	and	decorum	
                 employer.	This	is	a	great	way	to	introduce	yourself.	The	goal	is	to	
                                                                                                  is	not	appropriate.	When	getting	dressed	for	the	event,	keep	in	mind	
                 connect	your	background	to	the	organization’s	need.	In	one	minute	
                                                                                                  the	industry	and	type	of	position	you	desire.
                 or	less	you	need	to	introduce	yourself,	demonstrate	your	knowledge	
                 of	the	company,	express	enthusiasm	and	interest,	and	relate	your	
                                                                                                      Stanford’s	Career	Development	Center	sponsored	career	fairs	are	
                 background	to	the	organization’s	need,	and	end	with	a	question.	This	is	
                                                                                                  free	to	job	seekers.	Participating	employers	are	made	available	prior	to	
                 meant	to	be	a	dialogue	NOT	a	monologue.
                                                                                                  the	event	on	the	CDC	Web	page.	The	employer	information	includes	
                 Other dos and don’ts:                                                            the	type	of	position	being	sought:	technical	vs.	non-technical,	full-time,	
                     •	 	 e	assertive	without	being	rude
                        B                                                                         part-time,	or	internships,	and	Visa	status.
                        B
                     •	 	 e	sensitive	to	others	waiting	behind	you
                     •	 	 ealize	that	recruiters	like	to	talk	to	groups
                        R                                                                               F
                                                                                                     •	 	 all	Quarter—The	Fall	Career	Fair	and	Energy/Environmental	
                     •	 	 aximize	your	time	at	the	career	fair
                        M                                                                               Career	Fair	both	held	in	October.	The	International	Career	Fair	
                     •	 	 bserve	other	students/employers	for	clues
                        O                                                                               and	MedTech	Career	Fair	held	in	November.
                        D
                     •	 	 on’t	ask	about	salary	and	benefits
                     •	 	 on’t	monopolize	someone’s	time
                        D                                                                               W
                                                                                                     •	 	 inter	Quarter—The	ME	Design	Career	Fair,	Construction	
                     •	 	 on’t	ask,	“What	do	you	have	for	my	major?”
                        D                                                                               Management/Structural	Engineering	Career	Fair,	and	Liberal	Arts	
                     •	 	 on’t	exhibit	a	lack	of	direction	and	focus
                        D                                                                               Career	Fair	all	held	in	January.	The	Winter	MedTech	Career	Fair	
                 3) AFTER: the follow-up                                                                and	Entrepreneur	Career	Expo	held	in	February	and	the	Silicon	
                     You are only as good as your follow-up!                                            Valley	Nonprofit	Career	Fair	held	in	March.	
                     Keep	track	of	those	organizations	and	representatives	with	whom	
                 you	spoke.                                                                             S
                                                                                                     •	 	 pring	Quarter—Spring	Career	Fair	held	in	April.	



                          inTErnSHiPS/SUmmEr Job SEArCH STrATEGiES
                 CDC rESoUrCES                                                                       •	 Internships-USA	Online, internships-usa.com
                                                                                                        	
                 CDC Job and Internship Database                                                     For	more	information	on	library	resources	visit:	cardinalcareers.
                    Log	in	to	Cardinal	Careers	to	access	internship	listings	and	to	              stanford.edu/research/crc.htm
                 participate	in	Cardinal	Recruiting	(on-campus	interviewing).
                 cardinalcareers.stanford.edu/login                                               International Internships
                                                                                                      If	you	are	interested	in	an	international	internship,	check	out	the	
                 iNET Internship Network                                                          International	Careers	webpage	and	read	the	section	on	Short-Term	
                    Stanford	has	joined	with	seven	leading	universities	to	form	the	Internship	   Work	Abroad	Programs.	Also	check	out	the	programs	and	resources	
                 Network	(iNet)	Consortium,	leveraging	our	combined	connections	to	offer	         offered	by	the	Bing	Overseas	Study	Program	and	the	Overseas	
                 you	access	to	a	wider	range	of	internship	opportunities.	                        Resource	Center.	cardinalcareers.stanford.edu/icareers
                 cardinalcareers.stanford.edu/login
                                                                                                  Reciprocal Career Services
                 Career Fairs                                                                         Reciprocal	Career	Services	enables	you	to	use	career	centers	of	
                     A	variety	of	career	fairs	sponsored	by	the	CDC,	are	held	throughout	         private	universities	in	or	near	the	cities	in	which	you’d	like	to	work.	
                 the	academic	year.	These	fairs	can	provide	you	with	general	career	              Contact	the	university	career	center	you’d	like	to	use	and	ask	them	if	
                 information,	help	you	develop	contacts	and	find	an	internship,	summer	           they	offer	reciprocal	services	for	Stanford	students.	If	you	are	eligible,	
                 or	full-time	job.	cardinalcareers.stanford.edu/recruiting/job_fairs.html         call	the	CDC	Front	Desk,	(650)	725-1789	to	start	the	process.

                 CDC Resource Library                                                             ConTACTinG EmPLoYErS DirECTLY
                     The	CDC	Resource	Library	has	a	variety	of	books,	online	                          There	are	many	employers	that	are	have	internships,	but	do	not	
                 directories,	periodicals,	career	guides,	and	media	materials	to	help	            advertise	or	list	their	positions	through	the	CDC.	In	this	case,	identify	a	
                 with	your	internship	search.                                                     list	of	employers	you’d	like	to	work	for	and	contact	them	directly	(either	
                     Internship	Resources	in	the	library	include:                                 via	email	and/or	phone).	The	following	resources	can	help	you	identify	
                        V
                     •	 	 ault	Top	Internships                                                    organizations:
                        F
                     •	 	 erguson’s	Career	Resource	Guide	to	Internships	and	Summer	                      	
                                                                                                       •	 Cardinal	Careers	(Search	by	“Employers”)	
                        Jobs	-	Vols.	1	and	2                                                              	
                                                                                                       •	 CDC	Public	Service	Database	
                     •	 	 ational	Internships	Guide, internships.com
                        N                                                                                 	
                                                                                                       •	 CDC	International	Careers	Web	Page	

                 1 8         Stanford Career Development Center

						
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